Toptal® Pricing Consulting Services

Leading companies, consultancies, and startups work with Toptal’s pricing strategy consulting services and our team of pricing analytics experts to achieve pricing excellence and increase market share from their products while staying ahead of the competition.
Get Started

No-Risk Trial, Pay Only If Satisfied.

Toptal® Pricing Consulting Services

Toptal® Pricing Consulting Services

Industry Benchmarking

Look at competitor and industry pricing to ensure that your pricing model captures the full value of your products and services while meeting customer expectations.

Pricing Experiments

Iterative pricing experiments help find the right price and determine the impact that specific price increases or decreases will have on profit and revenue.

Financial Modeling

Understand how market shifts and price changes impact your bottom line with dynamic, custom-built financial models.

New Product Pricing

Conduct industry benchmarking and cost analyses to arrive at the most profitable price for a new product line or offering.

Cost-based Pricing

Run a bottom-up cost analysis to set a minimum pricing floor, ensuring profitability in the face of unpredictable markets.

Value-optimized Pricing

Discover the true value of your product to customers and set price points based on customer willingness to pay.

Expertly-Matched Talent

We build teams with top business analysts, consultants, and engagement managers from our global talent network, customized to fit your business needs and business processes. Each person is selected for subject matter expertise and their years of experience working in managed teams.

Business Consultants

Top-tier business consultants, strategy, and operations specialists with expertise across all business types and sizes.

Engagement Managers

Seasoned veterans with expertise in numerous industries like technology, banking, healthcare, ecommerce, and more.

Finance Analysts

Certified CPAs, financial modeling experts, M&A specialists with expertise across numerous industries.

Market Research Analysts

Experts in primary and secondary market research, industry forecasting, trend analysis, competitive benchmarking, and frameworks.

Our Process



Kick off development by defining all system requirements, making initial technology decisions, and capturing user roles and personas.


Determine your product's initial look and feel, model the user experience and user journey, prioritize features, and plan for the release.


Move forward with detailed, development-ready specs, time and cost estimates, a launch plan, and a team of Toptal experts ready to execute your plan.


Throughout the product development phase, track quality assurance, DevOps, and deployment updates using the project management tool you prefer.

Unlock your business potential with Toptal's Pricing Consulting Services.

Get Started

Why Organizations Choose Toptal

Discover the many ways in which our clients have embraced the benefits of the Toptal network.


Building a cross-platform app to be used worldwide

Thierry Jakicevic

General Manager, Digital Solutions

Cleveland Cavaliers

Creating an app for the game

Conor Kenney

Director of Professional Services


Leading a digital transformation

Elmar Platzer

Digital Transformation Leader

University of Southern California

Developing a virtual assistant to improve mental wellness


Scaling revenue with marketing automation

Read more

Related Services

Toptal's wide selection of related services are tailored to your company needs and delivered by accomplished experts from our global talent network.

Featured Articles in Pricing Consulting

Pricing Strategies for Success: A Practical Guide

By Dalibor Pajic

Pricing strategy is one of the most important functions that any business engages in. Prices are a foundational element of a company’s revenues—If managed carefully, they can generate high profits and consequently cash. But setting prices appropriately is tricky, and when mistakes are made, companies suffer.

In this article, Toptal Finance Expert Dalibor Pajic draws on his 15+ year career in corporate finance to outline seven practical examples of when pricing strategy plays a crucial role, with the aim of illustrating how pricing decisions can be approached in different situations. Pending

14 minute readContinue Reading


  • How are Toptal finance experts different?

    At Toptal, we thoroughly screen our finance experts to ensure we only match you with talent of the highest caliber. Of the more than 100,000 people who apply to join the Toptal network each year, fewer than 3% make the cut. You'll work with finance experts (never generalized recruiters or HR reps) to understand your goals, technical needs, and team dynamics. The end result: expert vetted talent from our network, custom matched to fit your business needs.

  • Can I hire finance experts in less than 48 hours through Toptal?

    Depending on availability and how fast you can progress, you could start working with a finance expert within 48 hours of signing up.

  • What is the no-risk trial period for Toptal finance experts?

    We make sure that each engagement between you and your finance expert begins with a trial period of up to two weeks. This means that you have time to confirm the engagement will be successful. If you're completely satisfied with the results, we'll bill you for the time and continue the engagement for as long as you'd like. If you're not completely satisfied, you won't be billed. From there, we can either part ways, or we can provide you with another expert who may be a better fit and with whom we will begin a second, no-risk trial.

  • What type of talent does Toptal have?

    Our platform hosts a very diverse set of skill sets, experiences, and backgrounds. Our freelancers range from software engineers, user experience designers, project management experts, and product managers to finance experts who have worked at leading companies such as Google, Microsoft, Amazon, and many more. Our freelancers are pricing consultants, CFOs, and corporate finance experts with extensive experience and a track record in pricing tools and pricing projects such as price optimization, price elasticity, new pricing strategy, or customer segment analysis at top retailers, consumer product companies, and consulting firms.

  • What other services does Toptal provide?

    Besides our talent matching services, we also assemble cross-functional teams of finance experts, senior project managers, web developers, app developers, user interface designers, and freelancers with other technical skills.

Unlock your business potential with Toptal's Pricing Consulting Services.

Get Started