Rachel is available for hire
Hire RachelRachel Davey
Verified Expert in Design
Designer
Cascais, Portugal
Toptal member since July 9, 2017
Bio
Rachel brings ideas to life through thoughtful, human-centered design—crafting intuitive digital products, cohesive brands, and clear, engaging visuals. Her experience spans real estate, SaaS, healthcare, and marketing tech, helping teams turn complex ideas into meaningful, beautifully simple experiences. She combines precision with empathy and always designs with purpose.
Portfolio
Fundraising Donations Website
Dashboard DesignWebsite RedesignDashboardsUser Interface (UI)
A Marketplace for Adventurers
eCommerce DesignStartupsInVisionWordPress DesignBlog DesignUser Interface (UI)
Fashion eCommerce Website
eCommerce DesignMVP DesignUI PrototypingPrint DesignUser Interface (UI)
Digital Agency Portfolio
Responsive Web Design (RWD)BrandingUser Interface (UI)
iOS Social Media App UX and UI Design
WireframingBrand IdentitySocial MediaUX DesignUser Interface (UI)
Experience
- InDesign CC - 8 years
- Responsive UI - 7 years
- User Experience (UX) - 7 years
- Product Design - 7 years
- UI Design - 7 years
- Prototyping - 7 years
- MVP Design - 6 years
- Figma - 4 years
Tools
- InDesign CC
Work Experience
Product Designer
2023 - 2025
Go Insights
- Worked closely with the founder to shape early product ideas into clear, user-friendly designs in Figma, helping turn fast-moving concepts into a polished, intuitive experience.
- Built and refined a flexible UI system that grew with the product—adding new AI features and tools while keeping the interface simple and easy to navigate.
- Streamlined the onboarding flow with AI-assisted steps, helping users get started faster and with less friction.
- Studied real user sessions through Smartlook to spot where people got stuck, then iterated quickly to make the product smoother and more engaging.
Technologies: Figma, Visual Design, B2B, Conversion, Early-stage Startups, Email Design, SendGrid, HTML Email, Email Coding, Prototyping, Animated Prototypes, UI Prototyping, Lean Startups, Lean UX, WordPress, User Flows, Web Accessibility, Social Banners, Banner Design, Minimum Viable Product (MVP), User-centered Design (UCD), Adobe Creative Suite, Photoshop CC, Illustrator CC, AI Tools, AI Design, WordPress Design, Social Media Design, Ad Banners, Landing Page Design, InDesign CC, Low-fidelity Mockups, InVision App, HTML5, Landing Page Optimization, Graphic Design, Dashboards, User Experience Design
Product Designer
2018 - 2023
Kyero
- Reimagined the company’s visual identity, creating a new logo and brand style that brought a more personal, inspiring tone to the real estate platform and unified its look across web, blog, and social channels.
- Partnered with developers, marketers, and sales teams to translate business goals into user-focused product improvements, balancing priorities and ensuring smooth delivery from concept to QA.
- Used analytics and A/B testing tools like Google Analytics and Optimizely to evaluate user behavior and guide ongoing refinements that improved usability and engagement.
- Led the design and rollout of a new WordPress blog aligned with the main site’s design, helping boost organic visibility and strengthen the company’s storytelling presence.
Technologies: Figma, Adobe CC, Google Analytics, UI Audits, Layout Design, Product Design, Visual Design, B2B, Conversion, Email Design, HTML Email, Email Coding, Prototyping, Animated Prototypes, Web Accessibility, UI Prototyping, WordPress, WordPress Design, Lean UX, Social Banners, Banner Design, User-centered Design (UCD), Adobe Creative Suite, Photoshop CC, Illustrator CC, A/B Testing, Brand Guidelines, Social Media Design, Ad Banners, Adobe InDesign, Real Estate, Landing Page Design, InDesign CC, Real Estate UI, Low-fidelity Mockups, InVision App, Print Design, Landing Page Optimization, Graphic Design, Brand Books, User Experience Design
UI/UX Designer
2017 - 2018
On Time Telecom Inc
- Partnered with the development team to translate rough feature concepts into clear, usable interface designs that aligned with the platform’s technical constraints.
- Refreshed the existing product UI, introducing cleaner layouts and modern styling that improved usability while maintaining consistency with legacy systems.
- Delivered practical, developer-ready design solutions on an as-needed basis, scaling involvement efficiently through close collaboration via Slack.
- Helped modernize the overall visual experience, making complex telecom tools feel simpler and more intuitive for end users.
Technologies: User Experience (UX), User Interface (UI), Web Design, Responsive Web Design (RWD), Low-fidelity Mockups, Graphic Design, Dashboards, User Experience Design
Website Designer
2017 - 2017
Divio AG
- Reimagined the website to tell a clearer, more engaging product story that guided visitors naturally toward sign-ups and demos.
- Designed an animated visual explainer that made complex technology easy to grasp, helping users quickly see the value and boosting engagement.
- Unified the look and feel across all landing pages and navigation, creating a seamless, trustworthy experience that strengthened brand perception.
- Worked closely with the CEO to refine content, tone, and visuals, translating his vision into a compelling, conversion-focused digital presence.
