Eduard Hoxha
Verified Expert in Design
Designer
New York, NY, United States
Toptal member since November 17, 2016
As a creative leader with over 20 years of experience, Eduard's expertise encompasses a variety of mediums and communication channels, working across a wide range of both client industries and creative teams. He's passionately creative, quality-driven, and motivated to create the best design solution. Combined with an in-depth approach to research and analysis, he's able to focus on the target audience and engage design in the most effective way.
Portfolio
Work Experience
Creative Director
Digital Dialog
- Served as the creative director, successfully engaging, inspiring, and activating audiences to drive demand for brands for a decade.
- Led the creative direction for Digital Dialog, a multi-disciplinary creative studio based in New York City. It is known for creating consumer-centered, imaginative, and conceptual designs with a love for storytelling.
- Created products that have a great impact and solve real-life problems.
Head of Design and Experience
Thuzio
- Managed the design team for Julius—a marketing platform that gives users access to more than 100,000 influencers.
- Led the user experience and design of Julius' consumer-facing platform.
- Worked with my team on user research to execution for experience design, visual design, and strategy related to the user experience.
Director of Product Design
Digitas Health
- Oversaw all the product design and user experience—achieving business and product goals.
- Drove collaboration across departments that contribute to the product value chain to ensure that product solutions have high adoption rates and maximum usage.
- Developed and maintained consistent brand identities across all media.
- Designed for a variety of clients such as Pfizer, Johnson & Johnson, Sanofi, AbbVie, Genentech, and more.
Lead Creative
Digitas
- Served as a digital creative lead for clients and new business initiatives.
- Managed and was responsible for the creative direction and campaign allocation for a team of six people. The team was composed of art directors, copywriters, and production artists.
- Designed for a variety of notable clients such as Nielsen, Aetna, SunTrust Bank, Amex, Accenture, and more.
Senior Interactive Art Director
eScholastic
- Managed multiple projects from concept to completion by giving creative direction for the entire line of online services, including websites, mobile apps, and email marketing.
- Worked with the account team to develop concepts for new business initiatives.
- Created numerous email concepts for Scholastic's eCommerce platform that reached millions of teachers and parents.
Senior Art Director
Ogilvy & Mather
- Assisted in managing the creative development, design, and production of rich media banners, microsites, direct email promotions, and various online creatives.
- Collaborated with the creative director on campaign allocation and oversaw multiple art directors.
- Gained extensive experience creating brand identities.
- Worked for a variety of clients, including TD Ameritrade, Time Warner Cable, Barclays, Sears, Kmart, Amex, DuPont, Perrier, and more.
Senior Art Director
Education Dynamics
- Conceptualized and developed marketing campaigns from the ground up, working with clients and Education Dynamic's production team.
- Created and managed content in Drupal, Magento, and WordPress.
- Designed and coded emails for various marketing campaigns for top US colleges and universities.
Art Director
Hill Holliday
- Produced and directed a wide range of deliverables, including kiosk presentations, CD-ROMs, websites, and motion graphics for the web, broadcast, and print mediums.
- Designed and coded emails for Sirius.com, Chilli's, and many other clients.
- Worked for a variety of clients, including Sirius, Chili's, and Verizon.
Education
Master's Degree in Business Administration (MBA)
Touro University - Los Alamitos, CA, USA
Bachelor of Arts Degree in Communication
Tirana University - Tirana, Albania
Certifications
Remote User Research
Nielsen Norman Group
Psychology for Digital Behavior Change
Behavioral Design Academy
Skills
Tools
Adobe Illustrator, Adobe Photoshop, Sketch, Adobe Experience Design (XD), Figma, GitLab, Microsoft Power BI, InVision, Principle, Miro, Zeplin, Framer X
Industry Expertise
Healthcare, Health & Wellness, Banking & Finance, Insurance, Fashion
Platforms
Android, iOS, Desktop, Webflow, Axure, Azure
Languages
HTML, CSS
Other
Web Design, Prototyping, UI Design, iPad, SaaS, Web App Design, Apps, Educational Portals, eCommerce, Landing Page Design, Social Media, Email Design, Typography, Brand Identity, Complex Application User Interfaces (UI), Dashboard Design, Branding, User Experience (UX), Mobile App Design, Logo Design, SaaS Design, User Interface (UI), Accessibility, Wireframing, Data Visualization, Fintech, UX Design, Health IT, Accessible Design, Product Design, Dashboards, Finance, B2B2C, User Flows, Mockups, Interactive Prototypes, Business to Business to Consumer (B2B2C), App Design, UX Wireframes, Layout Design, Product Strategy, Journey Mapping, B2C, User Research, B2B, Responsive Web Design (RWD), Web UI Design, Design Systems, eCommerce Design, Mobile Design, Responsive Web Apps, Personal Assistance, UX Research, Cryptocurrency, Instructional Design, UX Prototyping, Virtual Reality (VR), Augmented Reality (AR), iOS App Design, Research, Responsive, Beauty Products, App UX, Pitch Presentations, Mobile Learning, System Design, Artificial Intelligence (AI), Conversational UI, Usability Testing, Notion, Web UX, Web UI, Project Management, UX Audits, UI Audits, Automation, QA Testing, User Psychology, Behavioral Design, Behavioral Science, Business Psychology, User Behavior, Remote User Testing, UX Assessment, Interviews, Recruiting, Data Synthesis, Qualitative Research, Quantitative Research, Patient Engagement, Electronic Patient Care Reporting (ePCR), Discovery, User Journey Maps, Cross-functional Collaboration, Creative Direction, Style Guides
Experience
- Mobile App Design - 12 years
- Web App Design - 12 years
- Fintech - 10 years
- Data Visualization - 10 years
- Accessibility - 8 years
- Healthcare - 7 years
- Figma - 4 years
- Design Systems - 4 years
Tools
- Figma
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