Jenny Shen, Designer in Taipei, Taiwan
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Jenny Shen

Verified Expert  in Design

Bio

Jenny is a UX lead with a decade of experience creating world-class digital products that generate revenue and win customers. She specializes in international markets and has designed for users in 30+ countries in APAC, EMEA, and the Americas. She has helped over 40 companies solve business and user problems with UX research and design sprints. Jenny's past clients include Tencent, McKinsey & Company, Babylon Health, LA Lakers, FILA, Neiman Marcus, Crate and Barrel, and Randstad.

Portfolio

Work Experience

Freelance UX Lead

2011 - PRESENT
Jenny Shen Design (Self-employed)
  • Led the UX strategy and value proposition validation for new products and concepts, including research and workshops.
  • Created UX and UI designs for the end-to-end user experience, including information architecture, wireframes, user journeys, prototypes, personas, and interface designs.
  • Led research, data analytics, and experimentation, including A/B tests and qualitative and quantitative research, to drive design decisions and product growth.
  • Built and managed design teams and mentored junior and intermediate designers to improve workflows.
  • Coached executives in design thinking through workshops and ongoing design education.
  • Provided consulting, design, and strategy services for diverse industries, including travel, eCommerce, SaaS, B2B2C, education, enterprise, real estate, software, and luxury goods.
Technologies: Miro Development, Zoom Development, InVision, Adobe Creative Suite Design, Business Model Canvas, Apple Keynote, UX Design, Canvas, Figma, Sketch, Workshops, Google Workspace, UX Design, 5 Whys, A/B Testing, Adobe Creative Suite Design, Asana, Agile Design, Qualitative Research, Product Design, Product Strategy, OmniGraffle Design, InVision Studio, iOS Design, UX Design, UI Design, Web App Design, Responsive Web Development, UI Design, Responsive Design, Responsive UX Design, SaaS Design, SaaS Design, SaaS Design, Enterprise SaaS, Digital Health, Design Systems, User Accepance Testing, Commercial Real Estate Analysis, Residential Real Estate, Higher Education, K-12 Education, Education, Usability Heuristics, Heuristic Review, Heuristic Reports, UX Design, Web Design, UX Design, Style Guides, UI Style Guides, Prototype Design, Responsive Web Design, Responsive Web Design, User Flow Design, Prototyping, UX Design, Mobile App Design, Mobile UI Design, Mobile UX Design, App UX, Web UX Design, Digital Experience, UX Strategy, IA Strategy, Design Strategy, User Needs, UX Thinking, Web Dashboards, Interaction Design (IxD), Financial UX, Dashboard, Dashboard Design, Data-driven Design, Data-informed Visual Design, Competition Research, Competitive Strategy, Competitor Analysis, Competitor Analysis & Profiling, Women's Health, Accessible Web Design, User Profiles, App UI, UX Design, Interviews, UI Design, User Testing, UX Design, Visual Design, Airtable, Google Docs Development, Minimum Viable Product (MVP), MVP Design, Notion Development, User Journeys, UX Design, Customer Journeys, UX Design, Critical Analysis, Critical-path CSS, Trello Development, Slack Development, Loom, Content Management Systems (CMS), UX Design, UI Design, Web Design, Travel & Leisure, Webflow Design, Mobile App Design, Mobile App Design, UX Design, Mobile App Design, CX Design, UX Research, Healthcare App Design, Healthcare Services, Audience Targeting, Product Benchmarking, Wireframing, User Research, Ethnographic Studies, User Stories, Workflow, B2B Design, Data Visualization Design, Design Thinking, Complex Web Systems, Mobile App Design, Social Media Apps, Social Networks, Research, Heuristic Analysis, Service Design, Process Optimization, Design Leadership, Team Leadership, Design Consulting, Design Consultation, Design Ops, User Onboarding, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Usertesting.com, Dovetail, Market Research Analyst, Rapid Prototyping, Digital Product Design, Design Sprints, Mockups, UX Wireframes, Gamification Design, Feature Prioritization, Best Practices in Design, Product Roadmaps, UX Design, Mobile App, Annotated Wireframes, Finance, Prototype Design, Investments, CRO, Audits, UX Design, Prototype Design, Design Specifications, Prototype Design, Accessibility Development, Shopify, Insurance App Design, Information Architecture, WordPress Design, Storyboard Design, Usability, Mobile App, Analytics Development, AI Design, Marketing Design

Senior Product Designer

2021 - 2022
Thoughtbot, Inc.
  • Designed the UX, UI, flows, prototypes, and design systems for a cryptocurrency hedge fund to streamline time and cost inefficiencies.
  • Led design from discovery workshop, wireframes, UX/UI, and rapid prototyping to user testing for telehealth software for physical therapists.
  • Provided product strategy and UX/UI design for a breastfeeding app that helps parents track feedings and manage their nursing schedule.
  • Led multiple discovery sprints for agency clients by facilitating strategic workshops, exercises, and stakeholder interviews and conducting market analysis.
  • Created product market fit plans, product critical paths, and strategic visions for numerous tech startups by synthesizing market analysis data, assumptions, and user interviews.
  • Developed rapid prototypes in Figma to validate product-market fit, minimize costs and risks, and make informed product decisions in a matter of days.
Technologies: Figma, Miro Development, Zoom Development, Usability Heuristics, Responsive Web Design, User Testing, UX Design, Design Strategy, Google Drive Development, MVP Design, Notion Development, Presentation Design, Qualitative Research, Blockchain, Fintech Development, Online Payments, UX Design, UI Design, Web Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Healthcare App Design, Healthcare Services, Product Benchmarking, Wireframing, Prototyping, User Research, Web App Design, User Flow Design, UX Design, User Stories, Dashboard Design, Workflow, SaaS Design, B2B Design, SaaS Design, UI Design, Dashboard, UX Design, Data Visualization Design, Design Thinking, Mobile App Design, Research, Heuristic Analysis, Mobile App Design, Process Optimization, Design Leadership, Team Leadership, User Journeys, Design Ops, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Market Research Analyst, Competitor Analysis, Usertesting.com, Rapid Prototyping, Digital Product Design, Product Strategy, Mockups, UX Wireframes, Medtech, Mobile App, Feature Prioritization, Annotated Wireframes, Finance, Financial Software Development, Prototype Design, Investments, Audits, UX Design, Prototype Design, Responsive Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), SaaS Design, Analytics Development, UI Design, Mobile App Design

