Marius Dan Rus, Finance Expert in Cluj-Napoca, Romania
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Marius Dan Rus

Verified Expert  in Finance

Management Consulting Expert

Location
Cluj-Napoca, Romania
Toptal Member Since
April 7, 2017

After a decade in banking and an MBA at UC Berkeley, Marius focuses on consulting, investing, and executing complex deals in seed, growth equity, and distressed debt. He specializes in market analysis, pricing, modeling and valuation, due diligence, capital restructuring, and turnarounds. He loves challenging projects and working with smart, talented people—freelancing lets him do just that while also allowing him to spend time with his family.

Career Highlights

Strategy Manager
Evozon Systems
Investment Manager
ROCA Investments (previously CITR)
Associate
The Bear Fund

Education Highlights

Master of Business Administration (MBA)
Haas School of Business, University of California Berkeley
Master's Degree
Babes-Bolyai University
Bachelor's Degree
Babes-Bolyai University

Case Studies

Work Experience

Co-founder | CEO

2017 - PRESENT
Stressless SRL
  • Founded a startup that developed a healthcare wearable solution for mental health and wellness.
  • Ran the activity and provided the vision and resources for developing early prototypes through product launch preparation.
  • Created financial models and investor materials for fundraising and successfully closed dilutive and non-dilutive funding in a total amount of $250,000.
  • Prepared pitch decks and presented the company in the finals of Techsylvania 2019 Startup Avalanche, GE Healthcare VentureLab 2019 Demo Day, Innovators for Children 2021, and the European InnoStars Awards 2021.
  • Secured admission to the GE Healthcare Venture Lab cohort of 2019, a traction-focused healthcare accelerator co-run by EIT Health and General Electric at Budapest, and won the 1st prize in the grand finale of the IA 2021 competition.
Focus areas: Digital Health, Financing, Modeling, Comparable Company Analysis, Excel Modeling, Project Management, Venture Capital, Market Research, Fundraising, Wearables, Healthcare, Revenue & Expense Projections, Budgeting, Financial Planning & Analysis (FP&A), Partnerships, Business Development, Finance Strategy, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Crowdfunding, Health & Wellness, Healthcare IT, EMEA, Consumer Health, Go-to-market Strategy, Fundraising Strategy, Business Plan Consulting, Data Analytics, Product Launch, Launch Strategy, Investor Relations, Growth, Business Strategy, Growth Strategy, Startups, Artificial Intelligence (AI), Business Planning, Kickstarter, Machine Learning, CFO, Early-stage Startups, B2C, Business to Consumer (B2C), Pitch Deck Consultant, Apps, Business to Business to Consumer (B2B2C), Presentations, Client Presentations, Competitive Analysis, Software, Excel Expert, Finance, Forecasting, Pre-revenue Valuation, Market Research Analyst, Market Segmentation, Revenue Modeling, Cost Modeling, ROI

Finance Expert

2023 - 2023
AVRIS TECHNOLOGIES LTD
  • Created detailed operational and financial models for a higher education startup in the process of raising a EUR2 million seed round.
  • Prepared high-level investor material for a teaser pitch deck.
  • Performed market and industry research for higher education support tools.
Focus areas: Business Planning, Financial Modeling, Pitch Decks, Business Analysis, Excel Expert, Finance, Forecasting, Market Research Analyst, Market Segmentation, Revenue Modeling, Cost Modeling, ROI

Financial Expert

2020 - 2023
Spark School
  • Developed extensive financial models for seed raising and EU grant proposals.
  • Realized market and industry research on online school solutions.
  • Created pitch decks and investor materials for seed and EU grant proposals.
Focus areas: Fundraising, Financial Modeling, Market Research & Analysis, Industry Analysis, Grant Proposals, Fundraising Strategy, Business Plan Consulting, Product Launch, Launch Strategy, Growth, Business Strategy, Growth Strategy, Startups, Business Planning, Education, K-12 Education, Financial Analysis, Early-stage Startups, B2C, Business to Consumer (B2C), Pitch Deck Consultant, Apps, Business to Business to Consumer (B2B2C), Presentations, Client Presentations, For-profit Education, Competitive Analysis, Software, Business Analysis, Excel Expert, Finance, Forecasting, Pre-revenue Valuation, eCommerce, Market Research Analyst, Market Segmentation, Revenue Modeling, Cost Modeling, ROI

