Selin Cebeci, Finance Expert in Dallas, TX, United States
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Selin Cebeci

Verified Expert  in Finance

Management Consulting Expert

Location
Dallas, TX, United States
Toptal Member Since
August 9, 2022

Selin is a seasoned financial and management consultant with vast experience working with large corporations, startups, and global and regional banks such as HSBC, BoA, and 5/3 Bank. She completed several projects on financial modeling, commercial banking, market entry, opportunity prioritization, investor pitch decks, pricing, and regulatory schemes. Selin provides holistic solutions for customized financial and analytical models, frameworks, reports, and presentations.

Market Research AnalystManagement ConsultingCommercial BankingMarket SizingBusiness Plan ConsultingMarket ResearchFinancial ModelingFinancial Planning & Analysis (FP&A)Revenue & Expense ProjectionsFundraisingFintechBusiness DevelopmentAccountingMergers & Acquisitions (M&A)Investment AnalysisMarket Entry

Career Highlights

Finance Expert
Scale AI
Finance and Grants Manager
Toptal
Finance Management Consultant, Financial Services
Curinos / Treasury Strategies Chicago

Education Highlights

Master's Degree
Loyola University Chicago
Bachelor's Degree
Istanbul University

Certification Highlights

Curry Young Writing for Results
Curry Young
The Executive Technique – Presentation and Consulting
The Executive Technique

Case Studies

Work Experience

Finance Expert

2024 - PRESENT
Scale AI
  • Developed and responded to comprehensive financial questions to train AI models.
  • Ensured the factuality of information produced by AI models.
  • Assessed and ranked AI model responses for accuracy and alignment with the intended purpose, leveraging financial expertise.
Focus areas: Machine Learning, Finance

Finance and Grants Manager

2022 - 2024
Toptal
  • Managed financial planning and analysis workstreams. Designed an Excel-based budget and forecasting model accommodating diverse funding levels, enhancing financial planning and management capabilities.
  • Spearheaded the development of an investment/grant pitch deck for prospective partners and assumed the leadership role in delivering presentations.
  • Composed grant proposals, concept notes, and modification requests for a nonprofit organization, facilitating the pursuit of grants and government funding opportunities for the project.
Focus areas: Grant Proposals, Grants, Nonprofits, Business Development, Financial Planning & Analysis (FP&A), Financial Benchmarking, Education

Finance Business Development Manager

2019 - 2019
Matik Vending
  • Oversaw M&A and business development opportunities.
  • Conducted market research and sizing, including competitive analyses. Prepared a pitch deck and presented business opportunities to a top-performing European firm in the industry.
  • Maximized existing commercial banking and other client relationships to increase revenue by understanding pricing and proposal models of all services.
  • Derived business, operational, and financial insights—findings and conclusions to be used in business planning using the firm's proprietary IT tracking software.
Focus areas: Startups, M&A (Sell-side), Business Development, Industry Analysis, Market Risk, Competitive Analysis, Data Analysis, Microsoft Word, Microsoft Excel, Microsoft PowerPoint, Business Management, Strategy, Organization, Executive Reporting, Executive Presentations, Marketing, New Business Development, Project Management, Competitor Analysis & Profiling, Competitive Strategy, Excel Modeling, Market Entry, Executive Consulting, Board Presentations, Business Strategy, Business Processes, Enterprise Software, Business Models, Business Planning, Business Plan Consulting, Fundraising, Market Sizing, Forecasting, Finance, Pitch Decks, Organizational Competitiveness, Reports, Writing & Editing, Presentations, Pitch Preparation, Business Process Analysis, Business Process Modeling, Operating Models, Target Operating Models, Revenue & Expense Projections, Process Mapping, Business Analysis, Process Design, Use Case Analysis, Design Requirements, Use-case Diagram, Workflow Diagrams, Company Strategy, Business Consulting, Fundraising Strategy, Leadership Strategy, Project Leadership, Commercial Banking, Business Operations, Accounting, Financial Analysis, Financial Controls & Processes, Financial Data, Excel Macros, Data Analytics, Mergers & Acquisitions (M&A), Program Management, Financial Planning & Analysis (FP&A), Financial Benchmarking, Sales, Sales Effectiveness, Salesforce