UX Lead and Strategist

2021 - 2021
Sismotur
  • Developed design direction and product strategies for Inventrip, which provides analytical software to national tourism boards of Spain, Portugal, and France and provides tourists with contextualized travel information at their destinations.
  • Ran discovery workshops to understand the ideal user profiles and identified the critical profile requirements to develop the user research screening criteria.
  • Created a product improvement plan with product KPIs and success metrics to increase public administration customers and active users.
  • Led user research for 20 users in target countries and handled user recruitment, research questionnaires, post-research data analysis, synthesis, and presentation.
  • Provided comprehensive research findings with key themes, highlights, user quotes, and the meaning behind each insight.
  • Validated the company's riskiest assumptions and potential users' satisfaction and usage of competitive products with user research.
  • Advised the client of opportunities across divisions from marketing, content strategy, product, and business growth.
Technologies: Figma, Apple Keynote, Zoom Development, UX Research, User Research, UX Design, Web Design, Travel & Leisure, UX Design, Product Design, CX Design, Product Benchmarking, Wireframing, Web App Design, User Flow Design, UX Design, UX Design, User Stories, Workflow, SaaS Design, B2B Design, SaaS Design, Research, Heuristic Analysis, Heuristic Review, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Market Research Analyst, Digital Product Design, Product Strategy, Notion Development, UX Wireframes, iOS Design, Mobile App, User Testing, Feature Prioritization, Annotated Wireframes, Audits, UX Design, Responsive Design, UX Design, Interaction Design (IxD), SaaS Design, Analytics Development, UI Design, MVP Design, Mobile App Design

Design Lead

2020 - 2020
Enterprise Investment Firm (NDA,
  • Strategized, planned, and executed the user research of 15 high and ultra-high-net-worth individuals in the Gulf Cooperation Council, including members of a Saudi Arabian royal family.
  • Led design efforts for the client's strategy of consolidating three domains and multiple microsites of different customer segments to increase search engine visibility and improve design efficiency and customer acquisition.
  • Audited the visual and UI elements, tone, voice, and narrative across all domains and microsites and advised recommendations and design directions to ensure consistency and improve brand unity.
  • Facilitated cross-discipline ideation sessions involving key stakeholders in the early design definition and prioritized action items for testing to implement a data-driven decision-making process in the organization.
  • Created a modular and accessible design system that significantly improved the efficiency of design and engineering.
  • Produced UX flows, wireframes, high-fidelity UI mockups, prototypes, marketing designs, and visual assets.
  • Collaborated with marketing and the researcher to implement the content strategy in the web designs.
  • Championed user needs and goals with business goals at the center of all products, designs, and strategies.
Technologies: Notion Development, Figma, Miro Development, Microsoft Development, Zoom Development, UX Design, UI Design, Web Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Audience Targeting, Product Benchmarking, Wireframing, Prototyping, User Research, Web App Design, User Flow Design, UX Design, UX Design, Ethnographic Studies, User Stories, UI Design, Data Visualization Design, Design Systems, Research, Heuristic Analysis, Heuristic Review, Design Ops, Process Optimization, Design Leadership, Team Leadership, User Journeys, Design Consulting, Design Consultation, Leadership, User Onboarding, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Market Research Analyst, Usertesting.com, Digital Product Design, Product Strategy, Mockups, UX Wireframes, Visual Design, User Testing, Feature Prioritization, Annotated Wireframes, Finance, Prototype Design, Investments, CRO, Audits, Responsive Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), SaaS Design, Analytics Development, UI Design, Marketing Design, Mobile App Design

Lead Designer

2020 - 2020
Tabarnam Projects)
  • Led the creative and UX/UI development of Tabarnam, a global B2B, B2C, and C2C eCommerce platform that aims to enable users from all over the world to buy and sell in their native language and the currency of their choice.
  • Drove design decisions and created a shared understanding of users' goals and needs by creating user personas based on key scenarios.
  • Created user flows for both buyers and sellers and identified key decision points, important flows, views, and pages, which resulted in a seamless user experience.
  • Built an object-oriented UX (OOUX) map to help simplify the design process of a complicated platform, remove inconsistencies, and align design with the back-end structure, which resulted in accelerated development.
  • Developed how-might-we statements to guide the team to think about users' needs and pains and open up brainstorming and ideation sessions.
  • Designed low-fidelity mockups, high-fidelity mockups, and a clickable prototype that satisfied both user and business requirements.
  • Conducted competitive research to uncover market and competitive insights.
Technologies: Slack Development, Zoom Development, Figma, Sketch, Miro Development, Online Payments, UX Design, UI Design, Web Design, UI Design, UX Design, Product Design, CX Design, Wireframing, Prototyping, User Research, Web App Design, User Flow Design, User Stories, Workflow, SaaS Design, B2B Design, SaaS Design, UI Design, Dashboard, UX Design, Design Systems, User Journeys, Team Leadership, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, Market Research & Analysis, Market Research Analyst, Rapid Prototyping, Digital Product Design, Product Strategy, Design Sprints, Mockups, UX Wireframes, Visual Design, User Testing, Feature Prioritization, Prototype Design, UX Design, Prototype Design, Responsive Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), SaaS Design, UI Design, MVP Design, Marketing Design, Mobile App Design

Lead UX Designer and Product Strategist

2020 - 2020
KaZang
  • Facilitated a product strategy workshop for KaZang, an app that connects the music community through global music hits for American, LATAM, South Korean, and Indian markets.
  • Guided the client through a business model canvas workshop to clarify KaZang's value proposition, customer segments, and revenue streams and created an elevator pitch.
  • Created scenarios and prioritized user tasks and wireframes for the MVP prototype.
  • Advised the client on the Lean Startup model, user research principles, and best practices.
Technologies: Business Model Canvas, Zoom Development, Figma, Sketch, Miro Development, UX Design, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, User Flow Design, User Stories, Mobile App Design, Social Media Apps, Social Networks, Design Systems, Mobile App Design, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Market Research Analyst, Rapid Prototyping, Digital Product Design, Product Strategy, Design Sprints, UX Wireframes, Gamification Design, iOS Design, Mobile App, Feature Prioritization, Annotated Wireframes, Prototype Design, UX Design, Prototype Design, Responsive Design, UX Design, Interaction Design (IxD), MVP Design, Marketing Design, Mobile App Design

UX Consultant and Strategist

2019 - 2019
Nayms
  • Developed design direction and product strategy for Nayms, a platform to trade insurance contracts built on blockchain.
  • Facilitated a product strategy workshop to clarify Nayms' business model, positioning statement, known risks, and the riskiest assumptions.
  • Recommended insights and concrete next steps to the client to validate assumptions and learn about users.
Technologies: Miro Development, Business Model Canvas, UX Design, Canvas, Google Workspace, Workshops, Blockchain, Fintech Development, UX Design, UI Design, Web Design, UX Design, Mobile App Design, Product Design, CX Design, User Flow Design, UX Design, User Stories, SaaS Design, B2B Design, SaaS Design, Heuristic Analysis, Heuristic Review, Design Consulting, Design Consultation, Market Research Analyst, Competitor Analysis, Digital Product Design, Product Strategy, UX Wireframes, Feature Prioritization, Finance, UX Design, Interaction Design (IxD), SaaS Design, MVP Design