Freelance Financial Consultant

2019 - 2023
Home Alliance
  • Realized pitch decks and investor materials for equity and debt funding and supported the client in raising $2,000,000.
  • Created detailed operational and financial models for the appliance repairs and home services company with a turnover of $15 million.
  • Accomplished industry and market research, market sizing calculation, and competition assessment.
  • Developed a strategy to move toward a home services marketplace.
  • Developed financial models and investor materials for a $10 million series A fundraising.
Focus areas: Fundraising Consultant, Financial Modeling, Business Models, Industry Analysis, Marketplaces, Market Research, Pitch Decks, Debt Raises, Fundraising, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Marketplace Platforms, Go-to-market Strategy, Fundraising Strategy, Business Plan Consulting, Launch Strategy, Investor Relations, Growth, Business Strategy, Growth Strategy, Startups, Business Planning, Financial Analysis, Mergers & Acquisitions (M&A), Debt Financing, Early-stage Startups, B2C, Business to Consumer (B2C), Pitch Deck Consultant, Apps, Presentations, Client Presentations, Competitive Analysis, Business Analysis, Financial Planning & Analysis (FP&A), Excel Expert, Return Analysis, Finance, Loans, Forecasting, Business Development, eCommerce, Market Research Analyst, Market Segmentation, Revenue Modeling, Cost Modeling, ROI

Fundraising and Valuation Expert

2022 - 2022
Intelligent Assist Pty Ltd
  • Developed operational and financial models for an EHR solution.
  • Realized deep industry and market research on EHR systems.
  • Created pitch deck and investor materials for fundraising.
Focus areas: Fundraising, Pitch Decks, Valuation, Financial Modeling, Forecasting, Digital Health, Electronic Health Records (EHR), Healthcare IT, Consumer Health, Go-to-market Strategy, Fundraising Strategy, Startups, Early-stage Startups, Pitch Deck Consultant, Presentations, Software, Excel Expert, Finance, Enterprise SaaS, Pre-revenue Valuation, Market Research Analyst, ROI

Market Research Expert

2022 - 2022
Innovasea Systems Inc.
  • Developed extensive market research on salmon farming solutions.
  • Researched competitive solutions for deep-sea farming.
  • Analyzed the cost, revenue structure, and break-even for different farming options.
Focus areas: Market Research, Total Addressable Market (TAM), Competition Research, Go-to-market Strategy, Data Analytics, Startups, Presentations, Client Presentations, Competitive Analysis, Excel Expert, Market Research Analyst, Market Segmentation

Finance Expert

2020 - 2022
RSVTI DIRECT SRL
  • Analyzed and evaluated the financials and growth strategy of an elderly care company operating three housing locations.
  • Created complex financial and operational models for future investments in building additional housing locations.
  • Developed strategy and models for REIT, a structure for investing in elderly care housing locations.
Focus areas: Financial Modeling, Fundraising, Seed Fundraising, Financing, Real Estate Investment Trust (REIT), Fundraising Strategy, Startups, Debt Financing, Business Analysis, Excel Expert, Waterfall Methodology, Return Analysis, Waterfall Modeling, Finance, Loans, Forecasting, Revenue Modeling, Cost Modeling, ROI

