Ricardo is available for hire
Hire RicardoRicardo Sousa
Verified Expert in Design
Designer
Location
Lisbon, Portugal
Toptal Member Since
December 14, 2015
Ricardo is a brand and UI/UX designer with 16+ years of experience working for multidisciplinary agencies. He has worked for brands like Schweppes and Klarna. He loves to create user-friendly products based on user-centric principles. He is an expert in Figma, Adobe CC, Sketch app, prototyping, user testing, and customer rate optimization tools. Ricardo often easily adapts to projects and clients' processes and eventually suggests new ones.
Portfolio
Work Experience
Product Lead Designer
2022 - 2023
Lohko - Get Inspired by the Latest Furniture Designs from Top Designers on our Online Portal
- Worked closely with the development team to create a responsive website that provided an intuitive user experience across different devices and platforms.
- Designed and developed landing pages that increased user engagement and drove more traffic to the website.
- Helped conduct user research and usability testing sessions to identify pain points and areas for improvement, resulting in a more user-friendly website.
- Helped develop and design a consistent visual and interaction design language across all digital touchpoints based on a design system, ensuring a cohesive brand experience for users.
- Collaborated with cross-functional teams to define product requirements and ensure the timely delivery of features and updates.
- Contributed to the company's growth and success by delivering effective design solutions that met business goals and user needs.
Technologies: Adobe After Effects, Figma, User Flows, User Research, User Testing, Adobe CC, Design Systems, User Interface (UI), User Experience (UX), Product Design, Landing Page Optimization, Web UI, Web Design, Augmented Reality (AR), Design Production, Art Direction, Motion Design, Logo Design, Color Theory, MVP Design, Checkout
Web and UI Designer
2022 - 2023
Bowen Cho
- Designed a website to feature and list college specifications and concerns on safety when it takes to impaired students. This will help prospects spot irregularities and mismatches that impaired students need to consider when applying.
- Built a brand identity guide and a complete library system, including typography, color, components, and other assets that will scale the project whenever needed, using Figma or any other tool.
- Participated in an assessment on how to investigate and diverge to assemble all insights and then build the product based on several methods like wireframing, information architecture, user interface design, user testing, and publishing.
Technologies: Web Design, Web UI, Data Visualization, Landing Page Design, UI Design, User Interface (UI), Web UI Design, Visual Design, Responsive Web Design (RWD), UX Design, Art Direction, Color Theory, MVP Design
Lead Senior Designer
2021 - 2023
Klarna
- Helped Klarna get closer to becoming the world's smoothest and most enjoyable way to shop, automatically finding, testing, and applying the best savings for customers before they check out.
- Contributed to saving customers over 15 million dollars and economizing above 24,000 hours from December 2021 to December 2022.
- Created a structure that supported thousands of stores worldwide and imported more than 15,000 coupons per month.
- Improved user engagement if instant savings were available; therefore, the instant savings translated.
- Increased the team's higher conversion overall, from around 105,057 users in August 2021 to around 1.500.000 in December 2023.
- Helped the team achieve around a 4% uplift in virtual card creation and a 4% retention uplift on day seven.
Technologies: Figma, Maze, Jira, Sketch, Adobe CC, Miro, User Testing, Fintech, Financing, Finance, Buy Now Pay Later (BNPL), Illustrator CC, After Effects CC, UI Motion, Motion Graphics, Design Production, Art Direction, Motion Design, Color Theory, Checkout
Creative Director | UX/UI Designer
2016 - 2017
Next Level Fairs
- Designed several landing pages informing about art fairs based on collected user data.
- Designed and implemented HMTL and CSS for several mail campaigns.
- Directed the development team for large art fairs and exhibitions.
- Designed applications for an Uber-x type delivery service for both iOS and Android.
- Produced and delivered several indoor and outdoor print materials.
- Designed banners, ads, and digital media buy for marketing campaigns.
