Thai Le, Designer in New York, NY, United States
Thai Le

Designer in New York, NY, United States

Member since February 1, 2016
Thai is an interaction technician designing in the context of user experience—focused on creating meaningful and authentic narratives about brand and product experiences. Originally starting out in architecture, he utilizes his background in constructed environments to create interactions that traverse physical and virtual boundaries.
Thai is now available for hire


  • Contract Lead Designer

    2015 - 2015
    ELSA English Language Speech Assistant, USA/VN
    • Redesigned Alpha build to prepare for a beta launch on iOS and Android.
    • Duties were visual design, game mechanics, UI menus, and flows.
    • Restructured and organized content based on customer interviews.
    • Ran student/customer interviews for insights.
    • Created a pattern library to optimize development and design.
    • Brainstormed new features based on analytics and interviews.
    • ELSA was selected as Austin's SXSW educational champion in 2016.
    • ELSA was selected for the StartX accelerator program.
    Technologies: Adobe Illustrator, Adobe Photoshop, Sketch
  • UI Designer

    2014 - 2015
    Atlassian (JIRA Software)
    • Created and design experiences for JIRA Software and the Service Desk.
    • Facilitated customer interviews for feature requirements, pain points, and validation.
    • Ran design training workshops.
    • Advocated for pattern library continual enhancements. Ran office meet-ups to ideate library additions and improvements.
    • Awarded 3 times the company core value prize during the 24 hour to ship projects for HipChat messaging and Service Desk products.
    Technologies: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Sketch


  • Master's degree in Design and Technology
    2008 - 2010
    Parsons the New School for Design - New York City, New York (USA)
  • Bachelor's of Science degree in Communication - Advertising
    1997 - 2002
    University of Texas - Austin, Texas (USA)



New York, NY, United States

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