Freelance Financial Modeling Expert

2019 - 2022
S-Biomedic
  • Created extensive market and industry research for several target geographies and product lines.
  • Built a complex financial model of a joint venture partnership with a Fortune 500 company focused on reaching a fair split of expenses and returns.
  • Developed operational and financial models to support BoA discussions and supported several grant applications for EU funding.
Focus areas: Fundraising Consultant, Finance Strategy, Modeling, Comparable Company Analysis, Excel Modeling, Project Management, Market Entry, Venture Capital, Market Research, Fundraising, Valuation, Revenue & Expense Projections, Profitability Analysis, Financial Modeling, Grant Proposals, Joint Venture Development, Consumer Behavior, Industry Analysis, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Health & Wellness, EMEA, Consumer Health, Go-to-market Strategy, Fundraising Strategy, Business Plan Consulting, Data Analytics, Product Launch, Launch Strategy, Growth, Business Strategy, Growth Strategy, Startups, Business Planning, M&A Modeling, Financial Analysis, Mergers & Acquisitions (M&A), Early-stage Startups, Marketplaces, B2C, Business to Consumer (B2C), Pitch Deck Consultant, Business to Business to Consumer (B2B2C), Presentations, Client Presentations, Competitive Analysis, Business Analysis, Financial Planning & Analysis (FP&A), Excel Expert, Return Analysis, Finance, Forecasting, Pre-revenue Valuation, Business Development, eCommerce, Market Research Analyst, Market Segmentation, Revenue Modeling, Cost Modeling, ROI

Freelance Financial Modeling Expert

2018 - 2022
Cairo Angels (via Toptal)
  • Built an extended financial and operational model for an investment fund based on revenue share principles.
  • Developed dashboards and reporting systems for the existing fund.
  • Created a full financial model for follow-up funds with a total AUM of 5 million USD, based on a specifically carried interest split and no management fee model, and for seed funds with a total AUM of 40 million USD, on a traditional 2&20 model.
  • Performed modeling, industry research, and valuation for several later-stage/post-revenue investments in diverse industries (profesional services and food and beverage).
Focus areas: Valuation, Financial Modeling, Investment Thesis, Fund Structure, Angel/Seed Funding, Early-stage Venture Capital, Total Addressable Market (TAM), Venture Capital, EMEA, Fundraising Strategy, Business Plan Consulting, Investor Relations, Startups, Business Planning, M&A Modeling, Financial Analysis, Mergers & Acquisitions (M&A), Early-stage Startups, B2C, Business to Consumer (B2C), Pitch Deck Consultant, Middle East, Competitive Analysis, Business Analysis, Excel Expert, Waterfall Methodology, Return Analysis, Waterfall Modeling, Finance, Loans, Forecasting, Pre-revenue Valuation, Revenue Modeling, Cost Modeling, ROI

Freelance Financial Consultant

2020 - 2020
Lightways (via Toptal)
  • Realized detailed industry and market analysis for digital banking (neobanking and challenger banking) on global and regional levels.
  • Deep-dived on competition assessment on specific geographic and customer segment perspectives.
  • Performed secondary research regarding potential consumer behavior across a wide range of potential users, with specific focus recommendations.
Focus areas: Neobanks, Digital Banking, Fintech, Industry Analysis, Market Research, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), EMEA, Startups, Early-stage Startups, Business to Consumer (B2C), Pitch Deck Consultant, Presentations, Middle East, Competitive Analysis, Excel Expert, Market Research Analyst, Market Segmentation

Freelance Financial Modeling Expert

2020 - 2020
Resolute (via Toptal)
  • Created a detailed operational and financial model for a regtech startup developing a governing, compliance, and reporting platform for the MENA region.
  • Realized the market research, market sizing calculation, and competition assessment for the regtech and GCR industry.
  • Developed the pitch materials and fundraising strategy.
Focus areas: Regtech, SaaS, Strategy, Fintech, Financing, Finance Strategy, Modeling, Excel Modeling, Market Entry, Market Research, Fundraising, Valuation, Revenue & Expense Projections, Financial Modeling, Market Assessment, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), EMEA, Fundraising Strategy, Business Plan Consulting, Startups, Early-stage Startups, Pitch Deck Consultant, Presentations, Middle East, Software, Excel Expert, Finance, Forecasting, Enterprise SaaS, Pre-revenue Valuation, Market Research Analyst

Freelance Financial Modeling Expert

2019 - 2020
Sketchy (via Toptal)
  • Realized extensive market analysis for e-learning tools.
  • Performed secondary research regarding potential consumer behavior across wide range of potential users.
Focus areas: Strategy, Modeling, Comparable Company Analysis, Excel Modeling, Market Entry, Market Research, Consumer Behavior, Market Assessment, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Startups, Education, Early-stage Startups, B2C, Business to Consumer (B2C), Pitch Deck Consultant, Presentations, Client Presentations, For-profit Education, Competitive Analysis, Excel Expert, eCommerce, Market Research Analyst, Market Segmentation