Freelance Senior Product Designer

2019 - 2019
Babylon Health
  • Developed the product and design strategy for Babylon, an AI health app with a user base of 3.6 million worldwide.
  • Collaborated with product teams in Tencent to define product metrics and product launch requirements.
  • Conducted field research in China to learn and validate user behavior and needs.
  • Performed user research for 500 Pearl Delta River region users, from recruitment and research questionnaires to post-research data analysis, synthesis, and presentation.
  • Led cross-cultural design localization and rollout for the target country, China.
  • Presented research insights and recommended the strategy to the CEO and senior management.
  • Spearheaded and facilitated co-design workshops with cross-functional teams to strategize our approach to critical problems.
Technologies: Trello Development, Jira, Miro Development, Google Workspace, Apple Keynote, Workshops, InVision, Abstracts, Sketch, UX Design, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Healthcare App Design, Healthcare Services, Product Benchmarking, Wireframing, Prototyping, User Research, User Flow Design, UX Design, UX Design, Ethnographic Studies, User Stories, Data Visualization Design, Mobile App Design, Design Systems, Research, Heuristic Review, Mobile App Design, Design Ops, Process Optimization, Design Leadership, Team Leadership, User Journeys, Design Consulting, Design Consultation, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Usertesting.com, Dovetail, Market Research Analyst, Competitor Analysis, Rapid Prototyping, Digital Product Design, Product Strategy, UX Wireframes, iOS Design, Medtech, Mobile App, User Testing, Feature Prioritization, Annotated Wireframes, Prototype Design, Audits, Responsive Design, Prototype Design, Accessibility Development, Interaction Design (IxD), SaaS Design, Analytics Development, AI Design, Mobile App Design

Freelance UX Lead

2019 - 2019
Dynasource
  • Consulted for and involved key stakeholders across the business to thoroughly understand all parts of the business requirements through workshops and one-on-ones.
  • Made strategic design and UX decisions for core and new features and provided product direction for data visualization software in the IT services industry on the product board with the CEO, director of product, and CTO.
  • Facilitated workshops and translated insights into actionable items for product design and workflow improvement.
  • Led user and market research for both B2B and B2C sides and trained team members on user research to expand the user research lab.
  • Created high-level UX flows and user interface designs to simplify the user journey to accomplish the user's end goals.
  • Guided intermediate designers in the process of creating UX/UI deliverables on mobile-first and user-centric principles.
Technologies: Airtable, Notion Development, Asana, Zeplin Design, SharePoint Design, Microsoft Development, Slack Development, Miro Development, Apple Keynote, InVision, Abstracts, Sketch, Workshops, UX Design, Web Design, Figma, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Product Benchmarking, Wireframing, Prototyping, User Research, Web App Design, User Flow Design, UX Design, UX Design, User Stories, Dashboard Design, Workflow, SaaS Design, B2B Design, SaaS Design, UI Design, Dashboard, UX Design, Data Visualization Design, Design Systems, Research, Heuristic Analysis, Heuristic Review, Design Ops, Process Optimization, Design Leadership, Team Leadership, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Market Research Analyst, Competitor Analysis, Rapid Prototyping, Digital Product Design, Product Strategy, Design Sprints, Mockups, UX Wireframes, Visual Design, Gamification Design, iOS Design, User Testing, Feature Prioritization, Annotated Wireframes, Prototype Design, Audits, UX Design, Prototype Design, Responsive Design, Prototype Design, UX Design, Prototype Design, Interaction Design (IxD), SaaS Design, Analytics Development, UI Design, Mobile App Design

Freelance Product Researcher | Insights and Strategy Team

2019 - 2019
Your Majesty
  • Helped Volkshotel, a boutique hotel in Amsterdam, generate more than €200,000 in annual revenue by performing a UX audit, data analysis, and creating UX/UI that increased the mobile conversion rate by 7%.
  • Implemented data tracking and created easy-to-understand metrics reports for FILA.
  • Deployed multiple research and analysis methods for NBA team, Los Angeles Lakers to understand basketball fans' behavior and preferences.
  • Brought insights from users in multiple markets to enable clients and teams to make strategic decisions.
  • Supported strategists in defining digital strategies to help clients gain competitive advantages.
  • Created compelling and actionable research deliverables and insights based on data for Your Majesty and clients.
  • Analyzed and integrated website and app analytics, surveys, market research, and other quantitative data.
  • Worked for global brands, including Airbnb, Netflix, Samsung, Dopper, Redbull, and Spotify.
Technologies: Hygger, Slack Development, Harvest, Google Software, Figma, Optimal Workshop, Zoom Development, Google Forms Development, Typeform.io, A/B Testing, Google Optimize, Hotjar, Google Analytics, Google Data Studio, Online Payments, UX Design, Web Design, Travel & Leisure, UI Design, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Healthcare App Design, Healthcare Services, Audience Targeting, Product Benchmarking, Wireframing, User Research, Web App Design, User Flow Design, UX Design, UX Design, Ethnographic Studies, User Stories, B2B Design, UI Design, UX Design, Data Visualization Design, Mobile App Design, Research, Heuristic Analysis, Heuristic Review, Mobile App Design, Process Optimization, Design Leadership, Team Leadership, Design Consulting, Design Consultation, Design Ops, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Market Research Analyst, Competitor Analysis, Usertesting.com, Rapid Prototyping, Digital Product Design, Product Strategy, UX Wireframes, Gamification Design, iOS Design, Mobile App, User Testing, Feature Prioritization, Annotated Wireframes, Prototype Design, CRO, Audits, Responsive Design, UX Design, Prototype Design, Interaction Design (IxD), Analytics Development, UI Design, Mobile App Design

