Uros Titovic, Product Manager in Belgrade, Serbia
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Uros Titovic

Verified Expert  in Product Management

Product Manager

Belgrade, Serbia
Toptal Member Since
January 18, 2019

Uros has 10+ years of experience managing digital products and services for software development companies and mobile operators. He’s worked in all aspects of product management, including conducting research, detecting customer needs, defining the scope, prioritizing, building business models and business cases, reporting to the stakeholders, and managing development, QA, UX/UI, sales, marketing, and customer service teams.

Project Highlights

Customer Engagement Platform
Led a team of 50+ people during 18+ months of software development resulting in a successful launch with the first client.
Virtual MVNO
Launched the first Serbian MVNO as a lead product manager from the MNO side.
Free Internet
Built mobile internet packages for the world's most popular social networks and launched the service to 2+ million users.


Work Experience

Product Manager

2019 - 2024
Hello Super
  • Boosted operational efficiency by improving our internal processes and introducing automation where needed.
  • Improved the customer experience by understanding the needs of all different users of our product.
  • Acquired a deep-level understanding of the product to the level where ideas for gross margin improvement can be found.
  • Worked continuously with development, QA, and design teams to ensure everything was on track.
  • Managed the internal stakeholders from marketing, customer service, sales, finance, technology, and more.
  • Created training materials for customer service teams and performed tutorials.

Senior Product Manager

2016 - 2019
Carnegie Technologies
  • Conducted market research and developed an analysis focusing on generating new revenue products and services.
  • Oversaw all of the business-related project aspects.
  • Trained salespeople to enhance product knowledge and create unique selling points.
  • Held product sales demos and presentations and managed client relationships.
  • Worked on business case development and project profitability.
  • Cooperated with development, QA, UI/UX, marketing, and sales teams to deliver the product to market.

Digital Product Manager

2012 - 2016
A1 Srbija doo
  • Managed the products and services in mobile applications, multimedia, digital, and online services.
  • Led both local and international projects to implement new products and services or improve existing ones.
  • Sought new product development possibilities, focusing on generating new revenue streams, customer acquisitions, and churn prevention.
  • Created business proposals for new product possibilities and partnerships.
  • Implemented prioritization for the project pipeline.
  • Analyzed the market and its trends, leading the development of the segment strategy.
  • Built a point-of-sale system and all other product-related materials (user interface, pricing, finance, marketing, technical, legal, and regulatory).
  • Worked with engineering teams to deliver quickly time-to-market products and optimal resources.
  • Prepared materials and organized training demos for the customer service sector that had 200+ people.

Customer Engagement Platform


Led a team of 50+ people during 18+ months of software development resulting in a successful launch with the first client.

Octopus is an engagement platform that allows clients to open new revenue streams, improve loyalty, and provide additional customer care using powerful Octopus features.

Some main features include couponing and loyalty systems, P2P messaging, chatbots, rewarded advertising campaigns, partner benefit management, live proximity targeting, help desk, and more.

Available on Android, iOS, and on the web.

Virtual MVNO


Launched the first Serbian MVNO as a lead product manager from the MNO side.

I led the project from the MNO side as a product manager.

I managed all of the business- and telco-related aspects for a project involving the launch of the first Serbian MVNO with a partner company. I also implemented virtual SIM services that worked with Android and iOS mobile applications.

Prize-winning Programs

Successfully launched prize-winning programs for 1.5 million subscribers with 30% of them being active players.

I organized and managed all of the aspects of the launch of prize-winning programs (algorithm, marketing communication, regulatory, technical implementation, sales points, customer service, and more).

Free Internet

Built mobile internet packages for the world's most popular social networks and launched the service to 2+ million users.

I partnered with the world's biggest social networks such as Facebook, Twitter, Viber, and WhatsApp to launch free internet access (zero-rated services) for their applications.

I managed all of the product-related aspects from marketing communication, buzz generation, sales material, customer service training, business case calculation, technical implementation, and more.