Freelance Financial Modeling Expert

2019 - 2019
FreeRoots (via Toptal)
  • Created a detailed operational and financial model for a startup developing a social media based platform for grassroots advocacy.
  • Realized the market research, market sizing calculation, and competition assessment.
  • Developed the pitch materials and a fundraising strategy.
Focus areas: Strategy, Finance Strategy, Modeling, Excel Modeling, Market Research, Fundraising, Valuation, Revenue & Expense Projections, Financial Modeling, Market Assessment, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Software as a Service (SaaS), Fundraising Strategy, Startups, Financial Analysis, Early-stage Startups, B2C, Business to Consumer (B2C), Pitch Deck Consultant, Apps, Presentations, Client Presentations, Software, Excel Expert, Finance, Forecasting, Pre-revenue Valuation, Market Research Analyst

Freelance Financial Modeling Expert

2019 - 2019
iForums (via Toptal)
  • Created a detailed operational and financial model for a social media startup developing a voice connection API for forum users.
  • Realized the market research, market sizing calculation, and competition assessment.
  • Developed the pitch materials and fundraising strategy.
Focus areas: Finance Strategy, Modeling, Comparable Company Analysis, Excel Modeling, Market Research, Fundraising, Valuation, Financial Modeling, Market Assessment, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Software as a Service (SaaS), EMEA, Fundraising Strategy, Startups, Early-stage Startups, B2C, Business to Consumer (B2C), Pitch Deck Consultant, Apps, Presentations, Software, Excel Expert, Finance, Forecasting, Pre-revenue Valuation, Market Research Analyst

Freelance Financial Modeling Expert

2019 - 2019
Modarati
  • Built a complete operational and financial model for a B2B video-based platform for the fashion industry.
  • Created the financial and funding pitch deck presentation for angel/seed raising.
Focus areas: Modeling, Excel Modeling, Market Research, Fundraising, Valuation, Financial Modeling, Seed Fundraising, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Fashion, Fundraising Strategy, Startups, Early-stage Startups, Pitch Deck Consultant, Presentations, Excel Expert, Finance, Forecasting, Pre-revenue Valuation, Market Research Analyst

Freelance Financial Modeling Expert

2019 - 2019
Serhal (via Toptal)
  • Built a complete financial model for the launching of a sports-inspired/athleisure line of clothing.
  • Worked with the entrepreneur in developing the pitch deck and investor materials.
Focus areas: Modeling, Comparable Company Analysis, Excel Modeling, Market Entry, Fundraising, Valuation, Revenue & Expense Projections, Financial Modeling, Pitch Decks, Seed Fundraising, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Fashion, Fundraising Strategy, Startups, Early-stage Startups, Pitch Deck Consultant, Finance, Forecasting, Pre-revenue Valuation, eCommerce

Freelance Financial Modeling Expert

2018 - 2019
Notio (via Toptal)
  • Realized detailed statistical analysis of RE transactions and value drivers across diverse geographies between 2007 and present.
  • Created a real estate investment and valuation model.
  • Built a full real estate investment fund model, integrating individual valuation and investment models, multiple types of leveraged acquisitions across 10-15 years, and Waterfall return distributions, valuation, and return calculations.
Focus areas: Fundraising Consultant, Strategy, Modeling, Excel Modeling, Project Management, Venture Capital, Market Research, Fundraising, Valuation, Revenue & Expense Projections, Financial Modeling, Waterfall Development, Transaction Modeling, REITs, Mortgages, Mortgage REITs, Investment Thesis, Finance, Real Estate, Fundraising Strategy, Data Analytics, Startups, Early-stage Startups, Pitch Deck Consultant, Excel Expert, Waterfall Methodology, Return Analysis, Waterfall Modeling, Forecasting