Freelance UX/UI Designer

2018 - 2018
Travel Cheaters
  • Designed the UX, UI, and prototypes of a web portal for membership-based travel flight deals.
  • Consulted on best practices for user experience, user interface, and conversion rate optimization.
  • Created engaging and effective designs that increased signups for premium memberships.
Technologies: Slack Development, Abstracts, Zoom Development, InVision, Sketch, Online Payments, UX Design, UI Design, Web Design, Travel & Leisure, UI Design, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, Web App Design, User Flow Design, UX Design, User Stories, UI Design, Heuristic Analysis, Heuristic Review, User Journeys, Design Consulting, Design Consultation, Onboarding UX Design, UX Review, Market Research Analyst, Digital Product Design, Product Strategy, Mockups, UX Wireframes, Visual Design, Feature Prioritization, Annotated Wireframes, CRO, Audits, UX Design, Responsive Design, UX Design, Prototype Design, Interaction Design (IxD), SaaS Design, UI Design, MVP Design, Mobile App Design

Freelance Mobile Designer

2018 - 2018
Domicile
  • Designed UX and UI for an accommodation booking iOS app for business travelers.
  • Developed visually engaging, functional, and modern interface designs and icons.
  • Audited existing interface designs for UX issues and provided recommendations to reduce the visual clutter and group similar information to enhance the user experience.
Technologies: Slack Development, Asana, Zoom Development, Abstracts, InVision, Sketch, Online Payments, UX Design, UI Design, Travel & Leisure, UI Design, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, Prototyping, User Flow Design, UX Design, User Stories, Mobile App Design, Heuristic Analysis, Heuristic Review, Mobile App Design, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Market Research Analyst, Rapid Prototyping, Digital Product Design, Product Strategy, Mockups, UX Wireframes, Visual Design, iOS Design, Mobile App, Annotated Wireframes, Prototype Design, Audits, UX Design, Prototype Design, Prototype Design, UX Design, Prototype Design, Interaction Design (IxD), SaaS Design, MVP Design, Mobile App Design

Freelance Senior UX/UI Designer

2018 - 2018
Quickmail.io (via Toptal)
  • Provided product direction for a responsive email lead generation web app.
  • Analyzed the user flow to understand all parts of the business and product thoroughly and provided UX simplification for Quickmail's different membership tiers and flows.
  • Consulted on membership tiers based on psychology and product best practices.
Technologies: Zoom Development, Sketch, UX Design, UI Design, Web Design, UX Design, Product Design, CX Design, Wireframing, Web App Design, User Flow Design, UX Design, User Stories, SaaS Design, B2B Design, SaaS Design, UI Design, Dashboard, Heuristic Analysis, Heuristic Review, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Market Research & Analysis, Digital Product Design, Product Strategy, UX Wireframes, Audits, UX Design, UX Design, Interaction Design (IxD), SaaS Design, MVP Design, Mobile App Design

Freelance Senior UX/UI Designer

2017 - 2018
Localization SaaS Provider (NDA)
  • Helped multiple global luxury brands, including Neiman Marcus, Crate&Barrel, Lululemon, Urban Outfitters, and Everlane, acquire and convert more international customers in target markets.
  • Conducted primary and secondary research for target markets in Japan, Singapore, Hong Kong, South Korea, Taiwan, and Canada.
  • Consulted for Neiman Marcus on CRO best practices and optimized mobile checkout for better conversion and user experience.
  • Localized user interfaces to meet user needs, including size charts, language selection, market-specific promotions, merchandise, holiday marketing campaigns, and duty and tax details.
  • Led UX research efforts, analyzed user research data, and helped the team localize their recruitment approach to reach local users.
  • Personalized clients' eCommerce sites to be fully tailored to local preferences and shopping behaviors.
  • Worked with Crate&Barrel to transform its static marketing site into a fully functioning, localized eCommerce business.
  • Optimized the design process by initiating design systems and component libraries to scale localization.
  • Designed the UX, UI, and prototypes for luxury apparel, housewares, and sportswear brands for multiple countries.
Technologies: Design Systems, Slack Development, Apple Keynote, Workshops, InVision Studio, InVision, Abstracts, Sketch, Online Payments, UX Design, UI Design, Web Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Audience Targeting, Product Benchmarking, Wireframing, Prototyping, User Research, Web App Design, User Flow Design, UX Design, UX Design, Ethnographic Studies, User Stories, SaaS Design, Mobile App Design, Research, Heuristic Review, Mobile App Design, Process Optimization, User Journeys, Design Ops, Team Leadership, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Market Research Analyst, Usertesting.com, Rapid Prototyping, Digital Product Design, Product Strategy, Mockups, UX Wireframes, Visual Design, iOS Design, Mobile App, User Testing, Feature Prioritization, Annotated Wireframes, Prototype Design, CRO, Audits, UX Design, Prototype Design, Responsive Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Accessibility Development, Interaction Design (IxD), SaaS Design, Analytics Development, UI Design, Mobile App Design

UX Designer

2017 - 2017
Enterprise education provider (NDA)
  • Designed new visuals for the marketing website of an enterprise-level education provider based in Vietnam to demonstrate expertise, modernize their online presence, and promote visits to their teaching centers.
  • Developed mood boards, sitemaps, wireframes, and high-fidelity mockups for the responsive marketing website.
  • Conducted research on the Vietnamese market and on styles and trends for this market to ensure the website met local users' needs and preferences.
  • Created a style guide and developed hand-off materials for a smooth design.
Technologies: Google Slides, Zeplin Design, Skype, InVision, Sketch, UX Design, UI Design, Web Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, Web App Design, User Flow Design, UX Design, User Stories, User Journeys, Design Leadership, Design Consulting, Design Consultation, Market Research Analyst, Digital Product Design, Mockups, UX Wireframes, Visual Design, Responsive Design, UX Design, Prototype Design, Interaction Design (IxD), UI Design, Mobile App Design

Mobile Product Designer

2017 - 2017
Massage on Demand App (NDA, via Toptal)
  • Created wireframes, storyboards, comprehensive user flows, prototypes, site maps, and UI designs for a complex B2B2C product for massage treatments.
  • Researched Japanese market, competitors, reference apps, and websites.
  • Initiated and led design system creation to accelerate design production.
  • Coached junior designers on UX best practices and UX writing.
Technologies: Slack Development, Photoshop, Zeplin Design, InVision, Sketch, UX Design, UI Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, Healthcare App Design, Healthcare Services, Wireframing, Prototyping, User Flow Design, UX Design, User Stories, Mobile App Design, Mobile App Design, User Journeys, Design Consulting, Design Consultation, Onboarding UX Design, UX Review, Market Research & Analysis, Market Research Analyst, Rapid Prototyping, Digital Product Design, Mockups, UX Wireframes, Visual Design, iOS Design, Mobile App, Feature Prioritization, Annotated Wireframes, Prototype Design, Audits, UX Design, Prototype Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), SaaS Design, Marketing Design, Mobile App Design

