Harpreet Singh, Product Manager in Delhi, India
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Harpreet Singh

Verified Expert  in Product Management

Business Analyst and Product Manager

Delhi, India
Toptal Member Since
May 6, 2022

Harpreet is an experienced product manager skilled in Agile and Lean methodologies. He creates product visions, develops roadmaps, and identifies critical features for exceptional user experiences. With expertise in PLM and ERP, PLM, and OEE solutions, Harpreet navigates complex technical and business challenges to deliver optimal solutions. His experience spans various industries, including SaaS, AI, IoT, automation, and business intelligence.

Project Highlights

Things Go Social
While serving as the Agile manager, I defined and drove the development of a suite of microservices-based APIs that support centralized asset lifecycle management (ALM) services for IoT-connected devices.
Hospital Management System
Led an Agile team during the pandemic to deliver an ERP system in a small window of time for a government agency.
Athlete Performance Analysis System
Developed a biometric smart athletic kit in collaboration with a client based in the United States. The aim was to create a digital twin of athletes for training excellence.


Work Experience

Project Manager

2023 - PRESENT
PBPO Services Australia Pty Ltd
  • Leveraged Azure AI Studio, Cognitive Search, and GPT-3 to develop a cutting-edge multi-tenant knowledge management platform for BPO services.
  • Integrated key product features such as NLP capabilities, knowledge base applications, and content management systems.
  • Led the successful development and launch of a multi-tenant knowledge management platform, enabling customers to streamline onboarding and training processes.
  • Led the construction and release of the MVP with a disciplined project management approach, delivering on time and within scope. Utilized no-code tools to build MVP, accelerating product development and reducing time-to-market.
  • Designed product architecture and data flow diagrams, ensuring scalability and security for diverse customer industries.
  • Developed comprehensive product roadmaps, aligning with business objectives and customer needs.
  • Implemented agile methodologies for iterative development, resulting in continuous product improvement.
  • Conducted market research and analyzed user feedback to identify product enhancements and expansion opportunities.
  • Collaborated with cross-functional teams to optimize product performance and implement scaling strategies.
  • Acted as the main point of contact for technical support, ensuring customer satisfaction and issue resolution.

Product Market Research Expert

2022 - PRESENT
Freelance Clients
  • Contributed to a cutting-edge keyword machine (internal tool) with the long-term objective of assessing the correlation between talent/client search keywords and talent categorization skills within the platform to enhance the customer journey and UX.
  • Conducted a thorough product market positioning analysis to identify unique selling points, target audience needs, and competitive advantages. Utilized the findings to refine Toptal's value proposition and market positioning.
  • Collaborated in creating a comprehensive codebook, outlining the research parameters and anticipated project outcomes to facilitate effective implementation.
  • Employed expertise in product development, customer journey mapping, and marketing knowledge to ensure the successful progression of the project.
  • Conducted reach analysis to evaluate the extent of the keyword machine's impact on reaching the target audience. Utilized data-driven insights to optimize marketing and outreach strategies, effectively expanding the user base.
  • Analyzed and presented findings on key questions related to keywords, including the existence and appropriateness of landing pages for specific keyword searches and their effectiveness in converting clients and talent.
  • Utilized competitor analysis skills to gain valuable insights and competitive advantage within the market. Developed quarterly competitor analysis reports, enabling the team to stay ahead of industry trends and capitalize on emerging opportunities.
  • Contributed valuable insights and expertise to early-phase project development, shaping the project's foundation for long-term growth and success.

Product Manager

2023 - 2024
  • Handled the optimization of deals campaigns at Bazaarvoice, which resulted in a 20% increase in product offerings within the campaigns.
  • Collaborated with third-party logistics (3PL) partners to implement automation initiatives, reducing manpower involvement by 50%.
  • Achieved a significant reduction in project duration through strategic partnerships and innovative solutions, slashing timelines by 60%.
  • Contributed to measurable improvements in efficiency and business outcomes through initiatives driven by data-driven insights and a focus on operational excellence.
  • Led the setup and management of a comprehensive knowledge base using Zendesk at Bazaarvoice, improving internal knowledge sharing and customer support efficiency.