Freelance Financial Modeling Expert

2018 - 2018
Siren (via Toptal)
  • Realized a detailed competitive analysis of incumbents and digital alternatives for grocery acquisition apps in US and Russia.
  • Created a spending and consumption structure for groceries in the US and Russia.
Focus areas: Modeling, Excel Modeling, Valuation, Financial Modeling, Competitor Analysis & Profiling, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Startups, Early-stage Startups, Business to Consumer (B2C), Pitch Deck Consultant, Presentations, Excel Expert, Finance, eCommerce, Market Research Analyst, Market Segmentation

Series A Fundraising Expert

2018 - 2018
Veee/Premium Digital (via Toptal)
  • Realized the market and competitive landscape research.
  • Built detailed financial-and-operational models, including an extensive variance-and-sensitivity analysis.
  • Analyzed and finetuned the business model and GtM strategy.
  • Created a company valuation on the VC valuation method, comps, precedent transactions, and cap table.
  • Developed the investor materials and pitch deck for €3+ million Series A fundraising.
Focus areas: Market Research, Fundraising, Valuation, Financial Modeling, Series A, Pricing Strategy, Funding Strategy, Total Addressable Market (TAM), Cash Flow Modeling, Revenue Modeling, Market Research & Analysis, Market Sizing, Fashion, EMEA, Go-to-market Strategy, Fundraising Strategy, Business Plan Consulting, Growth, Business Strategy, Growth Strategy, Startups, Business Planning, Early-stage Startups, Marketplaces, Pitch Deck Consultant, Presentations, Client Presentations, Competitive Analysis, Excel Expert, Finance, Forecasting, Enterprise SaaS, Market Research Analyst, Cost Modeling, ROI

Freelance Fundraising Expert for "Agile Marketing"

2018 - 2018
Revvelo (via Toptal)
  • Created a detailed operational and financial model for a prelaunch startup developing a specialized project management tool.
  • Realized the market research, market sizing calculation, and competition assessment for the collaboration and project management SaaS players.
  • Analyzed and developed the pricing strategy and model.
Focus areas: Fundraising Consultant, SaaS, Fundraising, Financial Modeling, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Software as a Service (SaaS), EMEA, Fundraising Strategy, Startups, Early-stage Startups, B2C, Pitch Deck Consultant, Presentations, Excel Expert, Finance, Forecasting, Pre-revenue Valuation

Deal Structure and Finance Manager

2017 - 2018
Risky Business
  • Built an extended financial and operational model for €20 million in fundraising.
  • Ran financial due diligence and structured the first deal which included participation from Romanian angel investors.
  • Created the first financial reporting system for the fund.
Focus areas: Strategy, Fundraising, Three-statement Modeling, Financial Modeling, Financial Reporting, P&L Forecasting, Cash Flow Forecasting, Budgeting, Equity Valuation, Valuation Modeling, Deal Advisory, Angel/Seed Funding, Venture Capital, Software as a Service (SaaS), EMEA, Fundraising Strategy, Startups, Business Planning, M&A Modeling, Mergers & Acquisitions (M&A), Early-stage Startups, Business to Consumer (B2C), Pitch Deck Consultant, Competitive Analysis, Software, Business Analysis, Financial Planning & Analysis (FP&A), Excel Expert, Waterfall Methodology, Return Analysis, Waterfall Modeling, Finance, Forecasting, Pre-revenue Valuation, Revenue Modeling, Cost Modeling, ROI

Freelance Consultant (Cryptocurrency Tax and Regulation Research)

2017 - 2017
EvoBits Information Technology SRL (via Toptal)
  • Conducted extensive pan-European research on tax, KYC, and AML regulation.
  • Explored options for using the different possibilities of cryptocurrency trading.
  • Focused on cryptocurrency regulations in EU countries and Switzerland, as existing stipulations and planned the development accordingly.
  • Prepared a high-level strategy for an initial coin offering (ICO).
Focus areas: Market Research, Cryptocurrency, Bitcoin, ICO, Financial Regulations, Taxation, Data Analytics, Startups, Early-stage Startups, Pitch Deck Consultant, Excel Expert, Forecasting, Enterprise SaaS

