Laura Lanteri, Finance Expert in New York, NY, United States
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Laura Lanteri

Verified Expert  in Finance

Bio

Laura is a business consultant with over 20 years of experience in strategy, business expansion, competitive analysis, consumer insights, data analysis, and research. She has consulted with CEOs of Fortune 500 companies and pre-revenue start-ups and has an established track record of improving revenue, margins, and scale. Laura started her career at Morgan Stanley New York, where she researched, conceptualized, and executed financing deals for almost one billion dollars.

Career Highlights

Associate
Morgan Stanley

Education Highlights

Master's Degree
Harvard University

Case Studies

Software Expertise

  • Microsoft PowerPoint

Other Expertise

  • Competitive Analysis
  • Data Research
  • Management
  • Marketing
  • Marketing Research & Analysis
  • Market Research
  • Strategy

Work Experience

Consultant

2012 - PRESENT
LAURA LANTERI NEW YORK
  • Conceptualized, developed, and executed value-add and re-positioning strategies for a variety of industries, including fashion, luxury, consumer goods, media, tech, and retail.
  • Delivered decision-making analyses on company-specific topics and/or industry trends or emerging pain points for large multinational corporations and startups alike.
  • Spotlighted growth opportunities and expansion strategies that consistently lead to higher earnings, profit margins, and scalability.
Focus areas: Branding, Competitive Analysis, Strategy, Marketing Research & Analysis, Product-market Fit, Go-to-market Strategy, Growth Strategy, Pricing Strategy, Pricing Models, Business Models, Growth Strategy Consultants, Business Strategy, Total Addressable Market (TAM), Market Sizing, Market Research & Analysis, Price Positioning, United States, Competitor Analysis & Profiling, Software, Company Strategy, Business Consulting, Excel 365, Management Consulting, Data Science, Data Analysis, Market Segmentation, Competition Research, Chemicals, Go-to-market Plans, Sales, Sales & Marketing, Market Entry, Market Research Analyst, Pitch Decks, Fundraising, Business Modeling, Startups, Product Launch, New Product Rollout, eCommerce, Nutrition & Supplements, Business to Consumer (B2C), B2C, Digital Agencies, Investor Presentations, Pitch Deck Consultant, Storytelling, Debt Raises, Growth Marketing, Mobile Apps, Pricing Plans, Mobile, Influencers, Social Networks, Social Media, Cloud Computing, Enterprise SaaS, Pricing Consulting, 3D Modeling, Software as a Service (SaaS), Chief Operations Officer (COO), Small Business, COO, Key Performance Indicators (KPIs), Organizational Design, Financial Planning & Analysis (FP&A), Healthcare, Trend Analysis, Luxury Industry, Sustainability, Social Media Platforms, Revenue & Expense Projections, Sales Strategy, Business Development, Retail Strategy, Field Sales, Home Furnishing, Monetization, Executive Coaching, Customer Success, IT Consulting, Business Operations, Chief of Staff, Process Design, Artificial Intelligence (AI), Change Management, Microsoft 365, Organizational Change Management (OCM), Organizational Structure, Product Sourcing, Cosmetics, Supply Chain, Fractional COO, Logistics, Data Visualization, Reporting, Three-statement Modeling, Change Leadership

Pricing Consultant

2023 - 2024
Zappos.com
  • Aligned top Zappos leadership (CEO, COO, and CMO) on core strategic goals and reviewed the effects of three pricing drivers on three key business KPIs: profits, inventory levels, and customer satisfaction.
  • Led COO-sponsored initiatives cross-functionally in order to develop and implement ad hoc strategies on brand positioning and management.
  • Invited to be the keynote speaker at a two-day strategy summit that included all top leadership across multiple departments and functions.
  • Advised CEO and COO on C-level team reorganization with the goal of creating a more integrated organizational structure capable of translating large amounts of data and customer insights into actionable reports and processes.
Focus areas: Pricing, Pricing Models, Pricing Consulting, Change Management, Change Leadership, Strategy

GTM Strategy Expert

2023 - 2024
Carson Alan
  • Provided a vision for strategic marketing, GTM strategy, and distribution channels.
  • Advised the CEO and CFO on optimal pricing structure across all product categories and channels, given the competitive landscape and desired product positioning.
  • Provided a clear, actionable blueprint for digital strategy and launch.
Focus areas: Go-to-market Strategy, Growth Strategy, Marketing Strategy, Business Planning, Sales Strategy, Strategic Marketing

GTM Consultant

2023 - 2023
SERV Solutions Inc.
  • Conceptualized, developed, and executed marketing, value-add, and positioning strategies for GTM.
  • Spotlighted growth opportunities and expansion strategies that would consistently lead to higher earnings, profit margins, and scalability.
  • Delivered decision-making analyses on step-by-step marketing strategies and digital activations.
Focus areas: Go-to-market Strategy, Go-to-market Plans, Growth Strategy

Business Model and GTM Expert

2023 - 2023
13956989 Canada Inc.
  • Provided a clear, actionable framework for pricing strategy and product positioning across multiple markets.
  • Advised the CEO on the impact of brand positioning on digital strategy for social media platforms with over two million subscribers/followers across TikTok, YouTube, and Instagram.
  • Provided a blueprint for brand strategy in a successful GTM launch.
Focus areas: Business Models, Business Modeling, Go-to-market Plans, Pricing Models, Startups, New Product Rollout, Product Launch

Head of Strategy

2011 - 2012
LVMH
  • Re-positioned the strategy of the brand across all channels and categories.
  • Achieved consistent year-on-year growth that was largely ahead of projections.
  • Led the re-organization of all the CRM efforts of Louis Vuitton North America to leverage additional opportunities and target new segments.
Focus areas: Strategy, Business Planning, Board Reporting, Hiring

