Frederic Savioz
Verified Expert in Design
Designer
Berlin, Germany
Toptal member since September 5, 2017
Frederic is a senior art director and creative director with more than 20 years of experience in branding, UI design, and advertising. He worked for various industries, including FMCG, banks, insurances, pet food, B2B, cryptocurrencies, startups, and more. He can count Nike, Adobe, Afla Romeo, Absolut Vodka, Jägermeister, and Volkswagen as clients. After gaining a master's in interactive art direction in Stockholm, Frederic founded the Kids—a digital and communication studio.
Experience
- Branding - 15 years
- Brand Building - 15 years
- Web Design - 15 years
- Brand Identity - 15 years
- Website Redesign - 15 years
- Art Direction - 15 years
- User Interface (UI) - 15 years
- Brand Design - 15 years
Work Experience
Creative Director
The Kids
- Served as the creative director of www.thekids.eu—ensuring creative excellence for our clients. My day-to-day job ranges from strategic planning to creative direction and design execution.
- Created an AI brand from scratch, including the strategy, design, Keynote presentation, and responsive website.
- Designed a recruitment platform for developers along with the tone of voice and strategy.
- Provided UI and UX of Vaultoror, a bitcoin to the gold exchange platform.
- Supervised and wrote a script for a VR 360-degree commercial for Swiss Airlines.
- Provided the creative direction and strategic positioning of a coding university in Berlin.
- Worked on the creative direction and strategic positioning for the international organization of employers.
- Ideated the creative direction for the launch of the Nike React 55 shoe through a WebGL mobile experiment.
Interactive Art Director
Hyper Island
- Led the strategic repositioning of a gaming clothing brand.
- Designed and performed UX research for a platform to help people with arthritis.
- Led and won a pitch for IKEA on the topic of kitchens.
Senior Art Director
Young & Rubicam
- Led and directed teams of designers and developers on integrated websites and advertising campaigns for a variety of clients, including Alfa Romeo, Adobe, Caterpillar, Chupa Chups, Nestlé Purina, HSBC, and Winston.
- Contributed significantly to many pitches, including Erste Bank, UEFA Champions League, Kinder, and UNAIDS.
- Acted as the creative lead on advertising campaigns and website creation for clients in banking, aviation, watch-making, and numerous B2B business.
Art Director
Rouvinez & Partners
- Worked on advertising campaigns and websites for clients including PAM retail stores, Euromaster, and several midsize businesses.
Graphic Designer
IGN
- Created the graphic design for various printed material.
- Worked on brand creation, branding, and logo designs.
Education
Master's Degree in Interactive Art Direction
Hyper Island - Stockholm, Sweden
Bachelor's Degree in Design and Art Direction
Eracom - Lausanne, Switzerland
Certifications
HyperIsland
Diploma in Higher Vocational Education for Interactive Art Director
CFC
Swiss Government
Skills
Tools
Adobe InDesign, Adobe Creative Suite, Sketch, Adobe Experience Design (XD), Adobe Illustrator, Photoshop CC 2019, InDesign CC, Photoshop CC, Adobe CC, UXPin, After Effects 2017, Microsoft PowerPoint, Asana, Adobe Photoshop, Adobe After Effects, QuarkXpress, InVision, Cinema 4D
Languages
Visual Design Language
Platforms
Figma, Shopify, Arduino, Android, iOS
Industry Expertise
Luxury Goods, Exercise & Fitness, Consumer Products, Retail & Wholesale
Other
User Interface (UI), Art Direction, Strategy, Digital, UI Branding, UI Design, Corporate Branding, Visual Design, Website Redesign, Web App UI, App UI, Logotype, Brand Guidelines, Logo Design, Branding, Graphic Design, Web App Design, Brand Building, Brand Identity, Web UI, Design, Web Design, PowerPoint Design, Presentation Design, Corporate Identity, Corporate Identity Design, Creative Direction, Brand Design, Web UI Design, Responsive Web Design (RWD), UX Design, Pitch Decks, Brand Development, Presentations, Marketing Design, Business Card Design, Landing Pages, Collateral Design, Social Media Design, Mobile Design, SaaS, B2B, Graphics, Poster Design, Digital Layout, Style Guides, Mockups, Brochure Design, Print Design, Stationery Design, Marketing Campaign Design, Corporate Design, Color Palettes, Brand Strategy, Digital Design, Ad Design, Color Theory, Report Design, Creative Thinking, Landing Page Design, Visual Identity, Typography, Layout Design, Digital Art, Print, Brand Logos, Advertisement Design, Information Design, PowerPoint Templates, Brand Books, Project Design, Document Design, Web Pages, Data Visualization, Advertising Design, User Experience (UX), eCommerce, Websites, Paid Advertising, Responsive Design, Animals, Dashboards, Luxury Industry, UX Wireframes, Direct Mail, Illustration, Fintech, Web UX Design, Wireframing, Product Design, Social Media, Banner Design, Lead Generation, Tone of Voice, Photography, UX Branding, Product Branding, AI Design, Email Design, Legal Technology (Legaltech), Artificial Intelligence (AI), eCommerce Design, eCommerce UX, eCommerce UI, Decentralized Finance (DeFi), Trading, Cryptocurrency, Competitive Analysis, Brand Positioning, Management Consulting, Facebook, Art, UIP, Web Shops, Motion Graphics, Book Cover Design
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