Graphic Designer Job Description Template

Graphic designers are responsible for using design elements like text, illustrations, photos, and colors to create visually pleasing compositions that clearly convey a message. In addition to a strong grasp of digital design tools like Adobe Illustrator, graphic designers should be able to generate creative concepts, interpret constructive criticism, and work collaboratively with other design disciplines.

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The field of graphic design is rapidly evolving to keep pace with our changing digital landscape. For decades, graphic designers helped businesses communicate the value of their goods and services by creating print deliverables like magazine advertisements and product packaging. Today, graphic designers are visual communicators, but the messages they convey are no longer bound to traditional print mediums.

With the majority of our daily interactions and information gathering occurring in digital environments, graphic designers must be able to apply their knowledge of visual design principles to a wide range of digital products (apps, websites, SaaS platforms, etc.). Likewise, graphic designers should possess a working knowledge of diverse design disciplines like visual identity design, user experience design, and user interface design.

When hiring graphic designers, it’s important to understand that some candidates will be skilled at creating print designs while others will excel at producing deliverables for digital content. Before interviewing graphic designers, you should understand what the primary design needs of your business are (print, digital, both).

Graphic Designer Job Description and Ad Template

Copy this template, and modify it as your own:

Company Introduction

{{Write a short and catchy paragraph about your company. Make sure to provide information about the company’s culture, perks, and benefits. Include office hours, remote working possibilities, and anything else you think makes your company interesting.}}

Job Description

As our new graphic designer, you will use your knowledge of typography, color, layout, and image manipulation to create visually appealing designs that clearly communicate our core product offerings to our customers.

In addition to our design team, you will work closely with our creative directors, project managers, and marketing team to produce world-class assets for print and digital and ensure that all deliverables maintain a look and feel that is consistent with our brand.

Responsibilities

You will meet with clients, collaborate with the design team, and take direction from upper management in an effort to create engaging designs for print and digital. You will be responsible for generating design concepts, executing revisions, and meeting deadlines.

More responsibilities in detail:

  • Design pages for print and digital so that information is easy to find, read, and understand.
  • Gather all relevant facts for each project and ensure that all deliverables communicate the correct information.
  • Generate clear ideas, concepts, and designs of creative assets from beginning to end.
  • Work collaboratively with other designers to ensure a consistent, integrated brand perception.
  • Collaborate with a cross-functional team that includes marketers, creative directors, and product managers in order to create compelling designs.
  • Translate information about the client’s business and customers into designs that are visually enticing, easy to understand, and emotionally impactful.
  • Stay on top of the latest standards, processes, and trends in the visual design field.
  • {{Add other relevant responsibilities here}}

Requirements

  • Bachelor’s in graphic design or a related field, or significant equivalent experience.
  • A strong portfolio that showcases aesthetic awareness and design problem solving abilities.
  • A high level of proficiency using Adobe products like InDesign, Illustrator, and Photoshop.
  • A basic working knowledge of screen design tools like Sketch.
  • Excellent communication skills, including the ability to clearly explain design decisions in words and writing.
  • The ability to receive, interpret, and implement constructive feedback from project stakeholders into your design work.
  • An appreciation for and awareness of emerging design trends in print and digital.
  • Able to learn new tools and processes quickly and work in a fast-evolving environment.
  • {{List education level or certification you require}}
See also:Toptal’s growing, community-driven list of essential Graphic Design interview questions

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