Gabriel Smetzer, Designer in Vancouver, BC, Canada
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Gabriel Smetzer

Verified Expert  in Design

Bio

Gabriel is a freelance designer and creative director with over a decade of experience working for great studios and clients, including Apple, Google, and Meta. Gabriel combines his expertise in design theory, story design, and emerging technologies with the ability to rapidly build and test product ideas for the market or exemplify already great products.

Portfolio

Work Experience

Design Lead

2022 - 2022
Territory Studio
  • Developed visual concepts, designs, animated GIFs, and renders for NEOM The Line, a proposed Saudi Arabian megacity.
  • Built a real-time broadcast brand design package for the LIV Golf tournament.
  • Designed screen graphics for the Star Wars Jedi: Survivor flagship videogame.
Technologies: 3D Animation, 3D Modelers, Visual Design, Illustration, Design Systems, Videos, Content Creation, Adobe Photoshop, Graphic Design, Augmented Reality (AR), Motion Design, Adobe, Cinema 4D, Conceptual Design, 3D Rendering, Animation, Design, Character Animation, 3D Motion Graphics, 3D Design, Production, Character Illustration, Futurism, Presentation Design, Animated Logos, Adobe After Effects, 3D Logos, Digital Illustration, Art, Digital Art, Artwork, Vector Illustration, 2D Animation, Motion & Animation Design, Video Editing, Brand Design, Pitch Decks, Art Direction, Ad Design, Promotional Videos, Presentation Development, Rigging, Video Animation, Creative Briefs, Team Leadership, Creative Direction, Image Retouching, Digital Design, 3D Product Modeling, Adobe Illustrator, Photoshop CC, 3D Character Animation, 3D Art, Adobe Creative Suite, Visual Art, Visual Design Language, Marketing Design, Visual Effects (VFX), 3D Graphics, Infographs, Logo Design, Logo Animation, Character Design, 3D Visualization, Visual Assets, Digital, Print Design, Collateral Design, Technical Diagrams, Advertising, Iconography, Icon Design, Technical Drawing, Technical Illustration, Technical Design, Video Production, Consumer Products, Video Ads, Digital Marketing Design, Visual Storytelling, Typography, Creative Tech, Animated GIFs

Senior Designer

2022 - 2022
Buck
  • Defined the motion design, layout, and brand rules for the future of Meta's metaverse to guide the upcoming production.
  • Rendered the farm management of each animated sequence.
  • Collaborated with the art director to fulfill a Figma document for the client.
  • Conducted daily meetings to discuss iteration reviews and motion design improvements.
  • Handled keyframing, compositing, playblast previews, lighting, and composition.
Technologies: Cinema 4D, Figma, Adobe, After Effects CC, Conceptual Design, Motion Design, Motion Logo Design, Visual Design, Illustration, Branding, Design Systems, Videos, Content Creation, High-fidelity Mockups, Adobe Photoshop, Graphic Design, Augmented Reality (AR), Brand Guidelines, 3D Modelers, 3D Rendering, 3D Animation, Animation, Design, Character Animation, 3D Motion Graphics, 3D Design, Production, Infographics, Character Illustration, Futurism, Presentation Design, Animated Logos, Adobe After Effects, 3D Logos, Digital Illustration, Art, Digital Art, Artwork, Vector Illustration, 2D Animation, Motion & Animation Design, Video Editing, Brand Design, Pitch Decks, Art Direction, Ad Design, Promotional Videos, Presentation Development, Rigging, Video Animation, Creative Briefs, Team Leadership, Creative Direction, Image Retouching, Digital Design, 3D Product Modeling, Adobe Illustrator, Photoshop CC, 3D Character Animation, 3D Art, Adobe Creative Suite, Visual Art, Visual Design Language, Marketing Design, Visual Effects (VFX), 3D Graphics, Infographs, Logo Design, Logo Animation, Character Design, 3D Visualization, Visual Assets, Digital, Print Design, Collateral Design, Technical Diagrams, Advertising, Iconography, Icon Design, Technical Drawing, Technical Illustration, Technical Design, Video Production, Video Ads, Digital Marketing Design, Visual Storytelling, Typography, Creative Tech, Social Media Design, Animated GIFs

Senior Designer

2016 - 2022
Wtbr
  • Created animations, visual effects, motion design, and team production workflows from storyboards to deliverables for clients like Google, Equal Justice Institute, RobinHood App, and Munson Furniture.
  • Handled render management, 3D modeling, design iteration, production development, animations, and motion graphics.
  • Collaborated with production teams, assuming leadership and production specialist roles, to take client design briefs to the final deliverable.
Technologies: 3D Animation, Simulations, Rapid Prototyping, Visual Design, Illustration, Branding, Design Systems, Videos, Content Creation, High-fidelity Mockups, Adobe Photoshop, Graphic Design, Augmented Reality (AR), Motion Design, Adobe, Cinema 4D, Conceptual Design, 3D Modelers, 3D Rendering, Animation, Design, Character Animation, 3D Motion Graphics, 3D Design, Apple Keynote, Production, Infographics, Character Illustration, Futurism, Presentation Design, Animated Logos, Adobe After Effects, 3D Logos, Digital Illustration, Art, Digital Art, Artwork, Vector Illustration, 2D Animation, Motion & Animation Design, Video Editing, Brand Design, Pitch Decks, Art Direction, Ad Design, Promotional Videos, Presentation Development, Rigging, Video Animation, Creative Briefs, Team Leadership, Creative Direction, Image Retouching, Digital Design, 3D Product Modeling, Adobe Illustrator, Photoshop CC, 3D Character Animation, Unity, 3D Art, Adobe Creative Suite, Visual Art, Visual Design Language, Marketing Design, Visual Effects (VFX), 3D Graphics, Infographs, Logo Design, Logo Animation, Character Design, 3D Visualization, Visual Assets, Digital, Print Design, Collateral Design, Technical Diagrams, Advertising, Iconography, Icon Design, Technical Drawing, Technical Illustration, Technical Design, Video Production, Consumer Products, Video Ads, Digital Marketing Design, Visual Storytelling, Typography, Creative Tech, Social Media Design, Animated GIFs