Head of Strategy

2010 - 2011
Gucci
  • Advised the CEO to create targeted solutions for brand’s expansion, image repositioning, and increased revenues and margins.
  • Led a team of analysts to provide research on market data on customers' preferences, purchase drivers, and new product formulations for competitive analyses on the performance of the brand.
  • Achieved consistent and sizeable sales gains that beat year-on-year sales projections by over 30% in the first six months on the job.
Focus areas: Strategy, Expansion, Retail & Wholesale, Competitive Analysis, Hiring

Head of Business Expansion

2008 - 2009
Oscar de la Renta
  • Managed the brand's retail expansion in Europe, including all phases of new stores' openings, working with the onsite team of managers, PR agencies, press agencies, and media representatives.
  • Planned and executed stores opening in London, Athens, and Madrid.
  • Targeted and evaluated marketing and product strategy solutions to increase brand visibility and revenue in the USA and abroad.
Focus areas: Finance, Expansion, Retail & Wholesale, Marketing, Strategy

Associate

2006 - 2008
Morgan Stanley
  • Structured, proposed, and executed deals for almost $1 billion.
  • Independently created and developed forecasting models for highly complex cash flows that utilized tax-exempt, taxable, and equity financing to achieve optimal bond structures that satisfied multiple financing constraints.
  • Performed quantitative analysis and completed multipart financings for a wide array of clients, such as the Texas Water Authorities, the city of Detroit, the city of Atlanta, the city of Newark, and Miami Dade County School District.
  • Modeled, structured, and executed project finance deals, which included taxable, tax-exempt, and equity financing for a number of corporate issuers in the country, using municipalities as conduits.
  • Provided clients with various financial products, including fixed and floating rate bonds, forward bonds, and derivatives such as interest rate swaps and option-based structures.
Focus areas: Fixed Income, Fixed Income Analysis, Bonds, Debt Financing, Equity, Financial Modeling, Fundraising, Fundraising Strategy, Financial Planning & Analysis (FP&A)

Junior Associate

2004 - 2006
World Bank Group
  • Authored and evaluated quantitative and strategic reports and publications on firm-level productivity, innovation, and competitiveness in Russia and Eastern Europe.
  • Built quantitative models to analyze large databases and perform regression analyses.
  • Awarded bonus for excellence and innovation in research work.
Focus areas: Finance, Eastern Europe, Global Banking, Small Business Management
2002 - 2004

Master's Degree in Economics

Harvard University - Cambridge, Massachusetts, USA

1997 - 2002

Master of Business Administration (MBA) in Economics

Bocconi University - Milan, Italy

Finance

Pricing, Market Research, Market Opportunity Analysis, Pricing Strategy, Blockchain, Total Addressable Market (TAM), Data Analysis, Financial Modeling, Fundraising, Debt Raises, Revenue & Expense Projections, Three-statement Modeling, Financial Planning & Analysis (FP&A), Fixed Income Analysis, Revenue Modeling

Output Software

Microsoft PowerPoint, Apple Keynote

Industry Expertise

Software, Sales & Marketing, Digital Agencies, Small Business, Sustainability, Logistics, Chemicals, Healthcare, Retail & Wholesale

Geographic Expertise

United States, Eastern Europe

Other

Adobe Suite, Microsoft, Economics, Data Research, Management, Strategy, Competitive Analysis, Marketing, Positioning, Branding, Omnichannel Marketing, Expansion, Marketing Research & Analysis, Competitive Strategy, Growth Strategy, Go-to-market Strategy, Product-market Fit, Opportunity Identification, Opportunity Assessments, Pricing Models, Business Models, Growth Strategy Consultants, Business Strategy, SWOT Analysis, Chief Marketing Officer (CMO), Market Sizing, Market Research & Analysis, Fashion & Beauty, Price Positioning, Competitor Analysis & Profiling, Company Strategy, Business Consulting, Excel 365, Management Consulting, Data Science, Market Segmentation, Competition Research, Business Planning, Go-to-market Plans, Sales, Market Entry, Market Research Analyst, Pitch Decks, Business Modeling, Startups, Product Launch, New Product Rollout, eCommerce, Nutrition & Supplements, Business to Consumer (B2C), B2C, Marketing Leadership, Investor Presentations, Pitch Deck Consultant, Storytelling, Growth Marketing, Mobile Apps, Pricing Plans, Mobile, Social Networks, Social Media, Cloud Computing, Enterprise SaaS, Pricing Consulting, 3D Modeling, Software as a Service (SaaS), Chief Operations Officer (COO), COO, Key Performance Indicators (KPIs), Organizational Design, Board Reporting, Hiring, Trend Analysis, Luxury Industry, Social Media Platforms, Sales Strategy, Business Development, Retail Strategy, Home Furnishing, Monetization, Executive Coaching, Customer Success, Operations, IT Consulting, Business Operations, Chief of Staff, Process Design, Change Management, Microsoft 365, Organizational Change Management (OCM), Organizational Structure, Product Sourcing, Cosmetics, Supply Chain, Fractional COO, Data Visualization, Reporting, Change Leadership, Finance, Influencers, Fundraising Strategy, Field Sales, Artificial Intelligence (AI), STATA, Quantitative Modeling, Fixed Income, Bonds, Debt Financing, Equity, Global Banking, Small Business Management, Revenue Strategy, Marketing Strategy, Strategic Marketing, Launch Strategy, Research, CEO, Organizational Analysis, Content Creation, Branded Content, Communication

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