Technologies: Mockups, Information Architecture (IA), Zeplin, User Flows, Prototyping, User Research, Adobe Photoshop, User Experience (UX), User Interface (UI), Wireframing, Balsamiq, InVision, Sketch, Design Thinking, UI Design, Visual Design, User Journeys, User Stories, Detail-oriented, UX Thinking, RealtimeBoard, Trello, Moqups, InVision App, Flowcharts, Interaction Design (IxD), Image Manipulation, Conceptual Design, Kanban, Onboarding, Social Networks, HTML5, User Testing, Style Guides, Teamwork, Positive, Creative Problem Solving, Disruption, Communication, Research & Critical Thinking, Innovation, Creative Design, Disruptive Innovation, Mobile, Product Design, App UI, Web Design, Brand Design, iOS UI Design, eCommerce, Mobile Apps, Design Production, Art Direction, Motion Design, Color Theory, MVP Design
Visual and UI Designer
2016 - 2016
ProPassport, Limited (via Toptal)
- Designed several Information Architecture flows and projects.
- Created wireframes, personas, and use cases supported by the Information Architecture.
- Mapped out several different user experience processes to be used at Pathplanr. The user experience process is based on a group of methodologies and components.
- Designed all the Interface designs and libraries to be applied to Pathplanr products in a scalable way.
- Designed and developed several different storyboards and motion graphic assets.
Technologies: Information Architecture (IA), Wireframing, User Interface (UI), User Experience (UX), InVision, Sketch, Design Thinking, UI Design, Visual Design, User Journeys, User Stories, Agile UX, Detail-oriented, Lean UX, UX Thinking, Figma, RealtimeBoard, Trello, Moqups, InVision App, Flowcharts, Interaction Design (IxD), Image Manipulation, Conceptual Design, Kanban, Onboarding, Social Networks, User Testing, Flinto, Style Guides, Teamwork, Positive, Creative Problem Solving, Zeplin, Disruption, Communication, Research & Critical Thinking, Innovation, Creative Design, Mobile, Adobe After Effects, UX Scenarios, Product Design, App UI, Web Design, Brand Design, Mobile Apps, Art Direction, Motion Design, Color Theory, MVP Design
Head of Design
2015 - 2015
Liskus, Information Technology
- Designed a platform to manage world-class mobile tariff expert information.
- Branded the company and developed the brand guide.
- Designed video and customer-engaging landing pages for several projects.
- Created holistic designs like icon designs, style guides, style tiles, concept boards, etc.
- Art-directed digital media products in close connection with product owners.
Technologies: Adobe Illustrator, Adobe Photoshop, Design Thinking, UI Design, Visual Design, User Journeys, User Stories, Detail-oriented, UX Thinking, Figma, RealtimeBoard, Trello, Moqups, InVision App, Flowcharts, Interaction Design (IxD), Image Manipulation, Conceptual Design, Kanban, Onboarding, Principle, User Testing, Flinto, Style Guides, Teamwork, Positive, Creative Problem Solving, Zeplin, Disruption, Communication, Research & Critical Thinking, Creative Design, Adobe After Effects, Product Design, App UI, Web Design, Brand Design, iOS UI Design, Wireframing, Art Direction, Logo Design, Color Theory, MVP Design
Lead UI Designer
2014 - 2015
Appylab
- Art-directed a startup media communication-like website and device product design.
- Developed a mobile application integrated with a device for baby monitoring (the startup's core project). Designed the startup UI mobile application MVP based on user research and user tests.
- Designed several mobile applications for native Android and iOS.
- Designed websites for several products based on the B2B model.
- Art-directed several web design projects in connection with clients and product owners.
Technologies: Asana, InVision, Adobe Illustrator, Adobe Photoshop, Design Thinking, UI Design, Visual Design, User Journeys, User Stories, Agile UX, Detail-oriented, Android Design Guidelines, Android UI Design, Lean UX, UX Thinking, Trello, Moqups, InVision App, Flowcharts, Interaction Design (IxD), Image Manipulation, Conceptual Design, Kanban, Onboarding, Print Design, Principle, User Testing, Style Guides, Teamwork, Positive, Creative Problem Solving, Zeplin, Disruption, Communication, Research & Critical Thinking, Innovation, Creative Design, Disruptive Innovation, Mobile, Adobe After Effects, UX Scenarios, Product Design, App UI, Web Design, iOS UI Design, Wireframing, Mobile Apps, Design Production, Art Direction, Color Theory, MVP Design
UI Designer
2013 - 2014
Ebankit
- Participated in the product's UX process development, helping to build the user test methods.
- Designed several user interfaces for different product dashboards.