Senior Designer | Creative Director

2014 - 2016
Ntropic
  • Developed loopable 3D images of Apple products shown as screensavers in Apple stores worldwide.
  • Acted as a creative director to reimagine the Salesforce1 brand logo, including 3D logos.
  • Networked the studio computers into a render farm to eight-fold rendering speed.
Technologies: 3D Animation, Compositing, 3D Rendering, After Effects CC, Visual Design, Illustration, Design Systems, Videos, Content Creation, High-fidelity Mockups, Adobe Photoshop, Graphic Design, Augmented Reality (AR), Motion Design, Brand Guidelines, Adobe, Cinema 4D, Conceptual Design, 3D Modelers, Animation, Design, Character Animation, 3D Motion Graphics, 3D Design, Apple Keynote, Production, Futurism, Presentation Design, Animated Logos, Adobe After Effects, 3D Logos, Digital Illustration, Art, Digital Art, Artwork, Vector Illustration, 2D Animation, Motion & Animation Design, Video Editing, Brand Design, Pitch Decks, Art Direction, Ad Design, Promotional Videos, Presentation Development, Rigging, Video Animation, Creative Briefs, Team Leadership, Creative Direction, Image Retouching, Digital Design, 3D Product Modeling, Adobe Illustrator, Photoshop CC, Unity, 3D Art, Adobe Creative Suite, Visual Art, Visual Design Language, Marketing Design, Visual Effects (VFX), 3D Graphics, Infographs, Logo Design, Logo Animation, Character Design, 3D Visualization, Visual Assets, Digital, Print Design, Collateral Design, Technical Diagrams, Advertising, Iconography, Icon Design, Technical Drawing, Technical Illustration, Technical Design, Video Production, Consumer Products, Video Ads, Digital Marketing Design, Visual Storytelling, Typography, Creative Tech, Social Media Design, Animated GIFs
2004 - 2006

Associate Degree in Media Arts

Berkeley City College - Berkeley, California, USA

Tools

Cinema 4D, Adobe, After Effects CC, Adobe Photoshop, Apple Keynote, Adobe After Effects, Photoshop CC, Adobe Creative Suite, Figma, Blender, Motion 5, Illustrator CC, Adobe Illustrator

Languages

Visual Design Language, Python, C#

Industry Expertise

Media, Advertising, Creative Tech, Consumer Products

Platforms

Apple, Mobile

Other

3D, Motion Graphics, Conceptual Design, Brand Guidelines, Motion Design, Motion Logo Design, Unity3D, Augmented Reality (AR), 3D Rendering, 3D Modelers, 3D Animation, Animation, 3D Motion Graphics, Visual Design, Illustration, Branding, Videos, Content Creation, High-fidelity Mockups, Graphic Design, 3D Design, Production, Character Illustration, Futurism, Presentation Design, Animated Logos, 3D Logos, Digital Illustration, Art, Digital Art, Artwork, 2D Animation, Motion & Animation Design, Pitch Decks, Art Direction, Ad Design, Promotional Videos, Presentation Development, Rigging, Video Animation, Creative Briefs, Creative Direction, Digital Design, 3D Product Modeling, Digital Twin, Unity, 3D Art, Visual Art, Marketing Design, Visual Effects (VFX), 3D Graphics, Logo Animation, 3D Visualization, Visual Assets, Digital, Technical Diagrams, Technical Design, Video Production, Video Ads, Digital Marketing Design, Web Animation, Visual Storytelling, Typography, Animated GIFs, Non-fungible Tokens (NFT), Design Systems, Infographics, Vector Illustration, Video Editing, Brand Design, Team Leadership, Image Retouching, 3D Character Animation, Infographs, Logo Design, Character Design, Iconography, Icon Design, Technical Illustration, Social Media Design, Writing & Editing, Public Speaking, Screen Design, Composition, Virtual Reality (VR), Design, Character Rigging, Character Animation, Character Development, Simulations, Rapid Prototyping, Compositing, Cryptocurrency, Metaverse, Startups, Print Design, Collateral Design, Technical Drawing, Exterior Design, 3D Rigging

Experience

Cinema 4D - 14 years3D Rendering - 14 years3D - 14 years3D Animation - 13 yearsConceptual Design - 10 yearsPresentation Design - 10 yearsUnity3D - 6 yearsAugmented Reality (AR) - 4 years

Tools

Cinema 4D
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