Digital Assets Management Project Manager

2023 - 2023
FM Solutions LLC
  • Developed a tailored proposal for the US Public Library DAMS project, showcasing a deep understanding of the library's needs and goals.
  • Aligned the proposal with RFP guidelines successfully, addressing all essential elements and ensuring compliance with the library's criteria.
  • Highlighted the client's expertise, track record, and capabilities in digital asset management, positioning them as a preferred choice for the project.
  • Created a visually captivating and impactful pitch deck that effectively communicated the project's vision, benefits, and potential impact.
  • Utilized persuasive storytelling and data-driven insights to engage stakeholders and secure library support and investor interest.
  • Demonstrated a comprehensive understanding of the library's objectives, showcasing a client-centric approach and commitment to exceeding expectations.

Chief Executive Officer

2020 - 2022
  • Developed a PRD to build an inter-platform integration tool to help users manage, optimize, and visualize Salesforce data for clients at TGS who wanted to integrate both tools to analyze Salesforce data at their console directly.
  • Achieved the Most Promising IoT Startup for Things Go Social award at Expo 2020 Dubai. This was due to my work in developing an IoT platform for manufacturing excellence.
  • Collaborated closely with clients, including Fortune 500 companies, governments, public safety departments, SMEs, hospitality groups, and construction realtors, to deliver customized solutions that met their specific needs.
  • Played a significant role in developing this platform, which used machine learning and image processing to provide manufacturers with real-time data analytics and predictive maintenance capabilities.
  • Demonstrated the ability to capture project requirements and prioritize development efforts to meet customer needs.
  • Led a cross-functional team designing and implementing complex IoT applications, focusing on multiple stakeholders, including workers, management, and systems integrators.
  • Facilitated the data synchronization between NetSuite and Things Go Social (TGS); a robust integration solution was implemented to ensure seamless communication and real-time data exchange.
  • Oversaw the data synchronization between NetSuite and other tools and platforms used for TGS. This ensured that critical information, such as financial data and inventory levels, was always accurate and could sync with TGS AI.


2019 - 2022
Salesforce Product Manager
  • Spent two years on the Salesforce platform as a senior business analyst consultant with Fortune 500 manufacturers across the Salesforce product suite (service, sales).
  • Delivered configurations and code-based customization (i.e., Apex, Visual-force, Lightning Aura, and web components).
  • Gathered requirements for the PRD creation, planned iterations, and executed the project.

Technical Leader

2017 - 2020
Untrodden Labs
  • Founded and served as CEO of Untrodden Labs, a technology consulting and development company.
  • Collaborated with clients for customized project development and deployment.
  • Planned and executed software and hardware architecture and infrastructure to ensure a robust and reliable design.
  • Transformed Untrodden Labs into a reputable and innovative technology entity within the industry.
  • Led strategic initiatives, defining the company's core values, strategic direction, and commitment to excellence.
  • Championed a client-centric approach, fostering collaboration, creativity, and technical prowess.
  • Stayed abreast of emerging technologies, adapting to industry trends and delivering exceptional results.
  • Managed cross-functional teams, overseeing the development and successful execution of diverse technological projects.
  • Bridged the gap between technical complexities and business objectives, ensuring effective communication and project delivery.
  • Established strategic partnerships, client engagements, and product innovations to position Untrodden Labs as a trusted industry player. Left a lasting impact on the organization's growth and the technology landscape.

Chief Executive Officer

2015 - 2017
  • Managed a video-based social media platform for users to create, edit, and share videos with their networks and collaborate on a hyperlocal level. We developed this in an Agile framework and sold the solution and tech stack to the market leader.
  • Launched the social media platform in bootstrap mode and generated substantial organic growth.
  • Designed, developed, and launched the product with 20,000 users in the first three months.
  • Performed and assisted in creating functional software tests to ensure new releases met quality control benchmarks.
  • Updated product documentation and assisted in marketing new product rollouts to targeted customer user groups.