Senior Finance Consultant | District Manager

2018 - 2019
Europsan Consultancy
  • Enabled the successful international expansion of a national retail firm by offering comprehensive strategic options with respective advantages and disadvantages, resulting in the development of a strategic roadmap for expansion into Europe.
  • Guided project proposal creation aligning with client preferences and European solutions.
  • Established budgets and formulated project development plans adhering to development standards and customer needs.
  • Aided the project team in planning, executing, and completing project milestones. Oversaw project scope, schedule, and cost, implementing adjustments within defined parameters.
  • Mitigated and communicated potential risks and issues to stakeholders with resolution strategies.
  • Provided mentorship and coaching to project team members.
Focus areas: Management Consulting, Business Development, New Business Development, Marketing, Business Management, Project Management, Microsoft Word, Microsoft Excel, Microsoft PowerPoint, Startups, Strategy, Executive Reporting, Executive Presentations, Industry Analysis, Competitive Analysis, Competitive Strategy, Competitor Analysis & Profiling, Market Entry, Business Strategy, Business Processes, Board Presentations, Business Planning, Business Plan Consulting, Business Models, Fundraising, Market Sizing, Financial Planning & Analysis (FP&A), Forecasting, Finance, Project Evaluation, Regression, Pitch Decks, Organizational Competitiveness, Reports, Writing & Editing, Presentations, Pitch Preparation, Business Process Analysis, Business Process Modeling, Operating Models, Target Operating Models, Employee Experience, Revenue & Expense Projections, COGS Analysis, Process Mapping, Business Analysis, Process Design, Use Case Analysis, Design Requirements, Use-case Diagram, Workflow Diagrams, Market Research, Market Research & Analysis, Market Research Analyst, Stakeholder Mapping, Company Strategy, Business Consulting, Leadership Strategy, Project Leadership, Commercial Real Estate Finance (CREF), Business Operations, Accounting, Financial Analysis, Financial Controls & Processes, Financial Data, Excel Macros, Data Analytics, Risk & Compliance, Financial Transformation, Program Management, Financial Benchmarking, Sales Effectiveness, Sales Management

Grants Manager

2017 - 2017
IMC - International Medical Corps
  • Organized and supported grant kick-off meetings. Provided assistance while preparing budgets in coordination with program and finance personnel.
  • Collected information for proposal development, donor information requests, and coordinating inputs from relevant staff.
  • Aided the development and drafting of concept notes, full proposals, and modification requests according to the program management tool.
  • Supported program team and local partners in activities reporting through capacity-building training and standardized information and reporting tools development.
Focus areas: Grants, Fundraising, Fundraising Strategy, Leadership Strategy, Project Leadership, Nonprofits, Non-governmental Organizations (NGOs), Financial Analysis, Financial Data, Grant Proposals, Data Analytics, Program Management

Senior Monitoring and Evaluation (M&E) Officer

2016 - 2017
Mercy Corps
  • Pioneered and sustained a monitoring and evaluation system that significantly enhances Mercy Corps' capacity to effectively demonstrate impact to donors, government entities, partner organizations, and local communities.
  • Enhanced efficiency by creating an Excel-based model for evaluating both qualitative and quantitative project outcomes, facilitating simplification of the grant reporting process through data collected from interviews and quantitative data sources.
  • Spearheaded M&E-related grant reporting, crafting in-depth analytical reports encompassing evaluation and assessment designs.
  • Collaborated closely with the M&E manager, program managers, and grant acquisition officer to construct log frames, establish indicators, create indicator tracking tables, and devise indicator plans aligning with strategic program and implementation modifications.
  • Teamed up with pertinent stakeholders to implement agreed system corrections, adjustments, and action plans while also engaging in strategic discussions with the MEL manager.
  • Conducted training sessions for staff and partners on qualitative and quantitative methodologies.
Focus areas: Monitoring, Project Evaluation, Reporting, Executive Reporting, Financial Modeling, Executive Presentations, Excel Modeling, Data Analysis, Key Performance Indicators (KPIs), Management Indicators, Performance Reports, Performance Analysis, Microsoft Word, Microsoft Excel, Microsoft PowerPoint, Project Management, Board Presentations, Pitch Decks, Accountability, Reports, Writing & Editing, Revenue & Expense Projections, Process Mapping, Design Requirements, Use Case Analysis, Process Design, Use-case Diagram, Workflow Diagrams, Fundraising, Fundraising Strategy, Leadership Strategy, Project Leadership, Statistics, Nonprofits, Grants, Financial Analysis, Financial Data, Excel Macros, Grant Proposals, Data Analytics, Program Management