UX Consultant

2017 - 2017
Greenbook
  • Audited mobile and web user flows for a travel planning and bookmarking product.
  • Enhanced UX to focus on mobile user experience and onboarding experience.
  • Reduced sign-up drop-offs by enhancing the product onboarding tour with clear product USPs.
  • Produced user stories and business goals to clarify the product direction.
  • Created wireframes, sitemaps, and UX/UI specifications for the UI designer.
Technologies: Asana, Google Workspace, InVision, Workshops, Sketch, Apple Keynote, UX Design, Travel & Leisure, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, Prototyping, User Flow Design, UX Design, User Stories, Mobile App Design, Heuristic Review, Mobile App Design, User Journeys, Design Leadership, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Market Research Analyst, Rapid Prototyping, Digital Product Design, Product Strategy, Design Sprints, UX Wireframes, iOS Design, Mobile App, Feature Prioritization, Annotated Wireframes, Prototype Design, Audits, UX Design, Prototype Design, Responsive Design, Prototype Design, UX Design, Interaction Design (IxD), MVP Design, Mobile App Design

Co-founder and UX Lead

2017 - 2017
LuxExpress
  • Designed the branding, wireframes, UX/UI designs, and prototypes for an award-winning luxury travel application.
  • Conducted field research and user research to validate assumptions and the business model.
  • Developed visually engaging, functional, and modern interface designs and icons.
Technologies: Apple Keynote, InVision, Sketch, UX Design, UI Design, Travel & Leisure, UI Design, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, Prototyping, User Flow Design, Mobile App Design, Mobile App Design, User Journeys, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Market Research Analyst, Rapid Prototyping, Digital Product Design, Mockups, UX Wireframes, Visual Design, iOS Design, Mobile App, Feature Prioritization, Prototype Design, UX Design, Prototype Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), SaaS Design, MVP Design, Marketing Design, Mobile App Design

Freelance Senior Product Designer

2016 - 2016
Yippie!
  • Built branding, UX, and UI for CLYP, an automatic retail couponing Chrome extension.
  • Crafted the UX and UI for CLYP's responsive web portal.
  • Designed CLYP's B2C and B2B marketing websites, detailing the USPs of the product.
Technologies: Slack Development, Workshops, InVision, Sketch, Content Management Systems (CMS), UX Design, UI Design, Web Design, UI Design, UX Design, Product Design, CX Design, Wireframing, Prototyping, Web App Design, User Flow Design, User Stories, UI Design, Dashboard, UX Design, User Journeys, Design Consulting, Design Consultation, Market Research Analyst, Rapid Prototyping, Digital Product Design, Mockups, UX Wireframes, Visual Design, iOS Design, Mobile App, Prototype Design, UX Design, Prototype Design, Responsive Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), SaaS Design, MVP Design, Mobile App Design

Freelance UX/UI Designer

2016 - 2016
eBuddy
  • Created a responsive landing page to collect beta signups for Siilo, an instant messaging app in the healthcare industry.
  • Developed wireframes, mobile icons, prototypes, mobile screen flow, and UI mockups.
  • Advised the CEO on product brand values and positioning.
Technologies: Zeplin Design, Marvel, Photoshop, Sketch, UX Design, UI Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, Prototyping, User Flow Design, UX Design, User Stories, SaaS Design, Mobile App Design, Social Media Apps, Social Networks, Mobile App Design, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Market Research & Analysis, Market Research Analyst, Rapid Prototyping, Digital Product Design, Mockups, UX Wireframes, Visual Design, iOS Design, Mobile App, Prototype Design, Audits, UX Design, Prototype Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), SaaS Design, MVP Design, Mobile App Design

Freelance UX Designer

2015 - 2015
Monthly
  • Consulted on user experience for a multi-regional vacation rental booking product.
  • Reviewed UX flows and UI screens to enhance the user experience.
  • Collaborated with a team of travel experts to brainstorm solutions in ideation sessions.
Technologies: Photoshop, UX Design, Web Design, Travel & Leisure, UX Design, Product Design, CX Design, Wireframing, Web App Design, User Flow Design, Design Consulting, Design Consultation, UX Review, Market Research Analyst, Rapid Prototyping, Digital Product Design, UX Wireframes, UX Design, Prototype Design, Prototype Design, UX Design, Interaction Design (IxD), MVP Design, Mobile App Design

Product Designer

2015 - 2015
Randstad
  • Designed a customer journey map and personas for Randstad Direct, an SME-focused solution of Randstad.
  • Conducted secondary research to gain an in-depth understanding of the HR market and user needs.
  • Ran user research, phone, and in-person interviews to discover user pain points and goals.
  • Formulated product ideas and validated ideas with lean experiments.
  • Built a product that helps employers speed up the candidate screening process, where 85% of users invited the system-suggested candidates for an interview.
Technologies: Primary Research, A/B Testing, Photoshop, UX Design, Web Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Audience Targeting, Wireframing, Prototyping, User Research, Web App Design, User Flow Design, UX Design, UX Design, User Stories, SaaS Design, B2B Design, SaaS Design, UI Design, Dashboard, UX Design, Research, User Journeys, User Onboarding, Onboarding UX Design, Market Research & Analysis, Market Research Analyst, Competitor Analysis, Rapid Prototyping, Digital Product Design, Product Strategy, Design Sprints, Mockups, UX Wireframes, Visual Design, iOS Design, User Testing, Feature Prioritization, Prototype Design, UX Design, Prototype Design, Prototype Design, Prototype Design, Interaction Design (IxD), SaaS Design, MVP Design, Marketing Design, Mobile App Design

Interaction Designer

2015 - 2015
TravelBird
  • Initiated UX audits to identify bottlenecks and provide actionable recommendations for quick wins, A/B test suggestions, and roadmap ideas.
  • Increased conversion rates between 0.67% to 10% in A/B tests for a Netherlands-based online travel agency (OTA).
  • Iteratively tested, validated, and refined design concepts with ongoing feedback from stakeholders, product owners, and development.
  • Crafted UI/UX concepts and solutions with a user-centered design process, including sketches, user journeys, flows, wireframes, prototypes, design specifications, and information architecture.
  • Designed for users in 17 countries in EMEA, including top target countries such as Germany, France, UK, Netherlands, Spain, and Turkey.
  • Created inclusive concepts and assets that cover all possible states and edge cases.
  • Analyzed user insights and conducted usability tests and user interviews.
  • Worked closely with developers to implement pixel-perfect designs.
  • Built prototypes to effectively demonstrate user flows and related user experiences.
  • Assisted the user research team with customer journey mapping.
Technologies: Jira, Lookback, Zeplin Design, InVision, Marvel, Photoshop, Sketch, Online Payments, UX Design, UI Design, Web Design, Travel & Leisure, UI Design, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Audience Targeting, Wireframing, Prototyping, User Research, Web App Design, User Flow Design, UX Design, UX Design, Ethnographic Studies, User Stories, Mobile App Design, Research, Heuristic Analysis, Heuristic Review, Mobile App Design, User Journeys, User Onboarding, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Market Research Analyst, Competitor Analysis, Rapid Prototyping, Digital Product Design, Mockups, UX Wireframes, Visual Design, Gamification Design, iOS Design, Mobile App, User Testing, Feature Prioritization, Annotated Wireframes, Prototype Design, CRO, Audits, UX Design, Prototype Design, Responsive Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Analytics Development, UI Design, Marketing Design, Mobile App Design

