Tomek Nowak

Designer

Warsaw, Poland

Member since December 29, 2015

Tomek is a UI/UX designer with eight years of experience in the industry. He's a talented professional who specializes in designing the user interfaces for websites and mobile apps, UX research, conversion rate optimization, and translating concepts into mockups and prototypes. In 2010, he received a master’s degree in graphic design and internet marketing who's interested in cognitive psychology and human-computer interactions.

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Portfolio

Total Trivia | iOS and Android Apps
- iOS App Design
- Icon Design
- Sketch
- Drawing
- Hotjar
- Adobe Suite
- Mobile Game UI
- Trivia
- iOS UX Design
- User Onboarding
- Onboarding
- Adobe Photoshop
- Adobe Illustrator
- InVision
- User Testing
Japan Rail Pass | Website Redesign and Custom Icons
- Responsive Web Design (RWD)
- Icon Design
- Cartoon Illustration
- Drawing
- Sketching
- Adobe Suite
- Travel
- Travel Planning
- Travel Booking
- Travel Agency
- Booking
- Illustration
- UI Design
- Prototyping
Job Match | Website Design
- Web Design
- Adobe Photoshop
- User Flows
- Mobile UX
- Front-end
- Job Portals
- Data Matching
- Player Matching
- Apps
- Job Search Sites
- Dashboard Design
Unatrix | Website Redesign
- Website Redesigns
- Responsive Web Design (RWD)
- User Experience (UX)
- Adobe Suite
- Customer Relationship Management (CRM)
- Adobe Photoshop
- Adobe Illustrator
- Icon Design
- Applicant Tracking Software (ATS)
- ERP
- SaaS
- Conversion Rate
- Landing Page Optimization
- CRO
Vet | iOS App
- User Flows
- Wireframing
- iOS
- Mobile App UX
- Veterinary Medicine
- Pets
- Medical Applications
- Appointment Booking
- Customer Journey Maps
- UX Design
- Intuitive UX Design
- User-centered Research
EventSource | Website Redesign
- Website Redesigns
- Responsive Web Design (RWD)
- UX Wireframes
- Events
- User Flows
- Customer Journeys
- Event Planning
- Airbnb
- Mobile Web
- Mobile Ready
- Prototyping
- Booking
Zielonamapa | Website Design
- Travel Planning
- Travel
- Gamification
- UX Research
- Personas
- UI Maps
- Google Maps
- Organic SEO
- Explainer Videos
- Web UI
- User Testing

Employment

UI/UX Designer | Owner
2011 - PRESENT
Colourfreak
- Designed a responsive website with a user-centered design approach (Photoshop, Illustrator).
- Translated complex ideas and business needs into wireframes, prototypes, and mockups (Axure, Balsamiq, InVision).
- Conducted UX research (user stories, personas, user journeys, user flows, concept stories, and origin stories).
- Designed intuitive user interfaces for the web, iOS, and Android (Sketch, InVision, Photoshop).
- Optimized the conversion rate (with technical analysis, heuristic analysis, digital analysis, mouse tracking, and user tests).
- Concisely gathered feedback from stakeholders and team members.
- Worked closely with development team and provided high-fidelity designs.
- Designed with a strong attention to details with usability best practices.
- Drew and designed custom icons and illustrations (pencil, Illustrator).
- Solved complex UX problems creatively and effectively.
- Prepared and conducted A/B and multivariate tests (Google Optimize, Analytics).
- Analyzed heat maps, click maps, and recorded replay sessions (Hotjar).
- Conducting remote user testing.
- Designed Facebook ads.
Technologies: Adobe Photoshop, Adobe Illustrator, Sketch, InVision App, WordPress
UI/UX Designer
2016 - 2017
TotalTrivia
- Designed user interfaces for iOS and Android native apps (more than 100 screens).
- Created custom icons, illustrations, and cartoon character designs (pencil and paper, Illustrator).
- Planned and designed effective onboarding user flow.
- Solved complex UX problems creatively and effectively.
- Analyzed heat maps, click maps, and recorded replay sessions (Hotjar).
- Designed Facebook ads (80 different creations) that led to high ROI from Facebook ads.
- Designed cover graphics for YouTube, Twitter, Facebook, the App Store, and Google Play.
- Worked in a Lean UX environment, iterating a great deal and checking the results.
- Created interactive prototypes (Sketch, InVision).
- Found bugs and areas of frictions in the UX flow.
- Created the design style guide to ensure consistency across all platforms and devices.
Technologies: Photoshop, Illustrator, Sketch, InVision App, After Effects, Axure
UI/UX Designer
2016 - 2016
DealDash
- Designed user interface for iOS native app (Sketch).
- Conducted in-house user tests in the Minneapolis office (20 testers).
- Gathered data and feedback from users and team members.
- Designed and delivered user flows, mockups, and interactive prototypes (Sketch, Invison).
- Worked closely with the development and product team and provided all the necessary assets.
- Improved the onboarding process for the native iOS app.
- Worked in an Agile environment, remotely (using Slack, GitHub).
- Applied established UI patterns to the prototypes and designs to ensure consistency across all platforms (Photoshop, Sketch).
- Redesigned the UI elements for the landing page—improving usability and user flow.
- Provided out-of-box ideas that led to more revenue and profit (confidential data).
Technologies: Adobe Photoshop, Adobe Illustrator, Sketch, InVision App, Lookback
UI/UX Designer
2011 - 2013
TribalVision
- Planned, prototyped, designed a website UI for TribalVision clients (mostly the financial/consulting branch). I redesigned or made from scratch more than 12 websites (Photoshop).
- Handled the full website redesign of the TribalVision landing page and internal pages.
- Sketched and designed custom icons and illustrations (Illustrator).
- Found bugs and areas of frictions in the UX flow.
- Translated complex ideas and business needs into wireframes, prototypes, and mockups (Axure, Balsamiq, InVision).
- Created multiple-page PowerPoint presentations.
- Developed the front-end (HTML5 and CSS3).
- Designed with strong attention to details with usability best practices.
Technologies: Photoshop, Illustrator
UI Designer
2010 - 2011
HBR Labs
- Designed the UI for the new collaborative platform.
Technologies: Adobe Photoshop, Adobe Illustrator

Education

Master's degree in Internet Marketing
2010 - 2011
Warsaw School of Economics - Warsaw, Poland
Bachelor's degree in Graphic Design
2006 - 2009
University of Computer Science and Skills - Łódź, Poland

Experience

Adobe Photoshop10 years
UI Design6 years
Web UX6 years
Facebook Ads6 years
Responsive Web Design (RWD)6 years
Conversion Rate Optimization5 years
User Experience (UX)4 years
Protoyping3 years

Tools

Adobe Photoshop

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