Director of Product

2013 - 2015
  • Collaborated with the founder to create a product roadmap and go-to-market plan and hire the initial team.
  • Developed, delivered, and scaled a health and wellness product line while digitally streamlining products and services. This work included storyboarding, user story-making, product UX design, and team management.
  • Worked closely with vendors, manufacturers, importers, and engineers to streamline and build a supply chain for tech products from scratch.
  • Conceptualized, designed, and delivered the smart aroma dispenser, the company's best-selling product.

Things Go Social

While serving as the Agile manager, I defined and drove the development of a suite of microservices-based APIs that support centralized asset lifecycle management (ALM) services for IoT-connected devices.

I managed an Agile development team that handled the upkeep and evolution of numerous building automation systems (BAS), data visualization, security, integration, and digital control software.

• Deployed and managed enterprise-level turnkey visualization and data analytics projects powered with IoT and AI.
• Implemented a Lean development strategy; deployed numerous A/B experiments to provide build, measure, and learning feedback loops; and validated learning for the MVPs we created.
• Interfaced directly with our network of distributors and their end users to record the voice of the customer and further improve the value our products provided to our users.
• Set standards for user interface design and helped establish a consistent user experience across all products.
• Performed and helped create functional software tests to ensure new releases met quality control benchmarks.
• Updated product documentation and marketing for new product rollouts to targeted customer user groups.
• Spearheaded the implementation of Zendesk at ThingsGoSocial, enhancing customer support processes.
• Configured Zendesk to meet organizational needs, optimizing workflows and improving response times.

End-to-end Digitalization of an Industrial Vehicle Manufacturer's Operations

Developed a solution to digitalize machine-based manufacturing vehicles, currently operating on 200+ machines with a valuation of $1 million each.

The industrial vehicle optimization project started with requirements gathering, workflow development, and user stories for three user personas: the vehicle's driver, manufacturer, and buyer.

The goal was to provide these users with real-time production data, defects, downtime, and overall equipment efficiency data via GPS during transit. The challenge was to simultaneously combine sensor data with production efficiency and train AI prediction models.

The team worked with a sealed schedule to manage and deliver the hardware, app, and website within a short time. We designed product roadmaps and implemented Scrum, Kanban, and Agile frameworks for timely development and delivery of the product, which elevated the user experience. To deliver an easy-to-use solution, we applied integrated problem-solving techniques, process efficiency, and feature storming. I managed the end-to-end implementation of the takeaways in the design and development of the autonomous vehicles.

Blockchain-based Product to Manage Smart Contracts of Physical Art

Digitized art worth $8 million via non-fungible tokens (NFT) within one month of launch.

This product digitality connected high-value art forms via NFT. I led the product development lifecycle, from inception to launch, including the product roadmap, feature story analysis, budgeting, A/B testing, deployment, and stakeholder relationship management. I worked with a remote team in different time zones to deliver the product in the stipulated timeframes.

Hospital Management System


Led an Agile team during the pandemic to deliver an ERP system in a small window of time for a government agency.

Collaborated with India's Defense Research and Development Organization during the pandemic to create a COVID-19 management system.
Enabled digital management of 68 established hospitals and 200 make-shift hospitals for effective pandemic response.

Led end-to-end development of Minimum Viable Product (MVP) within a remarkably short timeframe of 20 days.
Managed the project from ideation to delivery, overseeing all aspects of development and implementation.
Prioritized stakeholder management, ensuring seamless communication and alignment throughout the project.
Employed strategic storyboarding to outline the system's functionality and user experience.
Successfully managed project budget, optimizing resource allocation and cost-effectiveness.
Skillfully handled user story management, ensuring alignment with user needs and project goals.
Conducted iteration planning to streamline development processes and enhance efficiency.
Achieved timely delivery of the MVP, meeting high-quality standards and exceeding project expectations.