Freelance Senior UX Designer

2015 - 2015
Konnektid
  • Facilitated understanding and alignment on business goals and product roadmaps with workshops.
  • Created task flows and mapped out user tasks, scenarios, and user stories.
  • Visualized a screen flow and scenarios to understand the complexity of the user flows.
  • Identified key timings to engage users with email notifications.
  • Built wireframes for the scheduling feature and directed the UX vision within the design team.
Technologies: Marvel, Photoshop, Sketch, UX Design, UI Design, Web Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, Prototyping, Web App Design, User Flow Design, UX Design, User Stories, Dashboard Design, UI Design, Social Media Apps, Social Networks, Heuristic Review, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Usability Testing, Market Research Analyst, Rapid Prototyping, Digital Product Design, Mockups, UX Wireframes, Visual Design, iOS Design, Mobile App, Prototype Design, Audits, UX Design, Prototype Design, Responsive Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), UI Design, Mobile App Design

Freelance UX Designer

2015 - 2015
Deskbookers
  • Created mobile UX/UI designs for Deskbookers, a responsive web app to book co-working spaces and meeting rooms.
  • Audited the UX of the web product and created new UX/UI designs for A/B testing to improve users' shopping and checkout experience.
  • Led and conducted user research and eye-tracking studies to gather feedback from users of eight different nationalities.
  • Analyzed data to provide solutions for cultural and UX blockers of the Deskbookers' website and app.
  • Increased the conversion rate (<10%) and engagement rate and reduced the bounce rate.
  • Collected feedback from the stakeholders and development team on wireframes and mock­ups to create alignment.
Technologies: Marvel, User Research, Sketch, Online Payments, UX Design, UI Design, Web Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Wireframing, Prototyping, Web App Design, User Flow Design, UX Design, UX Design, User Stories, Mobile App Design, Research, Heuristic Analysis, Heuristic Review, Mobile App Design, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Market Research Analyst, Rapid Prototyping, Digital Product Design, Mockups, UX Wireframes, Visual Design, iOS Design, Mobile App, User Testing, Prototype Design, CRO, Audits, UX Design, Prototype Design, Responsive Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), Analytics Development, UI Design, Mobile App Design

UX Consultant

2014 - 2015
Imonology, Inc.
  • Performed a usability audit for a security camera web portal.
  • Created personas and wireframes to improve the UX of the web portal.
  • Trained a team of software engineers to conduct usability testing.
Technologies: Taiga, Google Workspace, Photoshop, Apple Keynote, Workshops, Sketch, UX Design, Web Design, UX Design, Product Design, CX Design, UX Research, Wireframing, Prototyping, User Research, Web App Design, User Flow Design, UX Design, UX Design, Dashboard Design, Workflow, SaaS Design, B2B Design, UI Design, Dashboard, UX Design, Research, Heuristic Analysis, Heuristic Review, User Journeys, Design Consulting, Design Consultation, UX Review, Usability Testing, Digital Product Design, UX Wireframes, User Testing, UX Design, Prototype Design, Prototype Design, UX Design, Interaction Design (IxD), Mobile App Design

Freelance UX/UI Designer

2014 - 2014
Nugit
  • Redesigned the dashboard interface for an AI data analytics tool that helps marketers build effective reports.
  • Created various visual style concepts for Nugit's redesign and rebrand.
  • Built wireframes, mockups, prototypes, and user interfaces.
Technologies: Photoshop, Content Management Systems (CMS), UX Design, UI Design, Web Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, Prototyping, Web App Design, User Flow Design, UX Design, User Stories, Dashboard Design, SaaS Design, SaaS Design, UI Design, Dashboard, UX Design, Heuristic Analysis, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Market Research Analyst, Rapid Prototyping, Digital Product Design, Mockups, UX Wireframes, Visual Design, Prototype Design, Audits, UX Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), SaaS Design, UI Design, Mobile App Design

UX/UI Design Lead

2013 - 2014
Gimmie Loyalty
  • Increased website sign-up rate by 30% and site visit duration by 284% with user-centered design.
  • Provided consultancy for clients in Southeast Asia on usability and design best practices for reward programs and gamification. The clients included SMART Telecommunications, Singtel (HungryGoWhere), Tiger Beer, The Coffee Bean & Tea Leaf, and more.
  • Designed across platforms from iOS, Android, and WAP, to feature phones, where the UX and UI are optimized for each platform, screen resolution, and device size.
  • Led research efforts, including remote user interviews and on-site guerrilla usability testing to drive design decisions.
  • Spearheaded a team of two junior designers at Gimmie and offered creative design direction. Coached designers on UX best practices, such as applying usability principles and using color and hierarchy more effectively.
Technologies: Wireframing, InVision, POP, Photoshop, Marvel, Content Management Systems (CMS), UX Design, UI Design, Web Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Prototyping, User Research, Web App Design, User Flow Design, UX Design, UX Design, User Stories, Dashboard Design, Workflow, SaaS Design, B2B Design, UI Design, SaaS Design, UI Design, Dashboard, UX Design, Mobile App Design, Social Media Apps, Social Networks, Research, Heuristic Analysis, Heuristic Review, Mobile App Design, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Usability Testing, Market Research & Analysis, Market Research Analyst, Competitor Analysis, Rapid Prototyping, Digital Product Design, Design Sprints, Rewards Programs, Mockups, UX Wireframes, Visual Design, Gamification Design, iOS Design, Mobile App, User Testing, Annotated Wireframes, Branding, Prototype Design, Audits, UX Design, Prototype Design, Responsive Design, Prototype Design, UX Design, Prototype Design, Design Specifications, Interaction Design (IxD), SaaS Design, WordPress Design, Analytics Development, APIs, UI Design, Mobile App Design