Freelance Health/Tech Startup Expert and Advisor

2017 - 2017
Apps for Gaps GmbH/Dandelin (via Toptal)
  • Built a detailed financial model for a fundraising effort.
  • Ran market research and estimated the total addressable market and serviceable addressable market.
  • Created pitch decks for a conference presentation and for fundraising.
  • Performed a variance-and-sensitivity analysis based on different operational assumptions.
  • Created a company valuation on the VC valuation method, comps, precedent transactions, and cap table.
Focus areas: Fundraising Consultant, Market Research, Valuation, Three-statement Modeling, Financial Modeling, Seed Fundraising, Investor Presentations, Pitch Decks, Capital Raising, Forecasting, Budget Management, Cash Flow Forecasting, Budgeting, Cash Flow Modeling, Revenue Modeling, Market Research & Analysis, Market Sizing, Total Addressable Market (TAM), Health & Wellness, Healthcare IT, Consumer Health, Go-to-market Strategy, Fundraising Strategy, Business Plan Consulting, Startups, Business Planning, Financial Analysis, Early-stage Startups, Pitch Deck Consultant, Apps, Business to Business to Consumer (B2B2C), Presentations, Client Presentations, Software, Excel Expert, Finance, Pre-revenue Valuation, eCommerce, Market Research Analyst, ROI

Strategy Manager

2016 - 2017
Evozon Systems
  • Created the market entry strategy, business case, and business development plan for the US and UK spin-off and executed the strategy.
  • Conducted the operational and financial modeling for the group portfolio of startup initiatives such as car sharing, NGO financing, a CRM for small businesses, and B2B security services.
  • Led the development of an advertising technology service in a joint effort with a US-based partner. Served as a project manager.
  • Served as an industry expert and product manager for products focused on the banking and insurance industries.
Focus areas: SaaS, Project Management, Market Research, Three-statement Modeling, Financial Modeling, Revenue Optimization, P&L Forecasting, Cash Flow Forecasting, Budgeting, Finance Strategy, Business Planning, Market Opportunity Analysis, Market Sizing, Total Addressable Market (TAM), Venture Capital, Software as a Service (SaaS), EMEA, Go-to-market Strategy, Fundraising Strategy, Business Plan Consulting, Data Analytics, Growth, Business Strategy, Growth Strategy, Startups, Financial Analysis, Early-stage Startups, Pitch Deck Consultant, Apps, Business to Business to Consumer (B2B2C), Presentations, Client Presentations, Software, Business Analysis, Financial Planning & Analysis (FP&A), Excel Expert, Waterfall Methodology, Return Analysis, Waterfall Modeling, Forecasting, Enterprise SaaS, Pre-revenue Valuation, Business Development, eCommerce, Revenue Modeling, Cost Modeling, ROI

Investment Manager

2014 - 2016
ROCA Investments (previously CITR)
  • Structured and ran a €15 million debt and equity investment in the leading Romanian producer of underwear and swimwear.
  • Supported portfolio companies in the development of overall strategy, expansion, and cost reduction initiatives.
  • Performed investment due diligence, valuation, industry analysis, and market-sizing for multiple NPL portfolios—including a €2.7 billion portfolio within a consortium with Blackstone, HIG Capital, and AnaCap.
  • Participated in the final phase of the financial restructuring process, structured a debt/equity swap, and implemented a capital structure modification for a large producer of building materials.
  • Monitored and managed the restructuring process of €85 million nominal debt portfolio of companies in insolvency/distress.
Focus areas: Private Equity, Market Research, Valuation, Three-statement Modeling, Financial Modeling, Investor Presentations, Cost Reduction & Optimization (Cost-down), Deal Execution, Investment Memoranda, Deal Sourcing, Portfolio Analysis, Debt Restructuring, Mergers & Acquisitions (M&A), Transaction Modeling, Valuation Modeling, Corporate Finance, Due Diligence, Market Research & Analysis, Fashion, Venture Capital, EMEA, Business Plan Consulting, Data Analytics, Investor Relations, Growth, Business Strategy, Growth Strategy, M&A Modeling, Financial Analysis, Investment Banking, CFO, Interim CFO, Presentations, Competitive Analysis, Business Analysis, Financial Planning & Analysis (FP&A), Excel Expert, Waterfall Methodology, Return Analysis, Waterfall Modeling, Finance, Loans, Forecasting, Business Development, Market Research Analyst, Revenue Modeling, Cost Modeling, ROI