Knowledge Manager | Finance Manager

2015 - 2016
Heidrick & Struggles
  • Pioneered and implemented internal processes for financial and project-related tasks at the H&S Istanbul Office, introducing effective utilization of PeopleSoft and the global H&S Salesforce system.
  • Provided training to junior knowledge and finance associates for adherence to processes alongside regular responsibilities.
  • Worked closely with global knowledge managers to create holistic go-to-market strategies for each H&S practice and partnered with leadership to produce business development materials specific to each practice within the domestic market.
  • Contributed actively to the development and execution of the financial services practice strategy. Conducted in-depth analysis to understand and interpret essential drivers of financial services practice performance.
  • Played a key role in identifying and addressing content gaps by developing and deploying new insights to enhance overall strategy and effectiveness.
Focus areas: Knowledge Management, Human Resources (HR), Executive Consulting, Executive Presentations, Executive Reporting, Senior Executive Recruiting, Microsoft Word, Microsoft Excel, Microsoft PowerPoint, PeopleSoft, Business Management, Management Consulting, Industry Analysis, Salesforce, PeopleSoft ERP Application, Board Presentations, Business Planning, Business Plan Consulting, Enterprise Software, Oracle, CRM Systems, Business Models, Pitch Decks, Organizational Competitiveness, Reports, Writing & Editing, Presentations, Pitch Preparation, Business Process Analysis, Business Process Modeling, Employee Experience, Design Requirements, Use Case Analysis, Process Design, Use-case Diagram, Market Research, Market Research & Analysis, Market Research Analyst, Organization, Company Strategy, Leadership Strategy, Project Leadership, Business Operations, Accounting, Financial Analysis, Financial Controls & Processes, Financial Data, Excel Macros, Data Analytics, Financial Transformation, Program Management, Sales, Sales Effectiveness, Sales Management

Finance Management Consultant, Financial Services

2013 - 2015
Curinos / Treasury Strategies Chicago
  • Designed Excel-based deposit models and user guides for global and national US banks, including HSBC and SunTrust, facilitating precise deposit forecasts across diverse scenarios and delivering the final model to HSBC's C-level team.
  • Facilitated the adoption of the aforementioned deposit model and integration into banks' internal processes.
  • Constructed an Excel model for BNP Paribas to forecast and prioritize FX trading opportunities in EMEA countries by product type, currency, and market segment, delivering market-driven recommendations.
  • Evaluated international and national banks' (e.g., BMO, BoA, and Comerica) profitability gaps, providing recommendations resulting in $5 – $17 million in additional annual revenue.
  • Analyzed Fifth Third Bank's treasury sales model and governance processes, leading to a new model that generated an additional $5 – $15 million in annual revenue.
  • Developed a strategic response framework for Basel III, Dodd-Frank, and Volcker Rule regulations. Utilized game theory to assess MMF regulations, preparing publication for Deutsche Bank and the US Securities and Exchange Commission.
  • Delivered informative presentations on banking industry trends to prominent international and national bank leaders in the US and Canada, enriching industry insights and strengthening client relationships during firm initiative US and Canada roundtable sessions.
  • Spearheaded the development of an in-house data management and analysis system, streamlining internal processes and data handling.
  • Evaluated operational models, products, pricing, sales, and organizational structures of financial institutions. Prepared presentations for both the "findings and conclusions" and "recommendation" phases of projects through a consultative process.
  • Conducted client interviews to gather qualitative and quantitative data to ensure data accuracy, maintained client relationships throughout project phases, and played a crucial role in maintaining analysis quality while mentoring associates.
Focus areas: Treasury Management, Pricing, Sales Management, Strategy, Organization, Executive Presentations, Executive Reporting, Executive Consulting, Data Analysis, Financial Modeling, Finance, Performance Reports, Management Indicators, Competitive Analysis, Key Performance Indicators (KPIs), Performance Analysis, Market Risk, Regression Modeling, Excel Modeling, Project Management, Competitor Analysis & Profiling, Competitive Strategy, Surveys, Board Presentations, Business Strategy, Market Sizing, Financial Planning & Analysis (FP&A), Forecasting, Investment Analysis, Project Evaluation, Management Consulting, Regression, Business Models, Pitch Decks, Business Processes, Organizational Competitiveness, Reports, Writing & Editing, Presentations, Pitch Preparation, Business Process Analysis, Business Process Modeling, Operating Models, Target Operating Models, Change Management, Employee Experience, Organizational Transformation, Organizational Change Management (OCM), Revenue & Expense Projections, COGS Analysis, Financial Services, Process Mapping, Business Analysis, Process Design, Use Case Analysis, Design Requirements, Use-case Diagram, Workflow Diagrams, Market Research, Market Research & Analysis, Market Research Analyst, Business Management, Industry Analysis, Stakeholder Mapping, Risk Management, Fintech, Company Strategy, Business Consulting, Leadership Strategy, Project Leadership, Statistics, Product Strategy, Cash Management, Commercial Banking, Business Operations, Accounting, Financial Analysis, Financial Controls & Processes, Financial Data, Excel Macros, Data Analytics, Risk & Compliance, Financial Transformation, Program Management, Financial Benchmarking, Sales, Sales Effectiveness

