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Anuar Heberlein

Anuar Heberlein

Vancouver, BC, Canada
Member since December 20, 2016
Anuar has participated in transactions across the Americas totaling more than $1 billion dollars over the past 12 years. He has extensive experience working with C-level executives and helping many Fortune 500 clients with corporate and growth strategy projects, M&As, valuations, and JVs. Anuar holds an MBA from INSEAD and a BS in economics from ITAM. He enjoys freelancing to find challenging projects to keep his skills sharp and mind active.
Anuar is now available for hire
Career Highlights
Case studies
  • Waterfall Model for a GP/LP Private Equity Fund
  • Remittances and Value Transfer Market Research
  • Market Sizing and Segmentation for Men's Grooming Products
Industry Expertise
  • Consulting
  • Consumer Products
  • Technology
Software Expertise
  • Microsoft Excel
Other Expertise
  • Financial Planning & Analysis (FP&A)
  • Latin America
  • Mergers & Acquisitions (M&A)
  • United States
Employment
  • Partner
    2012 - PRESENT
    STRATYGIKA
    • Helped companies make smart business decisions by creating winning and data-driven strategies.
    • Segmented 200,000 accounts for a global liquor distributor using social media info to segment based on ethnic, economic, geographic and social variables (big data).
    • Participated as an adviser in transactions totaling US$7+ billion, including corporate and public entities (M&A).
    Focus areas: Mergers & Acquisitions (M&A), Financial Planning & Analysis (FP&A), Market Research, Due Diligence, Performance Reports, Finance Operation Improvements, Finance Process Improvement, Finance Strategy, Corporate Finance, Strategic Investments
  • Founder
    2011 - 2013
    Famhaus Interactive
    • Developed Musicboss.fm, a social music discovery engine that predicts the future hits by simplifying and gamifying prediction markets.
    • Partnered with iTunes to provide all the music content for free including audio, images, and data.
    • Launched the platform successfully in 2013.
    Focus areas: Data Analysis
  • Senior Investment Banking Analyst
    2009 - 2010
    Bulltick Capital Markets
    • Restructured a $7,000 million debt resulting in $100 million yearly savings for the state of Mexico.
    • Designed a $35 million JV between a major private college and Mexico's largest fitness company.
    • Structured and placed a $25 million mezzanine loan for a hospitality firm.
    • Led the valuation and due diligence for the largest direct response TV company in Mexico leading to the sale of the company for $90 million.
    Focus areas: Mergers & Acquisitions, Financial Planning & Analysis (FP&A), Financial Benchmarking, Capital Raising, Discounted Cash Flow (DCF), Cost Reduction & Optimization, Due Dilligence, Revenue & Expense Projections, Financial Modeling, Financial Reporting, Three Statement Operating Model, Valuation
  • Senior Associate Consultant
    2006 - 2009
    Bain & Company
    • Quantified and realized US$100 million in synergies/savings between the largest soft drink company in Mexico and its recently acquired juice division.
    • Identified and implemented levers in the credit card division (Activation Utilization & Retention, AUR model) that exceeded US$90 million in additional earnings for a global Spanish bank.
    • Developed a price-demand elasticity model for the largest beer bottler in Panama. Proved that the demand was inelastic. Presented the results to the CEO and avoided a price reduction that saved tens of millions to the company every year.
    • Spun off successfully the financial services division of a Spanish energy company for US$150 million.
    • Led a global benchmark by region of the services offered to small-and-medium enterprises for a US global bank. Designed and redefined the firm’s global strategy for the sector.
    Focus areas: Mergers & Acquisitions, Financial Planning & Analysis (FP&A), Data Analysis, Pricing Analysis, Portfolio Analysis, Valuation, Business Intelligence, Cost Benchmarking, Financial Benchmarking, Comparable Company Analysis, Capital Structure Analysis, Cost Reduction & Optimization, Due Dilligence, Discounted Cash Flow (DCF), Revenue & Expense Projections, Financial Modeling, Fundraising, Market Research, Three Statement Operating Model, Profitability Analysis
  • Brand Manager
    2005 - 2006
    Procter & Gamble
    • Led the TAMPAX brand.
    • Launched the TAMPAX Compak line and increased revenues by +30% (YOY) for the brand.
    Focus areas: Profitability Analysis, Business Plan Development, Business Intelligence, Customer Lifetime Value, Cost Reduction & Optimization
Other Experience
  • Private Equity Outlook 2017: Signs of Fatigue (Publication)
    The private equity industry is showing signs of maturity as record competition amongst funds and record-high levels of dry powder, combined with strong competition from cash-rich corporates, have driven valuations to levels that make it difficult to see how returns could remain competitive.
Education
  • Certified MBA (CMBA) in Business Administration
    2010 - 2011
    INSEAD - Fontainebleau, France
  • Bachelor's degree in Economics
    2000 - 2005
    ITAM - Mexico City, Mexico
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