Consultant

2014 - 2014
A.T. Kearney
  • Worked on a pre-deal due diligence analysis and integration plan for the largest Romanian banking M&A transaction post-crisis.
  • Redesigned credit card products and developed a sales strategy for a large commercial bank in Romania.
  • Analyzed sourcing activity and profitability as well as designed supplier negotiation strategy for electronics retail chains from Turkey and the Czech Republic.
Focus areas: Market Entry, Market Research, Financial Modeling, Revenue Optimization, Cost Reduction & Optimization (Cost-down), Customer Segmentation, Partnerships, Procurement, Data Analysis, Due Diligence, Price Analysis, EMEA, Management Consulting, Financial Analysis, Presentations, Competitive Analysis, Business Analysis, Excel Expert, Waterfall Methodology, Finance, Loans, Forecasting, Market Research Analyst, Market Segmentation, Revenue Modeling, Cost Modeling, ROI

Adviser

2013 - 2013
Cryptomaterials
  • Worked with a startup team that incorporated in June 2013—developing a software and hardware platform for the security solutions for the Bitcoin ecosystem.
  • Performed market research, financial modeling, cash flow, and financing need forecasting.
  • Developed an initial business model and partnership strategy and prepared a demo day presentation.
Focus areas: Financial Modeling, Finance Strategy, Revenue Modeling, Cash Flow Modeling, Partnerships, Business Planning, Software, Excel Expert

Associate

2011 - 2013
The Bear Fund
  • Evaluated 50+ investment opportunities across various industries, including healthcare, medical, gym and specialized equipment, electronics and LED, and industrial services.
  • Performed LBO modeling, financial analysis, valuation, and industry diligence to determine the value drivers, operating improvement opportunities and risks.
  • Participated in the negotiations and deal executions for investments in the water filtration and semiconductor industries.
Focus areas: Private Equity, Market Research, Valuation, Three-statement Modeling, Financial Modeling, Transaction Modeling, Due Diligence, Leveraged Buyout (LBO), Discounted Cash Flow (DCF), Valuation Multiples, Valuation Modeling, Venture Capital, Data Analytics, M&A Modeling, Financial Analysis, Mergers & Acquisitions (M&A), Presentations, Competitive Analysis, Business Analysis, Excel Expert, Finance, Loans, Forecasting, Business Development, Market Research Analyst, Revenue Modeling, Cost Modeling, ROI

Summer Consultant

2012 - 2012
Boston Consulting Group Budapest
  • Worked on a high-level turnaround strategy for Hungarian subsidiary of a European banking group—conducted interviews, surveys and market research, designed value proposition proposals and positioning for the retail and corporate divisions.
  • Performed market research and analyzed value creation options across the entire energy generation and delivery value chain for a global energy company considering expanding its footprint in CEE.
Focus areas: Market Research, Investments, Customer Segmentation, Value Proposition, EMEA, Management Consulting, Financial Analysis, Presentations, Competitive Analysis, Business Analysis, Excel Expert, Loans

Bancassurance Manager

2009 - 2011
Aegon
  • Recruited and managed a team of eight regional managers and 12 direct sales officers.
  • Launched the banking sales through a top-three Romanian bank—reaching a target revenue within the first four months and increasing average monthly sales by 200% in 2010 (compared to 2009).
  • Built and managed relationships with the commercial banks’ top and regional management teams.
  • Designed and successfully conducted a pilot project that explored a direct sales channel approach.
Focus areas: Sales, Product Development, Insurance, Partnership Management, Relationship Management, EMEA, Debt Financing, Excel Expert, Business Development, Cost Modeling, ROI

Executive Manager

2007 - 2009
Imocredit
  • Led the credit analysis, collection, and sales teams for the mortgage arm of a Romanian-Austrian holding; specializing in financing and real-estate development.
  • Prepared the budget and strategy proposals and executed them upon approval from the Board of Administration.
  • Led the expansion of a branch network to six cities and increased the loan portfolio by 280% in two years.
  • Created and updated operational and risk procedures in line with the National Bank’s regulations.
Focus areas: Strategy, Credit Underwriting, Commercial Mortgage-backed Securities (CMBS), Bank Debt Raises, Mortgage REITs, Credit Risk, Management, Reporting, Finance Strategy, Budgeting, EMEA, Debt Financing, Excel Expert, Finance, Loans, Forecasting, Business Development, Revenue Modeling, Cost Modeling, ROI

