Toptal Design Blog

The Toptal Design Blog is a hub for advanced design studies by professional designers in the Toptal network on all facets of digital design, ranging from detailed design tutorials to in-depth coverage of new design trends, techniques, and technologies.

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Leveraging Fitts’ Law: User Interface Design Principles for E-commerce

by Alexandre Brito

Apply this midcentury mathematical law to e-commerce UI design and convert visitors into customers.

7 minute readContinue Reading
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The Danger of Dark Patterns (With Infographic)

by Michael Craig

Are manipulative design techniques undermining your product and leading users to make bad decisions? Here’s how to avoid dark patterns and create ethical products that enhance customer trust.

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Understanding Cognitive Bias in Product Design, the Good and Bad (With Infographic)

by Nataliia Pylypchuk

Knowing the psychology of how and why we make certain decisions can help in creating more user-centric sites and apps.

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Designing Remote Ideation Workshops for Startups

by Guoming Xu

Remote ideation workshops help companies address business-related problems through creative exercises that prioritize speed, teamwork, and innovative thinking.

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Minimalist UX Design for Healthier Smartphone Engagement

by Florence Dairo

It’s easy to waste too much time staring at our smartphones, but minimalist UX design can help users build healthier engagement habits.

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Keep It Tasteful: A Guide to Food App Design

by Pili Fernandez Davila

The pandemic has intensified the demand for online food ordering, and businesses are rushing to meet the need. With food apps increasing in popularity, providing an exceptional user experience is critical.

8 minute readContinue Reading
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The New Trend in UI Design: An Overview of Neumorphism

by Kayode Osinusi

Neumorphic design is a visual trend that has gained traction with UI/UX designers and become a popular aesthetic choice for contemporary software, websites, and mobile apps.

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From Promoting to Creating: How an Advertising Leader Found His Calling in VR Gaming

by Micah Bowers

Why did one designer leave a prominent role in the advertising industry and travel halfway around the world to pursue a UX career in VR gaming?

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