Freelance UX Designer

2013 - 2013
InsuRebel
  • Consulted on UX best practices for an insurance comparison and booking mobile app.
  • Created wireframes and prototypes based on client's requirements.
  • Provided product advice based on user needs and the client's business goals.
Technologies: InVision, UX Design, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, Prototyping, User Flow Design, UX Design, Mobile App Design, Mobile App Design, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Digital Product Design, UX Wireframes, iOS Design, Mobile App, Audits, UX Design, Prototype Design, Prototype Design, UX Design, Insurance App Design, Interaction Design (IxD), MVP Design, Mobile App Design

Freelance UX Designer

2013 - 2013
VanityTrove
  • Designed a user acquisition campaign for a beauty product platform.
  • Built elegant and easy-to-use UX and user interface designs.
  • Created onboarding flows based on the client's requirements.
Technologies: InVision, Photoshop, UX Design, UI Design, Web Design, UI Design, UX Design, Product Design, CX Design, Wireframing, Prototyping, Web App Design, User Flow Design, UX Design, User Stories, Social Media Apps, Social Networks, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, UX Review, Market Research Analyst, Rapid Prototyping, Digital Product Design, Design Sprints, Mockups, UX Wireframes, Visual Design, Audits, UX Design, Prototype Design, Prototype Design, UX Design, Prototype Design, Interaction Design (IxD), UI Design, MVP Design, Mobile App Design

Freelance UX Designer

2012 - 2013
Weddingful
  • Designed the UX and UI for Weddingful, a platform that connects brides with wedding-related vendors.
  • Audited and translated wireframes into mockups with UX optimization.
  • Improved usability, consistency of branding, and overall user flow for Weddingful across channels and touchpoints.
Technologies: Photoshop, UX Design, UI Design, Web Design, UI Design, UX Design, Product Design, CX Design, Wireframing, Web App Design, User Flow Design, User Journeys, Design Consultation, UX Review, Digital Product Design, UX Wireframes, Visual Design, Audits, UX Design, Prototype Design, Prototype Design, UX Design, Prototype Design, Interaction Design (IxD), UI Design, MVP Design, Mobile App Design

Freelance Mobile Designer

2012 - 2012
Megabite Pizza (via INQUE Design)
  • Designed a responsive mobile website for Megabite Pizza's food delivery system.
  • Created sitemaps, wireframes, user flows, and interface designs and coded the mobile website.
  • Sought feedback from the client and provided revisions upon the client's request.
Technologies: Photoshop, CSS, HTML, Online Payments, UX Design, UI Design, Web Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, Wireframing, User Flow Design, Mobile App Design, Mobile App Design, User Journeys, Digital Product Design, UX Wireframes, Visual Design, iOS Design, Mobile App, Prototype Design, UX Design, Prototype Design, Interaction Design (IxD), UI Design

UX Designer and Web Developer

2012 - 2012
Idefix & Co.
  • Ensured that websites leveraged current best usability practices with sitemaps, wireframes, user interface icons, and mockups.
  • Translated mockups into a cross-browser, cross-platform website with user experience optimization.
  • Promoted the artistic and cultural exchange between Canada and India with graphic and marketing materials.
  • Conducted field research in India to understand user behavior and cultural aesthetics.
  • Redesigned Indian Summer Festival Canada's website with refreshed and culturally appropriate materials.
Technologies: Adobe Creative Suite Design, CSS, HTML, Adobe Creative Suite Design, UX Design, UI Design, Web Design, UI Design, UX Design, CX Design, Wireframing, Web App Design, User Journeys, Design Consulting, Design Consultation, UX Wireframes, Visual Design, Audits, Design Specifications, Interaction Design (IxD), WordPress Design, UI Design

Co-founder and Product Designer

2012 - 2012
Swiip
  • Co-created the product vision and strategy following Lean Startup and Lean UX methodologies.
  • Achieved conversion rates of 8% and 16% with landing page designs.
  • Developed user flows, wireframes, marketing website designs, and iOS mobile app designs and assets.
  • Executed market research, focus groups, and A/B testing to collect qualitative and quantitative data.
Technologies: UX Design, Canvas, Apple Keynote, Business Model Canvas, Workshops, Adobe Creative Suite Design, Marvel, UX Design, UI Design, UI Design, UX Design, Mobile App Design, Product Design, CX Design, UX Research, Wireframing, Prototyping, User Research, User Flow Design, UX Design, UX Design, Ethnographic Studies, User Stories, UI Design, Mobile App Design, Research, Heuristic Analysis, Heuristic Review, Mobile App Design, User Journeys, Design Consulting, Design Consultation, User Onboarding, Onboarding UX Design, Usability Testing, Market Research & Analysis, Market Research Analyst, Competitor Analysis, Rapid Prototyping, Digital Product Design, Design Sprints, Rewards Programs, UX Wireframes, Visual Design, Gamification Design, iOS Design, Mobile App, User Testing, Feature Prioritization, Annotated Wireframes, Branding, Prototype Design, Prototype Design, Prototype Design, UX Design, Prototype Design, Design Specifications, UI Design

Freelance Graphic Designer

2011 - 2011
Foodsters
  • Designed marketing materials for a Christmas fundraiser.
  • Advised the client on creative and design direction for the fundraiser visuals.
  • Developed clean and effective designs that successfully reached viewers and contributed to the fundraiser's success.
Technologies: Photoshop, UI Design, Visual Design, Branding

Freelance Graphic Designer

2011 - 2011
World Dance Studio
  • Designed posters and marketing materials for a local Latin dance studio.
Technologies: Photoshop, Visual Design, Branding

Freelance Graphic Designer

2011 - 2011
CityFood Magazine
  • Designed graphics for Hot Chocolate Festival Vancouver 2011, an annual event involving 50+ food vendors in Vancouver BC.
Technologies: FTP, Photoshop, UI Design, Visual Design, Branding, WordPress Design

Web Designer/Developer

2011 - 2011
Public Works and Government Services Canada
  • Maximized accessibility by rebuilding and designing web pages to web content accessibility guidelines.
  • Improved usability and navigational structure by redesigning icons and web navigation models.
  • Implemented, tested, and configured web applications and web pages.
  • Effectively translated existing mockups from clients into web pages.
Technologies: Photoshop, Git, Adobe ColdFusion, JavaScript, PHP, CSS, HTML, Web Design, Web App Design, Accessibility Development

Interactive Media Developer

2010 - 2010
IBM
  • Produced efficient on-demand learning tools, including web and audio broadcasts and virtual education series.
  • Assisted online executive communications programs and collaborated with clients to deliver events globally.
  • Managed multiple virtual audio and video conference projects in a fast-paced, customer-facing environment.
  • Utilized communication skills to understand client's needs and prepare speakers before recordings.
  • Initiated and coded a PowerPoint add-on to accelerate webcast project production.
Technologies: Photoshop, CSS, HTML, Camtasia, Microsoft PowerPoint
2006 - 2010

