Wen-Ting Fan
Verified Expert in Design
Designer
Vancouver, BC, Canada
Toptal member since January 6, 2021
Wen-Ting is a designer who loves to solve complex puzzles and create delightful experiences. With a background rooted in marketing, she takes an analytical approach to UX/UI designs. Wen-Ting has worked in both consumer-facing industries (contact lens eCommerce B2C businesses) and enterprise-level cybersecurity applications. She has worn many hats in both sectors, including market research, UX, UI design, and development.
Portfolio
LensPure - Navigation Redesign
PerfectLensWorld - Login and Registration Page UX/UI Enhancements for eCommerce Site
PerfectLensWorld - Account Page for eCommerce Site
Experience
- Market Research - 4 years
- Marketing Analytics - 4 years
- Web UX - 3 years
- Responsive Coding - 2 years
- Responsive Design - 2 years
- Adobe Experience Design (XD) - 2 years
- Web UI - 2 years
- Figma - 1 year
Tools
- Adobe Experience Design (XD)
Work Experience
UX/UI Designer
D3 Security
- Designed a new agent management module that involved a holistic solution to the management and the configuration/installation process.
- Redesigned (with one other UX designer) the UX and UI of an integrations framework to install third-party tools for an enterprise-level cybersecurity application.
- Conducted a UX audit on an enterprise-level application to see which areas of improvement were needed immediately.
UX/UI Designer
LM Global Enterprises, Ltd.
- Increased mobile traffic significantly by redesigning the registration process of one of the main eCommerce sites.
- Redesigned and developed the home page for one of the main eCommerce sites of the company.
- Created user personas, stories, and a design system to speed up the wire-framing and prototyping process internally.
Marketing and Design Coordinator
LM Global Enterprises, Ltd.
- Managed and generated creative for the company's main social media accounts including Facebook, Instagram, Twitter, and WeChat.
- Coordinated design specifications of the development team for UX/UI improvements.
- Oversaw relationships with social media influencers and third-party marketing services.
Education
Bachelor's Degree in Marketing
Simon Fraser University - Vancouver, British Columbia, Canada
Skills
Tools
Adobe Experience Design (XD), Adobe Photoshop, Sublime Text 2, Trello, Google Analytics, Adobe Illustrator, Hotjar, GitHub
Platforms
Figma
Languages
JavaScript, CSS3, HTML5
Industry Expertise
Retail & Wholesale, Marketing
Other
Web UX, Responsive Coding, UI Development, UX Analysis, Market Research, Marketing Analytics, Social Media, UX Design, eCommerce, Web UI, Responsive UI, Responsive Design, Legal Research, Landing Page Design, Videos, UI Design, Writing & Editing, Organic SEO, Contact Lens, Graphic Design, UI Branding, Market Research & Analysis, Information Architecture (IA), User Registration, Login Screens, Login & Registration, Web Forms, Form Design, Dashboards, Profile Design, Purchase Orders, History, Digital Marketing, SEO Content, Coupons, Affiliate Management, B2C, On-page SEO, Purchase Management
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