Technologies: Visual Design, User Experience (UX), User Interface (UI), Landing Page Design, Landing Page Optimization, Low-fidelity Mockups, Graphic Design, User Experience Design
UI Designer
2017 - 2017
OneHatched
- Collaborated closely with the founder to shape an early concept for a pregnancy and postpartum app into a clear, engaging product vision through wireframes and interactive prototypes.
- Designed a friendly yet factual visual style and UI system that made weekly pregnancy insights easy to scan, balancing warmth with medical credibility.
- Created a consistent visual language and design system used across the app’s pregnancy and postpartum experiences, ensuring a cohesive and trustworthy user journey.
- Delivered high-fidelity, developer-ready mockups that translated complex content into an intuitive interface, improving information clarity and user flow.
Technologies: UI Design, Figma, Wireframing, Mockups, Early-stage Startups, Low-fidelity Mockups, Graphic Design, User Experience Design
Digital Designer
2014 - 2015
Lovestock&Leaf
- Designed for leading brands such as Hyundai, Phillips, Zendesk, and Nestlé.
- Led all the visual direction for the company, enforcing its brand and ethos.
- Established various products such as chat apps, VoIP apps, to-do lists, and social media integrations for Zendesk.
- Built an app for Phillips for hospital use.
- Crafted several designs for products in the Zendesk marketplace, one of which is the top-selling product.
- Created a social media platform for Nestlé to chat directly with their customers.
Technologies: Adobe Illustrator, Adobe Photoshop, InVision, UI Design, Responsive UI, Mockups, High-fidelity Mockups, Dashboard Design, InDesign CC, SaaS Design, HTML UI, Startups, Web Design, User Interface (UI), Visual Design, B2B, Adobe InDesign, Low-fidelity Mockups, User Experience Design, Healthcare
Product UI Designer
2014 - 2014
RD Design Studio
- Worked with several early-stage startups to turn their ideas into user-friendly products.
- Designed and created an InVision prototype, which helped the startup Boulesse gain investment.
- Redesigned and restructured the website of a local furniture company that wanted to stand out.
- Worked with an award-winning jewelry designer to showcase her jewelry in a portfolio website.
Technologies: WordPress, Adobe CC, InVision, UI Design, Responsive UI, Mockups, Dashboard Design, HTML UI, Startups, WordPress Design, Social Media Design, InDesign CC, Low-fidelity Mockups, Print Design
Digital Designer
2012 - 2014
CBS
- Rebranded and redesigned an eCommerce website to increase conversions.
- Carefully researched and designed a new checkout system to increase sales.
- Modified existing websites to make them responsive.
- Created all the front-end design of the websites with HTML, LESS, and JavaScript.
Technologies: Adobe CC, UI Design, Responsive UI, Mockups, HTML UI, Social Banners, Banner Design, WordPress, Ad Banners, Checkout, Social Media Design
Designer
2009 - 2012
Ryder Architecture
- Created interior, graphic, and architectural design for the award winning architecture studio.
- Helped win competitions by creating stunning visuals and 3D renders of architectural spaces.
- Worked with state-of-the-art architecture software, which developed my passion for software and technology.
- Designed bespoke furniture for a school project, including a piece with bookshelves and nooks for children to read.
Technologies: Adobe InDesign, Adobe Photoshop
Education
2006 - 2009
Bachelor of Arts Degree in Design and Architecture
Newcastle University - Newcastle, England
Skills
Tools
Adobe CC, Adobe InDesign, Photoshop CC, InDesign CC, InVision, Adobe Illustrator, Illustrator CC, SendGrid, InVision App, Adobe Creative Suite, AI Tools, Adobe Photoshop, Google Analytics
Platforms
Figma, Adobe Suite, WordPress
Languages
HTML5
Industry Expertise
Real Estate, Healthcare
Other
SaaS Design, Blog Design, UI Prototyping, Responsive Web Design (RWD), UI Design, High-fidelity Mockups, Low-fidelity Mockups, eCommerce Design, Responsive UI, Wireframing, HTML UI, MVP Design, Design, Mockups, Web Design, User Interface (UI), Website Redesign, UX Design, Real Estate UI, Product Design, Visual Design, Prototyping, Landing Page Design, Landing Page Optimization, Graphic Design, Print Design, User Experience Design, Brand Identity, Social Media, User-centered Design (UCD), User Flows, Dashboard Design, WordPress Design, Minimum Viable Product (MVP), Lean Startups, Startups, Branding, User Experience (UX), UI Audits, Layout Design, B2B, Conversion, Early-stage Startups, Email Design, HTML Email, Email Coding, Animated Prototypes, Social Banners, Banner Design, Lean UX, Women's Health, AI Design, Ad Banners, Checkout, Social Media Design, A/B Testing, Brand Guidelines, Brand Books, Dashboards, Web Accessibility
Collaboration That Works
How to Work with Toptal
Toptal matches you directly with global industry experts from our network in hours—not weeks or months.
1
Share your needs
Discuss your requirements and refine your scope in a call with a Toptal domain expert.
2
Choose your talent
Get a short list of expertly matched talent within 24 hours to review, interview, and choose from.
3
Start your risk-free talent trial
Work with your chosen talent on a trial basis for up to two weeks. Pay only if you decide to hire them.
Top talent is in high demand.
Start hiring