Personalization is key to driving growth with Facebook and Instagram ads. Try these five effective targeting strategies to enhance your ad performance and connect with new audiences.
Jake is a full-stack growth marketer with expertise in paid social, paid search, SEO, and conversion rate optimization. He’s led growth at three multimillion-dollar companies—Bespoke Post, Sealed, and Everytable—and has been featured in Fast Company and Forbes. As a marketing consultant, Jake has helped more than 100 brands across industries improve ROAS and optimize creative across paid channels.
Augmented reality is redefining how brands engage customers, and top brands are offering exciting immersive experiences. Explore current applications and what the future of AR in marketing might hold.
Gabriel is a digital marketing expert and product manager. He has launched products and services for multinational organizations including Nestlé, Citibank, and Royal Bank of Canada, where he was Head of Crypto Assets, Digital Assets, and AI Products. Gabriel takes an entrepreneurial approach to all his roles, leveraging cutting-edge technologies and innovations for successful outcomes.
Designing thumb-stopping ad creative is crucial for Meta’s social platforms. Experiment with these five marketing techniques to increase conversion on Facebook and Instagram.
Jake is a full-stack growth marketer with expertise in paid social, paid search, SEO, and conversion rate optimization. He’s led growth at three multimillion-dollar companies—Bespoke Post, Sealed, and Everytable—and has been featured in Fast Company and Forbes. As a marketing consultant, Jake has helped more than 100 brands across industries improve ROAS and optimize creative across paid channels.
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