Gemma Busquets, Designer in Barcelona, Spain
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Gemma Busquets

Verified Expert  in Design

Designer

Location
Barcelona, Spain
Toptal Member Since
December 13, 2016

Gemma has a deep knowledge of UX, data visualization, and branding, having worked with companies across different sectors for more than 15 years. She firmly believes design can transform companies from the inside out by bringing a new perspective, increasing its perceived value, or simply making things easier for its users. Gemma has collaborated with Coca-Cola, Indeed, Intel, Nike, Puig, Seat, The HuffPost, Visa, and others with a blend of creative design and strategic thinking.

Brand DesignBrand GuidelinesBrand IdentityWeb DesignInfographicsData VisualizationPitch DecksAdobe SuiteAdobe PhotoshopAdobe IllustratorHealthcareSketchInVisionZeplinFigmaEditorial Design

Portfolio

Work Experience

Creative director | Designer

2013 - PRESENT
Freelance Work
  • Designed the look and feel of websites: corporate, landing pages, and content-heavy websites for clients across the globe.
  • Worked on information design projects. From infographics for the Science Museum in Barcelona to transforming spreadsheets into data visualization content.
  • Crafted brands from the ground up. Helping clients surface valuable insights from their own companies that will, later on, be part of the personality and design of the brand.
  • Created many presentation pitches for startups and leading companies in different sectors. Helping clients find a structure and flow for the presentation and designing all the elements.
Technologies: Apple Keynote, Zeplin, InVision, Sketch, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Web Design, Branding, Data Visualization, Adobe Suite, UI Design, WordPress Design, Dashboard Design, UX Design, Product Design, User Interface (UI), Leadership, Healthcare, Presentations, Pitch Decks, PowerPoint Design, Figma, Data-heavy Design, Brand Design, Brand Guidelines, Brand Identity

Creator | Co-Director of the Master's Program in Infographics and Data Visualization

2016 - 2020
Bau Design University
  • Taught students working towards their master's degree in infographics and data visualization.
  • Educated students on designing content for the internet and social media— infographics for blogs and websites and microcontent for Facebook, Twitter, Instagram, and other social platforms.
  • Instructed on how to design decks that stand out using Keynote and PowerPoint.
  • Trained students how to adapt infographic content from newspapers to screens—specifically information architecture, UX, and usability for interactive infographics.
  • Supervised students' design work. Art-directed the final projects.
  • Directed and coordinated a team of 18 teachers and lecturers.
  • Created the course syllabus of the master's degree program.
Technologies: Hype, Microsoft PowerPoint, Apple Keynote, Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Data Visualization, Adobe Suite, Leadership, Presentations, Pitch Decks, Data-heavy Design

Art Director of the Digital Publishing Student Projects

2013 - 2018
Bau Design University
  • Taught students working towards their master's degree in digital publishing.
  • Supervised students' design work and art-directed the final projects.
  • Created the course syllabus: researched examples and compiled information from different sources.
Technologies: Adobe InDesign, Adobe Suite, Leadership, Pitch Decks, Presentations

Senior Graphic Designer

2010 - 2013
BCNscience
  • Crafted the look and feel of websites and landing pages.
  • Designed many apps for the iPad and other tablets.
  • Created wireframes, mockups, and finished designs for smartphone apps.
  • Worked on digital editorial and content-heavy projects for apps and websites.
  • Designed the graphics, illustrations, and icons for different brand materials.
Technologies: InVision, Adobe After Effects, Sketch, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe Suite, Leadership, Healthcare, Presentations, Pitch Decks, PowerPoint Design, Figma, Data-heavy Design, Data Visualization, Branding, Web Design

Graphic Designer | Illustrator

2008 - 2010
Freelance Work
  • Made designs for books and magazines.
  • Made illustrations for projects.
  • Crafted designs for posters.
  • Designed the look and feel of websites.
  • Worked on branding and corporate identities.
Technologies: Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Branding, Adobe Suite, Presentations, Pitch Decks, PowerPoint Design, Web Design, Brand Design, Brand Guidelines, Brand Identity
Image of Designing GitHub’s Octoverse: A Data Visualization Case Study publication
Publication

Designing GitHub’s Octoverse: A Data Visualization Case Study

https://www.toptal.com/designers/data-visualization/github-data-visualization-case-study
2004 - 2008

Bachelor's Degree in Graphic Design

ELISAVA | Barcelona School of Design and Engineering - Barcelona, Spain

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