- Worked directly with UX designers to build style tiles and mood boards.
- Developed product comprehensive mockups or client presentations.
- Worked on graphic design for press printed and digital ads.
- Designed wireframes and information architecture projects for several product proposals.
Technologies: Adobe Illustrator, Adobe Photoshop, Design Thinking, UI Design, Visual Design, User Journeys, User Stories, Detail-oriented, UX Thinking, Trello, Moqups, Flowcharts, Interaction Design (IxD), Image Manipulation, Conceptual Design, Kanban, Onboarding, Flinto, Style Guides, Teamwork, Positive, Creative Problem Solving, Zeplin, Disruption, Communication, Research & Critical Thinking, Creative Design, Product Design, Web Design, Wireframing, Color Theory, MVP Design
Graphic and Web Designer
2010 - 2013
Gocreate
- Designed the Air France website, including some front-end development.
- Designed a microsite and some interactions for Schweppes.
- Developed the design for "Freeport" for multiple products, like seasonal web products.
- Designed several different pioneer mobile apps for different industry types of customers.
- Art-directed several Bristol-Mayers Squibb marketing campaigns.
- Developed interactive designs for several pharmaceutical campaigns.
Technologies: Adobe InDesign, Adobe After Effects, Adobe Illustrator, Adobe Photoshop, Design Thinking, UI Design, Visual Design, User Journeys, User Stories, Detail-oriented, UX Thinking, Moqups, Asana, Flowcharts, Interaction Design (IxD), Image Manipulation, Conceptual Design, Kanban, Onboarding, Social Networks, Print Design, CSS3, HTML5, Flinto, Teamwork, Positive, Creative Problem Solving, Disruption, Communication, Research & Critical Thinking, Innovation, Creative Design, Disruptive Innovation, Mobile, Sketch, UX Scenarios, Product Design, App UI, Web Design, Brand Design, Wireframing, eCommerce, Mobile Apps, Logo Design, Color Theory, MVP Design
Web and Graphic Designer | Interactive Designer
2007 - 2009
Weareone
- Designed and developed assets and designs for interactive CDs.
- Created B2B interactive design products for brands coming from different industries.
- Developed HTML and CSS front-end web portals and other web products.
- Designed landing pages, lead pages, and promotional micro-websites for customer brands.
- Developed motion content for several interactive CDs.
Technologies: Adobe Illustrator, Adobe Photoshop, Design Thinking, UI Design, Visual Design, User Journeys, User Stories, Detail-oriented, UX Thinking, Moqups, Flowcharts, Interaction Design (IxD), Image Manipulation, Conceptual Design, Kanban, Onboarding, Print Design, CSS3, HTML5, Teamwork, Positive, Creative Problem Solving, Disruption, Communication, Research & Critical Thinking, Innovation, Creative Design, Disruptive Innovation, Mobile, Adobe After Effects, Product Design, Web Design, Wireframing, eCommerce, Logo Design, Color Theory, MVP Design
Interactive Designer
2006 - 2007
Weezer
- Built interactive CD-ROMs for partner software companies.
- Designed several landing page designs for customer products.
- Developed Flash professional animations for interactive CD-ROM products.
- Designed banners and ads for client marketing campaigns.
- Developed billboards, flyer ads, and other printed supports for the customer.
Technologies: Adobe Photoshop, Design Thinking, UI Design, Visual Design, User Journeys, User Stories, Detail-oriented, Android Design Guidelines, Android UI Design, UX Thinking, Moqups, Flowcharts, Interaction Design (IxD), Image Manipulation, Conceptual Design, Kanban, Onboarding, Print Design, CSS3, HTML5, Teamwork, Positive, Creative Problem Solving, Disruption, Communication, Research & Critical Thinking, Innovation, Creative Design, Disruptive Innovation, Mobile, Product Design, Web Design, Brand Design, Wireframing, eCommerce, Mobile Apps, Logo Design, Color Theory, MVP Design
Education
2013 - 2014
Master's Degree in User Interface Investigation
Universidade da Beira Interior (UBI) - Covilhã
2008 - 2009
Associate's Degree in Digital Design
Alquimia da Cor - Porto
2000 - 2005
Professional Degree in Multimedia Design
Universidade da Beira Interior (UBI) - Covilhã
Experience
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