Gregory Russell
Verified Expert in Design
Designer
Naarden, Netherlands
Toptal member since September 22, 2022
Greg is an award-winning product designer with almost 20 years of experience in digital design and over 10 years of experience managing multidisciplinary teams within top-rated agencies and companies. Specializing in UI, visual design, interaction design, design systems, and digital branding, he has developed a wide range of digital products and features. Greg is passionate about delivering valuable solutions that solve real problems in a smart, intuitive, and refined way.
Portfolio
Telco | Super App UI/UX
Coronation | UI/UX for Fund Managers
Collection | Various UI, UX, and Product Design Projects
Work Experience
UI/UX Designer
Finco Services, Inc (doing business as Current)
- Collaborated with the principal designer on implementing updated components across all screens for iOS and Android.
- Created a new icon suite in various sizes and applied them across all screens.
- Completed UX research and design strategy for an updated customer rewards program.
Manager, Visual Design
MTN Group
- Played a crucial role in restrategizing, redesigning, and rebuilding MTN’s digital design language and next-gen applications.
- Established the MTN design leadership team, BASE, to implement digital transformation.
- Designed and built the new MTN website and online shopping journeys, delivering dramatically improved value.
Product Designer
IBM iX
- Worked with IBM iX South Africa’s team on various projects for Momentum Metropolitan, a South African-based financial services group listed on the Johannesburg Stock Exchange.
- Rebranded and redesigned Momentum’s wellness and rewards program, Multiply.
- Reimagined Momentum Metropolitan’s customer onboarding process.
Executive Creative Director and Co-owner
INJOZI
- Reached third place nationally in the Loeries Digital Agency Rankings 2016. The Loeries has been Africa and Middle East's premier creativity award for 40 years.
- Won numerous awards, including a Gold Bookmark for the online game Soul Rocker and an interactive digital campaign for Chicken Licken, the world's largest non-American-owned fried chicken franchise.
- Participated as a judge of the Loeries in the digital panel category in 2016 and the Bookmarks in 2017.
- Won two Silver Bookmarks in 2015 for Ride Epic, a game built for Tracker, one of South Africa’s largest vehicle tracking and advanced fleet management services.
Creative Director
Gloo Digital Design
- Received the Digital Agency of the Year award from 2008 until its acquisition by WPP through Ogilvy and Mather in 2014.
- Worked primarily on the FNB account, emphasizing innovation and driving the adoption of digital platforms. FNB is one of South Africa's big-five banks.
- Won numerous The Loeries, Bookmarks, and Midas awards for FNB, MINI, and Simba’s Ghost Pops, one of South Africa’s favorite corn snacks.
Education
Diploma in Brand Communication, Multimedia
Vega School - Johannesburg, South Africa
Skills
Tools
Sketch, Adobe CC, Illustrator CC, Photoshop CC, Apple Keynote, InVision, Adobe, Adobe Creative Suite, Adobe Experience Design (XD), Miro
Languages
Visual Design Language
Platforms
Figma, Mobile, iOS, Android, Webflow
Industry Expertise
Banking & Finance, Marketing, Sports
Other
Mobile UI, Digital Branding, Product Design, Design Systems, Design Strategy, Branding, Visual Identity, Apps, Sport Branding, Digital Design, Visual Design, User Interface (UI), Rich User Interfaces, Super Apps, Team Management, Digital Creative Direction, Creative Concept Development, Finance, Usability, Tablet UI, Brand Design, Landing Pages, Presentation Design, Logo Design, User Experience (UX), Web Design, Responsive Web Design (RWD), Responsive UI, eCommerce UI, Infographics, Graphic Design, Websites, UI Design, Web UI Design, Web UX Design, Mobile Design, UX Design, Dashboards, Mobile App Design, Web App Design, Consumer Finance, Consumer Banking, Web App UX, Web App UI, Wireframing, High-fidelity Mockups, Cars, Fintech, App Design, Mobile Banking, Design Reviews, Design Consultation, Social Networks, Dashboard Design, Form Design, Booking UX, MVP Design, Startups, Web Platforms, Landing Page Design, Mobile UI Design, Data Visualization, Presentations, Art Direction, Mobile Apps, App Icon Design, Icon Design, Mobile App UI, Logotype, Component Libraries, Design Guidelines, Design Ops, UX Principles, Website Redesign, Agency Websites, Desktop App Design, Design Leadership, Responsive Design, Design Specifications, Brand Identity, Ideation, Layout, UI Libraries, Best Practices in Design, Brand Guidelines, Color Palettes, Marketing Design, Mobile First, Brand Books, eCommerce UX, UX Research, Prototyping, Interaction Design (IxD), Google, Video Streaming, Mobile eCommerce, UX Audits, Mobile UX, Social Media, Document Design, Style Guides, Web Application Design, Native Mobile Apps, Rapid Interactive Prototyping, High-fidelity Prototypes, Interactive Prototypes, Competitive Analysis, Design Workshops, Holistic UX Design, Decentralized Finance (DeFi), Storybook, Internet of Things (IoT), Information Architecture (IA), Mockups, User Flows, User Journeys, Digital Project Management, User Workshops
Experience
- User Interface (UI) - 15 years
- Visual Design - 15 years
- Mobile UI - 10 years
- Design Strategy - 10 years
- Digital Branding - 10 years
- Apps - 10 years
- Design Systems - 5 years
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