Athlete Performance Analysis System

Developed a biometric smart athletic kit in collaboration with a client based in the United States. The aim was to create a digital twin of athletes for training excellence.

Movement sensors include pedometers, accelerometers, and gyroscopes. Physiologic sensors include heart rate monitors, temperature sensors, and wearable EMG sensors. My focus areas included defining product requirements, planning epics and sprints, managing the team, and delivering the product within an Agile framework.


Jira, Google Analytics, Figma, Confluence, NetSuite, Oracle EBS, Moz, R, Stibo Systems Enterprise Platform (STEP), Azure DevOps Services, Microsoft Visio, Microsoft Power BI, GitHub, Visio, Snapchat, Asana, Trello, Canva, Visualforce Pages, Azure Search, Azure OpenAI Service


ProductPlan, Enterprise Resource Planning (ERP), Blockchain, Magento, Digital Advertising Platforms, Azure, Embedded Linux, QlikView, Metaverse, Blockchain Platforms, Mixpanel


Agile Project Management, Human-computer Interaction (HCI), Scrum, Six Sigma, B2C, Agile, Data Science, Agile UX, Requirements Analysis, Agile Product Management, Marketplace Platforms, Keyword Research, BPMN, Design Thinking, Change Management, Iterative Development, Software Testing, Data Product Management, Digital Marketing Best Practices, Agile Software Development, Azure DevOps, Augmented Reality (AR), Gamification, App Store Optimization (ASO), Business to Business to Consumer (B2B2C), Continuous Delivery (CD), Conversion Rate Optimization (CRO), Mobile App Design, Agile Workflow, Kanban, Microservices

Industry Expertise

Nonprofits, Marketplaces, Logistics, Consumer Products, Financial Services, Automotive, Education Technology (Edtech), Digital Agencies, Electronics, Healthcare, Food Production, Asset Management, Fine Arts, Shipping, Food & Beverage