Finance Associate

2011 - 2012
Cambridge Realty Capital
  • Conducted investment analysis, asset management, origination, processing, underwriting, and servicing of all commercial real estate and government-insured loans.
  • Identified and worked with potential commercial banking clients regarding financing inquiries.
  • Maintained a client and investor database, GoldMine CRM.
Focus areas: Investments, Loans, Investment Analysis, Business Development, Microsoft Word, Microsoft Excel, Microsoft PowerPoint, Business Management, Excel Modeling, Financial Modeling, Data Analysis, Finance, CRM Systems, Enterprise Software, Revenue & Expense Projections, COGS Analysis, Financial Services, Business Analysis, Market Research, Market Research & Analysis, Market Research Analyst, Competitor Analysis & Profiling, Stakeholder Mapping, Cash Management, Treasury Management, Commercial Banking, Commercial Real Estate Finance (CREF), Business Operations, Accounting, Financial Analysis, Financial Controls & Processes, Financial Data, Data Analytics, Risk & Compliance, Mergers & Acquisitions (M&A), Financial Benchmarking, Sales, Sales Effectiveness, Sales Management
2009 - 2012

Master's Degree in Business Administration (MBA)

Loyola University Chicago - Chicago, USA

2003 - 2008

Bachelor's Degree in Business Administration

Istanbul University - Istanbul, Turkey

MARCH 2017 - PRESENT

Accountability and Transparency

Mercy Corps

MARCH 2017 - PRESENT

Monitoring and Evaluation

Mercy Corps

MAY 2015 - PRESENT

Curry Young Writing for Results

Curry Young

MAY 2015 - PRESENT

The Executive Technique – Presentation and Consulting

The Executive Technique

Finance

Financial Modeling, Data Analysis, Forecasting, Fundraising, Financial Planning & Analysis (FP&A), Revenue & Expense Projections, Market Research, Cash Management, Financial Benchmarking, M&A (Sell-side), Pricing, Project Evaluation, Performance Reports, Accounting, Mergers & Acquisitions (M&A)

Output Software

Microsoft Excel, Microsoft PowerPoint, Microsoft Word

Data & Analysis Software

Financial Data, Salesforce, NetSuite

Industry Expertise

Financial Services, Nonprofits

Other

Business Management, Finance, Treasury Management, Strategy, Executive Consulting, Reporting, Executive Reporting, Management Consulting, Executive Presentations, Project Management, Competitor Analysis & Profiling, Excel Modeling, Market Risk, Industry Analysis, Evaluation, Key Performance Indicators (KPIs), Management Indicators, Competitive Analysis, Performance Analysis, Board Presentations, Pitch Decks, Pitch Preparation, Presentations, Writing & Editing, Reports, Business Processes, Business Strategy, Business Models, Business Planning, Business Plan Consulting, Market Sizing, Business Process Analysis, Business Process Modeling, Operating Models, Target Operating Models, Organizational Transformation, Organizational Change Management (OCM), COGS Analysis, Grants, Process Mapping, Business Analysis, Process Design, Use Case Analysis, Design Requirements, Use-case Diagram, Workflow Diagrams, Market Research & Analysis, Market Research Analyst, Stakeholder Mapping, Company Strategy, Business Consulting, Project Leadership, Commercial Banking, Business Operations, Financial Analysis, Financial Controls & Processes, Excel Macros, Grant Proposals, Data Analytics, Financial Transformation, Startups, Sales Management, Organization, Business Development, Monitoring, New Business Development, Macroeconomic Forecasting, Regression Modeling, Linear Regression, Surveys, PeopleSoft, Competitive Strategy, Market Entry, Non-governmental Organizations (NGOs), Accountability, Organizational Competitiveness, Enterprise Software, CRM Systems, Regression, Change Management, Employee Experience, Risk Management, Fintech, Fundraising Strategy, Leadership Strategy, Statistics, Statistical Analysis, Product Strategy, Commercial Real Estate Finance (CREF), Education, Risk & Compliance, Program Management, Sales, Sales Effectiveness, Investments, Loans, Investment Analysis, Forex, Knowledge Management, Human Resources (HR), Marketing, Senior Executive Recruiting, Technical Writing, PeopleSoft ERP Application, Oracle, Game Theory, White Papers, Machine Learning

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