Toptal Design Blog

The Toptal Design Blog is a hub for advanced design studies by professional designers in the Toptal network on all facets of digital design, ranging from detailed design tutorials to in-depth coverage of new design trends, techniques, and technologies.

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Expert Designers Leading Healthcare Product Innovation

by Micah Bowers

Modern medical products unburden healthcare providers, improve the patient experience, and save lives. What can we learn from the designers leading this surge in healthcare product innovation?

11 minute readContinue Reading
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Apple Arcade's Lumen: A Promotional Art and Logo Case Study

by Liz Entman

By embracing skeuomorphic design and retouching 3D assets in Photoshop for extra detail, Predrag Markovic created an icon and logo that stand out from other games in the Apple Arcade.

7 minute readContinue Reading
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How to Design for Maximum Product Trust

by Mayank Sharma

We make split-second decisions about whether to trust people; the same is true about trusting digital products. Companies can develop product trust and loyalty online by using design to signal that a website or app is safe and secure.

6 minute readContinue Reading
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Millennial Branding for a Boomer Product: A Branding Case Study

by Beatriz Garcia de Prado

Millennials are tough customers, especially for products they associate with their parents’ lifestyles. This branding case study shows how an old-school item can appeal to young adults in an authentic way.

7 minute readContinue Reading
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Using Microsoft Clarity to Better Understand Users

by Ahmed Osman

Microsoft Clarity enables you to analyze how users interact with your website. What are Clarity’s unique features, and how can they improve your website’s user experience?

5 minute readContinue Reading
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The Widening Impact of the Motion Design Industry

by Micah Bowers

What does the motion design industry encompass, how does motion design impact business, and what problems are motion designers uniquely equipped to solve?

5 minute readContinue Reading
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How to Define a Brand Voice for Maximum Impact

by Nicola Fleming

A company’s brand voice is its unique demeanor and style of delivery, and it shapes every customer interaction. How can companies define brand voice guidelines that inspire ongoing trust?

5 minute readContinue Reading
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How to Improve App Settings UX

by Mayank Sharma

Well-designed settings panels allow users to tailor apps to their needs and help companies lower customer-support costs. What techniques ensure effortless settings UX?

5 minute readContinue Reading

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