Video on Demand

Launched a VOD service bundled with tariff plans to 1+ million customers.

I launched a video-on-demand service with popular local and foreign TV shows and movies.

I also mplemented different pricing models: aVOD, tVOD, and sVOD. I bundled the product with postpaid tariff plans for 1.5 million subscribers.

Available on Android, iOS, and the web.

Premium Voice Services

Led the launch and development of premium voice capabilities in MNO.

I enabled third-party providers to use the MNO infrastructure in order to offer premium voice services with special pricing for 2+ million users.

I set the pricing and process for third-party providers so that they can offer premium voice services. I also trained customer service teams and sales to manage customer feedback. Lastly, I also implemented the R&A, fraud, and regulatory processes.


Led product, design, development, and QA for a content delivery platform launch which has been used by 2 million users.

I launched a mobile and web content delivery platform for 2 million users.

Platform Features:
• Content creators and content providers can upload and manage their content
• Generation of reporting and analytics
• Users can navigate, search, and buy digital content

Subscription Service for Home Repairs


Introduced a variety of features that significantly improved operational efficiency and improved the customer experience.

Hello Super is a subscription service that provides care and repair for your home.

As a senior product manager, I analyzed all business processes to detect bottlenecks and possible improvements. I also successfully automated the complete product lifecycle and introducing significant efficiency on the operations side of the business. I then introduced features that improved customer experience, including completely redesigned mobile applications. In addition, I built product workflows, documentation, training materials/demos, mockups, and more.
2012 - 2014

Master's Degree in IT Management

University of Belgrade, Faculty of Organizational Sciences   - Belgrade, Serbia

2008 - 2012

Bachelor's Degree in Information Systems and Technology

University of Belgrade, Faculty of Organizational Sciences   - Belgrade, Serbia


Confluence, Asana, Jira, HubSpot, Slack, Zoom, GitHub, Trello


Zendesk, ProductPlan, Coda


Agile Product Management, Scrum, Requirements Analysis, Agile Project Management, Kanban, Gamification, Marketplace Platforms

Industry Expertise

Telecommunications, Transportation & Shipping, Video Gaming


Product Development, Product Management, Business Cases, Business Planning, Business Models, Value-added Services (VAS), User Journeys, Customer Experience, Quality Assurance (QA), Software as a Service (SaaS), Mobile Applications, Customer Service, Customer Satisfaction, Documentation, Customer Support, Business Analysis, Requirements, Product Strategy, Product Roadmaps, Go-to-market Plans, User Research, Product Design, Product Frameworks, Innovation, Product Ownership, Product Discovery, IVR, Interactive Voice Response (IVR), Product Development Manager, Minimum Viable Product (MVP), Feature Backlog Prioritization, Mobile, Customer Experience Management, Technical Writing, Requirements & Specifications, Roadmaps, Sprint Planning, Technical Product Management, Project Management, User Experience (UX), Technical Project Management, Digital Product Management, Startups, Workflow, System Integration, Technical Viability, Product Lifecycle Management (PLM), Process Automation, Process Improvement, Training, Digital Transformation, Mobile Apps, App Product Management, White Labeling, Product Requirements Documentation (PRD), Product Research, Project Planning, Product Marketing, Customer Interviews, Customer Engagement, Client Management, Mobile Advertising, Mobile Games, Marketing Strategy, ZenHub, Android, iOS, Customer Success, Backlog Management, Operations, Project Timelines, Data Analysis, APIs, Property Insurance, Cloud, Pitch Decks, User Interface (UI), Wireframing, Conceptualization, Process Optimization, User Stories, SaaS, API Integration, Monetization, Go-to-market Strategy, Microsoft Office, Market Research, Market Research & Analysis, Virtual Reality (VR), Salesforce, User Flows, Process Design, Web, Responsive, Product Planning, Backlog Grooming, Scheduling, Automation Tools, Automation, eCommerce UX, Staffing, UX Design

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