Ashish Gupta

Objective: A low-code platform that creates rich-media and advanced workflow-based industrial applications through a drag-n-drop interface.

USP: The time to value for customers was reduced from months to weeks through faster experimentation and iteration cycles. It also provided higher agility and lower cost in the creation of solutions on the platform.

Customer Segment: Heavy Industries | Channel: Direct & Consulting Partners

Responsibilities: Product, GTM Strategy, Marketing & Customer Success

Impact: It has a planned expansion to Europe in FY 2020-21, within 1.5 years of conceptualization.

Objective:
A project planner to accelerate plan creation for large scale projects using an innovative snippet-based approach.

Tasks:
• Led the creation of best in class snippets for industrial turnaround jobs which enforce best practices while helping clients create project plans much faster.

USP: Reduces time to create project plans to one-fifth of the benchmark.

Customer Segment: Heavy Industries | Channel: Direct

Impact:
The planner has become a part of the project management offering of Maximl while acting as a differentiator.

Objective:
A self-serve field service management product to manage last-mile operations.

USP: Aims to improve on-field productivity of desk-less workers by 15%.

Customer Segment: Contractors (SMB) with Field Teams | Channel: Direct

Tasks:
• Managed a cross-functional team of eight people to build the product and GTM.

Impact:
It is in the pilot phase and is ready to be launched in early 2021.

Objective:
To reduce tobacco procurement cost (~70% of operating expenses) in auctions by leveraging price arbitrage available across multiple tobacco auction platforms (TAPs) using an end-to-end digital solution.

Tasks:
• Liaised with different stakeholders from management, operations team (user), and finance department (savings validator) to conceptualize and implement the solution.
• Led the complete solution development with the SAP team.
• Fulfilled my key responsibilities of business objectives alignment, features, UI/UX, development, and field implementation.

Impact:
The product was deployed in 31 TAPs with a savings of $1.3 million recorded in FY 2018-19 (recurring savings). The project savings were tracked at the ITC HQ level, and a case study was done by SAP on the project.

Objective:
To implement an end-to-end solution to automate the quality assessments of packed tobacco cases in factories to bring objectivity and speed in quality assessment.

Tasks:
• Led the development of a machine learning and computer vision-based system comprising of both hardware and software components to achieve the project objective.
• Managed various stakeholders including the production team, QC team, and a technology partner—totaling more than 20 people.

Impact:
The system was implemented in tobacco processing plants replacing the manual QC process. It was awarded the most innovative project across all ITC divisions in November 2018.

Objective:
To digitize the CSR documentation process to reduce paper wastage, transportation hassles, payment delays and bring increased traceability to the process.

Tasks:
• Managed the solution conceptualization, prototyping, development, deployment, and legal aspects.
• Integrated Aadhaar-based authentication to bring enhanced beneficiary traceability.
• Managed operations, sustainability team, and technology partner (totaling more than 15 people).

Impact:
The solution is being used while distributing CSR benefits to 10,000+ farmers. It led to a reduction in payment lead time by 30% and reduced the number of days spent in the field by 50%.

Objective:
To design and develop a digital solution for crop estimation.

Tasks:
• Conceptualized, designed, and coded a GPS-based Android application as proof of concept (POC).
• Achieved 98% accuracy against the target of 95%.
• Negotiated with multiple vendors to implement the validated POC solution for the full-scale deployment.

Impact:
The solution is now being used to do crop estimations for over 15,000 farmers yearly and has replaced the old process used in the division (received PPO for the work; 3/12 people received it).

Objective:
To create an emergency response system. The project was commissioned by the then chief minister of the state and the event was covered in multiple national newspapers.

Tasks:
• Conceptualized and developed a solution (mobile application) for on-demand emergency responses to fire incidents.
• Collaborated with the state government's fire and emergency services for product development and launch.
• Provided data-backed consultancy to the fire services department of another state for better preparedness in their emergency response.
• Published a conference paper in "National Conference on Fire Research and Engineering” at IIT Roorkee, India.

Impact:
The solution was launched as a pilot by the chief minister of the state with coverage across multiple national newspapers.

Objective:
To implement a portable energy monitoring system for buildings.

Tasks:
• Conceptualized and designed a system for remotely monitoring the building energy consumption.
• Built the system using current transformers (CT) and Raspberry Pi.
• Employed Python scripting for data collection, archival, and graphical analysis.

Impact:
The solution became an integral part of the smart-grid project at the institute level in Singapore.