Senior Relationship Manager

2001 - 2007
Volksbank A.G.
  • Performed a complete credit underwriting on a portfolio of 100+ SME and corporate customers—covering the entire process from client acquisition and negotiation through financial modeling, analysis, and monitoring.
  • Designed and executed a complex MBO financing solution for the largest producer of batteries in CEE.
  • Created customized financing structures for specialized types of credit facilities backed by European funding; the structures were later used extensively within the bank.
Focus areas: Three-statement Modeling, Commercial Mortgage-backed Securities (CMBS), Mortgage REITs, Credit Underwriting, Banking & Finance, Corporate, Corporate Finance, Credit Risk, Negotiation, Relationship Management, Cash Flow Calculation, Cash Flow Forecasting, Underwriting, Credit Analysis, EMEA, M&A Modeling, Mergers & Acquisitions (M&A), Debt Financing, Business Analysis, Excel Expert, Finance, Loans, Forecasting, Business Development, Revenue Modeling, Cost Modeling, ROI
2011 - 2013

Master of Business Administration (MBA) in Finance and Strategy

Haas School of Business, University of California Berkeley - Berkeley, CA, USA

2000 - 2001

Master's Degree in Financial Strategy

Babes-Bolyai University - Cluj-Napoca, Romania

1995 - 1999

Bachelor's Degree in International Business

Babes-Bolyai University - Cluj-Napoca, Romania

Finance

Revenue Modeling, Seed Fundraising, Pricing, Cash Flow, Credit/Debt, Cash Flow Calculation, Cash Flow Forecasting, Fundraising, Total Addressable Market (TAM), Profitability Analysis, Three-statement Modeling, Forecasting, Market Research, Corporate Finance, Financial Planning & Analysis (FP&A), Mergers & Acquisitions (M&A), DCF Valuation, Discounted Cash Flow (DCF), Financial Modeling, Financial Restructuring, Debt Restructuring, Valuation, Revenue & Expense Projections, Blockchain, Budgeting, Capital Budgeting, Debt, M&A Modeling, Return Analysis, Pre-revenue Valuation, ROI, Risk Models, M&A (Buy-side), Due Diligence, CFO, Equity Valuation, Mortgage REITs, Cost Efficiency, Finance Strategy, Fund Analysis, Private Equity, Leveraged Buyout Modeling, Transaction Modeling, Investment Memoranda, Accounting, Cash Flow Modeling, Fund Management, Crowdfunding, Market Opportunity Analysis, P&L Forecasting, Revenue Optimization, Valuation Modeling, Portfolio Analysis, Cost Reduction & Optimization (Cost-down), Angel/Seed Funding, Deal Advisory, Financial Reporting, Price Analysis, Data Analysis, Valuation Multiples, Credit Analysis, Credit Risk, Credit Underwriting, Commercial Mortgage-backed Securities (CMBS), Bank Debt Raises, Capital Raising, Taxation, Financial Regulations, Funding Strategy, Pricing Strategy, Series A, Investment Thesis, REITs, Fund Structure, Comparable Company Analysis, Transaction Structuring, Funds Flow, Debt Raises

Output Software

Microsoft PowerPoint, Microsoft Excel

Industry Expertise

Health & Wellness, Fashion, Early-stage Startups, Venture Capital, Financial Services, Insurance, Banking & Finance, Merchant Banking, For-profit Education, Software, Apparel & Accessories, Digital Currencies, Technology, Healthcare, Real Estate, Logistics, Retail & Wholesale, Consumer Products, Education Technology (Edtech), Bitcoin, Energy, Cannabis

Geographic Expertise

Eastern Europe, EMEA, Romania, Hungary, Middle East, Middle East and North Africa (MENA), Moldova, Central Eastern Europe, United States, Turkey, United Arab Emirates

Data & Analysis Software

Power Pivot, SQL

Other

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