Neeraj Gupta
Verified Expert in Engineering
Salesforce Consultant and Developer
Neeraj is a seasoned software architect with over 16 years of experience helping large organizations automate business processes. For the last 10 years, he has provided professional services in Salesforce applications design and development, focused primarily on sales, service, platform, marketing, and experience clouds. Neeraj also has extensive experience integrating different systems and excels in using the force.com platform to build apps.
Portfolio
Experience
Availability
Preferred Environment
Salesforce, Salesforce SOQL/SOSL, SOQL
The most amazing...
...custom apps I've built from the ground up on the force.com platform automate end-to-end business processes and integrations between systems.
Work Experience
Senior Solutions Architect
EPAM Systems
- Presented at the Salesforce Functions Tech Talk as part of my role.
- Managed package upgrade issues with non-upgradable components, mdapi command, and SFDMU plugin.
- Created cross-project design walkthroughs among the architects' group.
- Handled SOAP and REST interfacing SFMC with other systems via MuleSoft and POC using Postman.
- Worked on the display of the email tracking data on the Veeva timeline view.
- Enabled Google Analytics 360 and set it up for SFMC.
- Set up custom activities, event research, and Event Notification Service (ENS) research.
- Designed hard bounces and complaints modules and list-based send using the SFTP solution.
Senior Solutions Architect
AST
- Designed and developed a custom UI to show the results from AWS elastic search in Salesforce communities and internal Salesforce lightning experience using the Aura components and Apex business logic.
- Built a sales pitch accelerator in Salesforce, using Lighting Flow, Process Builder, and Aura components, and managed DocuSign integration.
- Handled Salesforce to Oracle CPQ integration using the salesforce platform events, SSO configuration with google as IDP and Salesforce as SP, and D&B Optimizer package installation and configuration.
Solutions Architect
PwC
- Led a team of seven senior Salesforce developers to deliver nCino's loan origination module. The project involved nCino configuration and customizations according to the bank's specific business needs.
- Handled Salesforce integration with in-house systems and cloud solutions like DocuSign, LaserPro, TransUnion credit bureau, etc. Except for DocuSign, I built most of the integrations with a middleware enterprise message bus called Hermes Systems.
- Took responsibility for project planning and task management, status reporting, steering committee meetings, etc.
Lead Salesforce Developer
Advantage Resourcing
- Designed and developed the ADH Transportation module. Implemented complex business logic in Apex, SOQL, and triggers. Wrote a few thousand lines of JavaScript and used jQuery DataTables, Fancytree, modal dialogs, FullCalendar, qTip2, and more.
- Built an incident management app using Apex, invoked with JavaScript remoting. Implemented triggers, flows, and remote actions. For the client side, I used JavaScript libraries, Fancytree, modal dialogs, accordion, Select2, and Annotorious.
- Contributed to designing and developing several app features for the Salesforce One App licenses; this made the key functionality of the application available to a large group of business users without having to have the platform license.
Experience
Incident Management App
SFMC Architect / Consultant
2. POC using Postman interfacing SFMC via SOAP/REST to Core Viva and other systems using Mulesoft and P2P connectors.
3. Timeline view data flow design from SFMC to OnCore.
4. GA360 connector for SFMC - audience segmentation.
5. Custom activity/event research and POC.
6. ENS (event notification service) research - pros and cons in comparison to batch processing the engagement events.
7. Re-engineering the data flow from batch-based to event-driven from CRM to SFMC to support various always-on journeys.
8. MC-connector POC and shortcomings gave the multi-org rollout and account ID usage instead of personal contact.
9. Publication list and OOTB subscription/prescription center limitations and workarounds.
10. Mentoring the dev team.
Skills
Libraries/APIs
Salesforce API, Salesforce REST API, REST APIs
Tools
Salesforce Marketing Cloud, Flow, Visualforce Pages, Salesforce Sales Cloud, Git
Frameworks
Visualforce, Lightning Components, Salesforce Visualforce
Languages
Apex, AMPscript, HTML, CSS, JavaScript, SOQL, Salesforce Object Search Language (SOSL), Java 7
Platforms
Salesforce, Salesforce SOQL/SOSL
Industry Expertise
Marketing
Paradigms
Design Patterns
Other
Salesforce Apex, Aura, Salesforce Lightning, APIs, Certified Salesforce Administrator, Salesforce Reports, Marketing Cloud, Email Studio, Salesforce Cloud Flow, Salesforce Consultant, Solution Architecture, Technical Leadership, Architecture, Force.com, API Integration, Integration, Salesforce Platform Events, Data Modeling, Full-stack Development, JScript, Salesforce Community, DocuSign, CRM Implementation (Salesforce), Veeva
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