Startup Growth Strategy Development, Hardware/Software Co-design, SaaS Product Management, Business to Consumer (B2C), Industry 4.0, Business Models, Digital Product Design, Product Roadmaps, Minimum Viable Product (MVP), Product Management, Technical Leadership, Feature Roadmaps, Small Business, Business Planning, Feature Prioritization, Backlog Management, Product Owner, Stakeholder Management, Backlog Grooming, Delivery, Business Analysis, Business Requirements, System Requirements, Project Management, Manufacturing, Lean Six Sigma, Inventory, Inventory Management, Business Intelligence (BI), Supply Chain Management (SCM), Product Ownership, Sprint Planning, Team Management, Requirements & Specifications, eCommerce, Mobile eCommerce, SaaS, B2B, Product Strategy, Feature Backlog Prioritization, User Stories, Requirements, Agile Sprints, Technical Requirements, Agile Data Science, Data Science Product Manager, Business to Business (B2B), Analysis, Reporting, B2B Sales Pipeline, Team Mentoring, Business Strategy, Microsoft Excel, CEO, Chief Product Officer (CPO), Interim CPO, Director of Product, Remote Team Leadership, IoT Protocols, Early-stage Startups, Startups, User Interviews, UX Workshops, Project Discovery, Technical Business Analysis, User Requirements, Elicitation, Discovery Workshops, User Experience (UX), User Interface (UI), Product Design, User Workflows, Workflow, Process Flows, User Flows, Customer Insights, Customer Research, User Feedback, Data Reporting, Presentations, Market Research & Analysis, Competition Research, Competitive Intelligence, Benchmarking, Market Research Analyst, Consulting, Data Analysis, Data, Market Research, Client Relations, Project Scoping, Project Delivery, Budget Modeling, RFPs, RFQs, ITTs, Responses, Proposals & Quotes, Customer Service, Client Services, Art, Salesforce, Feature Analysis, Training, Value Analysis, Databases, Budget Management, CRM Systems, Software Consulting, Art Sales, Product Launch, Warehouse Operations, Warehouse Management, Minimum Marketable Product (MMP), Product Marketing, Robotics, Supply Chain, Strategy, Roadmaps, Supply Chain Optimization, Automation, Wireframe to Product, Fintech, Annotated Wireframes, Design Sprints, Technical Product Management, Design, Mockups, Front-end, UX Design, Leadership, Growth, Product Growth, Sprints, Consumer-facing Product Design, React, Python, Data Analytics, SQL, Relational Databases, Data Lakes, Financial Accounting, Salesforce Commerce Cloud, Billing Systems, Dating Apps, iOS, Mobile Apps, Mobile Applications, Online Dating, Mobile UX, Mobile App Development, iOS App Design, Android, Android App Design, UX Wireframes, Proof of Concept (POC), Web App UX, Wireframing, Mobile Design, Feature Planning, Mobile, Robotic Process Automation (RPA), Amazon Web Services (AWS), Digital Product Management, Cross-functional Team Leadership, Websites, Web Services, APIs, System Integration, Stripe, Sprint Retrospectives, Strategic Planning, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Google SEO, SEO Tools, Semrush, Keyword Analysis, Competitor Analysis & Profiling, New Product Development, Customer Journeys, SEO Content, Website Audits, Marketing Analytics, Growth Marketing, Website Traffic, Business Process Re-engineering, Low-fidelity Prototypes, Business Process Analysis, Business Transformation, Digital Transformation, Educational Platform Design, Pitch Decks, Content Management, Data Entry, Website CMS, Product Information Management (PIM), PIM, Digital Asset Management, Data Management, Process Design, Agile Leadership, Dashboard Design, Product Operations, Key Performance Indicators (KPIs), Learning Management Systems (LMS), Planning, Subscriptions, Training & Training Content Development, Dashboards, Coaching, Local SEO, On-page SEO, SEO Audits, Embedded Systems, Firmware, Negotiation, Collaboration, Hardware, Software, Multimedia, Embedded Hardware, Electrical Engineering, Digital Advertising, Website Redesign, Media Planning, Project Timelines, Project Consultancy, Audience Targeting, UI Design, Web Design, Copywriting, Prototyping, Project Budget Management, Stakeholder Engagement, B2B Product Management, Software as a Service (SaaS), Natural Language Processing (NLP), Artificial Intelligence (AI), Development, Documentation, Video Ads, Videos, Go-to-market Strategy, Digital Marketing, Social Media, Project Planning, Legacy Software, Scheduling, Virtual Assistance, Chatbot Conversation Design, Chatbots, Vendor Management, Process Documentation, Software Implementation, App Store Acceptance Process, App Store, Google Play Store, Miro, Amazon, Channel Management, Product Lifecycle Management (PLM), Business Process Improvement (BPI), Internet of Things (IoT), Innovation, Marketing, Generative Pre-trained Transformers (GPT), CTO, Opportunity