Ellie Dobbie, Designer in London, United Kingdom
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Ellie Dobbie

Verified Expert  in Design


London, United Kingdom
Toptal Member Since
June 26, 2020

Ellie is a senior graphic designer with nearly 20 years of experience working for clients such as Hugo Boss, Virgin, and Amnesty International. She focuses on taking a brand from concept to execution, including brand, digital, and print design. Clients appreciate her ability to create a unique visual language that truly represents their brand's values and speaks to their audience. Ellie loves minimalist design with a playful edge.


Work Experience

Senior Designer

2011 - PRESENT
Various Companies (Freelance)
  • Co-managed client accounts by presenting concepts, reviewing briefs, attending meetings, and organizing junior designers.
  • Created visuals and concepts for Hugo Boss fragrance ad campaigns.
  • Served as the head designer for Rumble, a top US gym. Created the initial stages of their branding and implemented it across all platforms including website design, emails, environmental graphics, and attire.
  • Brainstormed and executed social media campaigns that attracted high traffic and increased awareness for household brands.
  • Served as the head designer for the launch of Hims, the UK men's healthcare company: created engaging social advertising to build brand awareness, designed packaging and a leaflet, and art directed photoshoots.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Sketch

Graphic Design Teacher

2019 - 2020
Shillington College
  • Presented lectures on design history and design principles as well as software demonstrations.
  • Found creative, engaging ways to bring in new projects to improve the learning experience while reflecting a real studio environment.
  • Assisted individual students with their projects by encouraging them to try new techniques and ideas.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Sketch, InVision

Senior Graphic Designer and Art Director

2009 - 2011
  • Had sole responsibility for the brand including brand guidelines, templates, and new marketing material.
  • Developed concepts for editorial layouts and styling ideas for photoshoots.
  • Art directed photography, managed illustrators, and collaborated with copywriters to ensure initial design concepts were interpreted correctly through completion.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe InDesign

Midweight Graphic Designer

2008 - 2011
Various Companies (Freelance)
  • Created in-depth brand guidelines for the charity, Actionaid. This included selecting the imagery and the color palette and designing icons that reflected the brand.
  • Created successful pitches on a national scale for the Daily Telegraph and Kia.
  • Designed Playstation point of sale campaigns where meticulous attention to detail, speed, and accuracy were key.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe InDesign

Junior Graphic Designer

2004 - 2008
Lucid Graphics
  • Had sole responsibility for web and email designs and completion of a course created in ActionScript.
  • Redesigned a national healthcare magazine and created a clear and concise style sheet for future designers.
  • Designed industry advertising for McVities products.
Technologies: Flash, Adobe InDesign, Adobe Illustrator, Adobe Photoshop

Junior Graphic Designer

2001 - 2004
Communication Graphics
  • Specialized in the property market, producing high-end brochures, branding, and exhibition graphics for new property developments.
  • Participated in creating pitches including image research, artworking scamps, and brainstorming.
  • Illustrated detailed, stylized maps for brochures.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe InDesign
2000 - 2003

Bachelor of Arts Degree in Graphic Design

Plymouth University - Plymouth, UK