Bachelor of Science Degree in Interaction Design

Simon Fraser University - Surrey, B.C., Canada

Tools

Miro Development, Sketch, Figma, InVision, Adobe Creative Suite Design, InVision App, Photoshop, Usertesting.com, Adobe Creative Suite Design, Marvel, Zeplin Design, Lookback, Jira, Apple Keynote, Canvas, Adobe Creative Suite Design, Git, Microsoft PowerPoint, Camtasia, Google Analytics, Hotjar, Google Optimize, Google Forms Development, Zoom Development, Slack Development, Google Workspace, Asana, Microsoft Development, Airtable, InVision Studio, Trello Development, Skype, Google Slides, OmniGraffle Design, Google Docs Development

Platforms

Adobe Creative Suite Design, iOS Design, Android Design, Mobile App Design, Webflow Design, Shopify, WordPress Design, Adobe ColdFusion, SharePoint Design, Dovetail

Industry Expertise

Travel & Leisure, Health & Wellness, Fashion & Beauty, Human Resources, Real Estate, Education, Luxury Goods, Healthcare App Design, Insurance App Design, Retail & Wholesale, Fitness, Apparel & Accessories, Games, Sports, Investments, Fashion, Health

Languages

HTML, CSS, PHP, JavaScript

Other

Rapid Prototyping, Freelance Design, Notion Development, UX Design, Cross-Platform, UX Design, UX Design, Mobile UX Design, E-commerce Website Design, UI Design, Prototype Design, Lean Experiments, User Testing, UX Design, UX Design, Market Research & Analysis, Market Research Analyst, Responsive Design, UX Design, Workshop Facilitation, SaaS Design, Marketing Design, Web Design, AI Design, Design Leadership, UX Research, UX Design, Digital Product Design, Product Strategy, Usability Testing, Prototyping, Design Sprints, User Research, Enterprise Design, SaaS Design, Mobile App Design, UX Strategy, Field Research, Ethnographic Studies, UX Design, Agile Design, Wireframing, UI Design, Leadership, UX Design, Design Systems, Interaction Design (IxD), A/B Testing, E-commerce Website Design, Dashboard Design, UX Design, Responsive Web Design, Qualitative Research, Quantitative Research, Travel, HR Tools, Home Goods, Lifestyle, B2B2C, B2B Design, B2C, Loyalty Programs, Enterprise Development, Software Design, Blockchain, Chatbot Design, Agency Websites, Sportswear, Portal Design, Email Marketing, Localization, Internationalization, Japan, Taiwan, China, Europe, Netherlands, Germany, Singapore, User Onboarding, Marketplace Design, Instant Messaging, Brand Positioning, Risk Analysis, Competitor Analysis & Profiling, Corporate Identity, CRM Design, UX Design, Web Design, Dashboard, Information Architecture, CRO, Responsive Web Development, Responsive UX Design, E-commerce UX Design, UI Design, Conversion Rate, Product Design, Consumer-facing Product Design, Analytics Development, Research, Web App Design, UX Design, User Flow Design, Mobile App Design, Mobile App, Responsive Web Design, Fintech Development, MVP Design, Product Discovery, Discovery Workshops, Customer Discovery, Value Proposition Canvas, UI Design, Enterprise SaaS, SaaS Design, User Journeys, Mobile UI Design, Minimum Viable Product (MVP), Prototype Design, Feature Prioritization, Mockups, Monetization Product Management, Startup Development, UX Wireframes, Usability Analysis, Annotated Wireframes, Competition Research, Heuristic Analysis, Online Payments, UX Design, User Stories, UI Design, Heuristic Review, UI Style Guides, Prototype Design, Web UX Design, Competitor Analysis, Visual Design, Content Management Systems (CMS), Mobile App Design, Mobile App Design, CX Design, Healthcare Services, Product Benchmarking, Workflow, Web Design, Mobile App Design, Gamification Design, Design Thinking, Complex Web Systems, Social Media Apps, Social Networks, Process Optimization, Team Leadership, Design Consulting, Design Consultation, Onboarding UX Design, UX Review, Rewards Programs, Best Practices in Design, Product Roadmaps, UX Design, Finance, Prototype Design, Audits, UX Design, Prototype Design, Design Specifications, Storyboard Design, Usability, Mobile Apps, Mobile App, Business to Business to Consumer (B2B2C), Data Visualization Design, Extensions, Virtual Coaching, IT Service Management (ITSM), Browsers, Machine Learning, Cryptocurrency Design, Audience Targeting, UI Design, Design Ops, Service Design, Medtech, Branding, Financial Software Development, Accessibility Development, APIs, Design Strategy, Lean Product Development, POP, Workshops, Business Model Canvas, Google Data Studio, Typeform.io, Optimal Workshop, Google Software, Harvest, Hygger, FTP, Primary Research, Taiga, Abstracts, Cross-cultural Design, Location Services, Search, UX Thinking, Desktop Web Design, Markets, E-commerce Development, Value Proposition, Value Proposition Design, Value Innovation, Innovation, Two-sided Marketplaces, User Validation, Customer Development, Market Entry, Global Strategy, Component Libraries, Asia, Southeast Asia, Home Decor, Furniture Design, Translation, Product Management, Jobs to be Done (JTBD), 5 Whys, Process Improvement, System Design, Browser Plugins, SaaS Product Marketing, Designing for Data, Scrum Master Consulting, Asia-Pacific (APAC), Data Analysis, Commerce, Usability Heuristics, Google Drive Development, Presentation Design, Digital Health, User Accepance Testing, Commercial Real Estate Analysis, Residential Real Estate, Higher Education, K-12 Education, Heuristic Reports, Style Guides, UX Design, App UX, Digital Experience, IA Strategy, User Needs, Web Dashboards, Financial UX, Data-driven Design, Data-informed Visual Design, Competitive Strategy, Women's Health, Accessible Web Design, User Profiles, App UI, Interviews, UX Design, Customer Journeys, UX Design, Critical Analysis, Critical-path CSS, Loom

Collaboration That Works

How to Work with Toptal

Toptal matches you directly with global industry experts from our network in hours—not weeks or months.

1

Share your needs

Discuss your requirements and refine your scope in a call with a Toptal domain expert.
2

Choose your talent

Get a short list of expertly matched talent within 24 hours to review, interview, and choose from.
3

Start your risk-free talent trial

Work with your chosen talent on a trial basis for up to two weeks. Pay only if you decide to hire them.

Top talent is in high demand.

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