Assessments, IT Audits, IT Project Management, Healthcare IT, Optimization, Process Optimization, Technical Writing, Edtech Design, Product Consultant, Estimation & Planning, Ideation, Conceptualization, Platform Design, Distribution, Web & Mobile Applications, Recommendation Systems, MVP Design, Machine Learning, Process Automation, Product Conceptualization, Access Control, Embedded Software, Technical Project Management, Product Development, Linux, Creative Thinking, Full-stack, Next.js, Lean, Generative Pre-trained Transformer 3 (GPT-3), OpenAI GPT-3 API, Trading, Financials, MySQL, Compliance, Risk Management, Resource Management, Microsoft SQL Server, Snowflake, Unstructured Data Analysis, Aha!, Business Acceptance Testing, Search, Research, Product Positioning, Organizational Change Management (OCM), Crypto, Pitch Deck Consultant, Wellness, Startup Funding, Investor Presentations, Complex Problem Solving, Web Applications, Budgeting, No-code Development, OpenAI GPT-4 API, Marketing Technology (MarTech), Customer Data Platform (CDP), User Journeys, Use Cases, Workflow Tools, Customer Experience, Early-stage Funding, Venture Funding, Product Research, Marketing Research & Analysis, Video Streaming, Consumer Applications, User Retention, Usability, Monetization, Marketing Automation, Lead Generation, Digital Marketing Strategy, Medical Devices, A/B Testing, Mentorship, Customer Relationship Management (CRM), Team Leadership, Payroll & Benefits, Data Migration, Quality Assurance (QA), Web App Development, PHP, Technical Architecture, Integration, Content Management Systems (CMS), Speech Recognition, Audio, Medical Software, Startup Consulting, Apps, User Research, Feasibility Studies, Laboratory Information Management System (LIMS), Health IT, Medtech, IaaS, QA Leadership, Culture Management, People Management, Marketing Strategy, Communication, Market Insights, Branding, Customer Experience Management, Customer Support, Operations, Regulations, Finance, User Onboarding, Web UX, Web UI, Request for Proposal (RFP), Bid Management, Content Marketing, Content Strategy, Sales Pitches, Storytelling, Web Product Management, Impact Assessment, Google AdWords, Analytics, Business Transformation Program Management, Target Operating Models, Direct to Consumer (D2C), Scope, Beta Testing, Beta Programs, eCommerce Platforms, Front-end Development, Talent Management, Human Resource Management Systems (HRMS), API Integration, IT Business Analysis, Cloud, Low Code, Multitenancy, Security, Applications, Virtual Reality (VR), Social Networks, Generative AI, Large Language Models (LLMs), Profiling, Business Processes, Advisory, Customer Success, Data Research, Web Platforms, Monetization Models, Revenue Strategy, Event Management Platforms, Social Networks Development, App Development, 3D Modeling, Project Coordination, Project Scheduling, Task Scheduling, Pharmaceuticals, Business Cases, Fundraising, Presentation Design, Business Coaching, Product Vision, Software Development, Digital Strategy, Web Analytics, ROI, Launch Strategy, App Growth, Funnel Optimization, Pricing Strategy, Design Requirements, Landing Pages, Enterprise, Product Analytics, API Design, API Documentation, API Platforms, Business, Continuous Discovery, Data-driven Decision-making, Platform as a Service (PaaS), Process Mapping, Customer Retention, Customer Engagement, Loyalty Programs, Messaging, Product-market Fit, Instagram, Microsoft Office, Windows 10, Design Specifications, Market Opportunity Analysis, Risk Analysis, Software Development Lifecycle (SDLC), Technical Documentation, Project Management & Work Tracking Tools, API Development, Frameworks, Relational Database Design, Proposals, Forms, Knowledge Bases, Global, Journey Mapping, Qualitative Research, Quantitative Analysis, User Personas, Wealth Management, Stakeholder Interviews, Conversational AI, Cross-functional Collaboration, Data Products, Software Development Management, Code Review, Client Management, Agile Coaching, Software Engineering, Cryptocurrency, Smart Contracts, Lean Project Management, Project Rescue, Project Review, Gaming, Product Planning, Payment Gateways, Deep Neural Networks, Embedded C, IT Consulting, Cybersecurity, SAP, Staffing, Invoicing, Scrumban, Law Enforcement, E-learning, Education, Gaming Platforms, Unity, Adobe Experience Design (XD), Storyboarding, Lean IT, Product Requirements Documentation (PRD), Go-to-market Plans, Remote Work, Crisis Management, Govtech, Government Contracting, Business to Government (B2G), Power Electronics, AI Design, Deep Learning, Team Building, Agile Product Delivery, Salesforce Apex, Salesforce Lightning, ERP Implementation, Algorithms, Seos, Management, RFPs, Azure Cognitive Services, OpenAI, Hugging Face, Pendo

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