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Toptal delivers end-to-end marketing strategy and implementation services that comprehensively accelerate your brand’s growth. Our network of experienced marketers, consultants, creatives, and strategists is dedicated to tackling any project and delivering transformative business impact.
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Chief Marketing Officer
Previously at
Marketing Experience
25+ Years

“Toptal helped us get to a better outcome faster than anyone else could have. Their talent brought the right expertise for the job without the overhead and costs that a traditional consultancy would bring.”
TRUSTED BY LEADING BRANDS
GM, Marketing Agency
Chris has decades of marketing experience. He has served as a president and general manager, CMO, Bain & Company strategist, board director, and Professor of Marketing at University of Chicago Booth School of Business.
Previously At

Connect With Chris Now
OUR SERVICES
Marketing Capabilities
Toptal’s Marketing Agency empowers businesses with world-class marketing talent to solve their most challenging problems. From building brands to launching new products and services to growing the company’s customer base, Toptal delivers exceptional marketing programs across the customer life cycle.
Marketing Strategy and Operations
David Bailey
Chief Marketing Officer
Previously at
Mario Hoek
Marketing Director
Previously at
Asa Andersson
Customer Experience (CX) Executive
Previously at

David Bailey
Chief Marketing Officer
Previously at

The Financial Implications of Using AI in Marketing


5 Considerations for a Strong E-commerce Product Strategy


How to Craft a Successful Go-to-Market Strategy

Growth Marketing
Gustavo Loureiro dos Reis
Growth Marketing Director
Previously at
Daniel Restrepo
Lifecycle Marketing Manager
Previously at
Fernando D'Annunzio
SEO Expert
Previously at

Gustavo Loureiro dos Reis
Growth Marketing Director
Previously at

The Importance of Customer Retention: An Empirical Study

An exclusive network of the world’s top freelancers

3 Product-led Growth Frameworks to Build Your Business


Landing Page Best Practices for Boosting Conversions (With Infographic)

Digital Marketing
Julio Lacerda
Digital Marketing Manager
Previously at
Blake Stockton
Digital Marketing Strategist
Previously at
Alex Kennett
Digital Ads Strategist
Previously at

Julio Lacerda
Digital Marketing Manager
Previously at

How to Design Landing Pages That Convert


Subject Line: How to Approach Email Design


LTV and CAC: What Are They and Why Do They Matter?

Brand Marketing
Brion Roberto
Brand Marketing Strategist
Previously at
Rachel Brazelton
Brand Marketing Manager
Previously at
Anna Yelkina-Damman
Brand Manager
Previously at

Brion Roberto
Brand Marketing Strategist
Previously at

Emotional Branding for Sustainable Product Design


The Dos and Don’ts of a Rebranding Strategy


Brands Still Matter: Brandless Boom to Bust

Social and Influencer Marketing
Farhan Javeed
Social Media Manager
Previously at
Orly Sigal
Marketing and Creative Strategist
Previously at
Lynda Reinarz
Social Media Strategist
Previously at

Farhan Javeed
Social Media Manager
Previously at

Social Network APIs: The Internet’s Portal to the Real World


You Be You: Creating Content for the Gen Z Design Aesthetic


Inside the Realm of Tech Influencers

Product Marketing
Ren Tang
Product Marketing Executive
Previously at
Kate Macknight
Product Marketing Expert
Previously at
Gabriel Ignacio
Product Marketing Expert
Previously at

Ren Tang
Product Marketing Executive
Previously at

Voice of the Customer: How to Leverage User Insights for Better UX


Customer Journey Maps: What They Are and How to Build One


Drive Commercial Success With a Product-led Growth Culture

Creative and Content Marketing
Frédéric Demers
Creative Director
Previously at
Daniel Hernandez
Creative Director
Previously at
Christine Esoldo
UX Researcher and UX & Visual Designer
Previously at

Frédéric Demers
Creative Director
Previously at

The Ultimate Guide to E-commerce Website Design


30 Days of Design: A Branding Case Study


Rebrand Case Study: More Than Just a New Logo

Events and Experiential Marketing
Joanna Chiarello
Event Marketing Expert
Previously at
Lucía Merlo
Visual Designer
Previously at
Felipe Monsalve
Event Marketing Expert
Previously at

Joanna Chiarello
Event Marketing Expert
Previously at

How to Choose the Best Colors for Industry Events


The Ultimate Experience: A Guide to the Principles of Sensory Design


A Practical Approach to Gamification Design

An exclusive network of the world’s top freelancers
Customer and Market Research
Alexandros Siormpas
Market Research Expert
Previously at
Christine Esoldo
UX Researcher
Previously at
Paul Thomson
UX Researcher
Previously at

Alexandros Siormpas
Market Research Expert
Previously at

How to Conduct Effective UX Research: A Guide


How to Conduct Remote User Interviews


UX Research Techniques and Their Applications

PR and Communications
Rebecca Berkowitz
PR Expert
Previously at
Nicole Elizabeth Smith
Communications Manager
Previously at
Tala Hammouri
Communications Strategist
Previously at

Rebecca Berkowitz
PR Expert
Previously at

Common Mistakes in Client Communication: How to Not Frustrate Your Client


4 Keys to Remarkable Brand Storytelling


Brand Voice Guidelines: How to Develop Your Company’s Signature Communication Style

Marketing Solutions That Deliver Value
- Managed Delivery by Toptal
- On-demand Talent & Teams









GM, Marketing Agency
As GM of Toptal’s Marketing Agency, Chris empowers clients with marketing talent, consulting, and agency services. Prior to joining Toptal, he served as CMO and General Manager at Restaurant.com, CarParts.com and Sears Holdings, where he managed a $700M multichannel P&L. Earlier in his career, Chris advised leading companies on business strategy, technology, and operations as a consultant with Accenture and Bain & Company. He holds a BA from Northwestern University, where he was also an instructor of computer science, and an MBA from the University of Chicago Booth School of Business, where he is currently an adjunct professor of marketing.
Previously at
Experience
30+ Years

Delivery Manager
Rachael serves as a Delivery Manager at Toptal with a focus on leading diverse global teams in developing innovative solutions for our clients. She works across multiple disciplines, including technology, marketing, and management consulting. Rachael specializes in managing people and client relationships, process optimization, and driving teams toward optimal business outcomes.
Previously Managed Client
Experience
9+ Years

17+ Years
of Experience
Joe is a driven and highly accomplished senior consumer marketing executive with extensive experience in brand strategy; full-funnel marketing campaigns; earned, social, and paid media-mix management; budgeting; and event activation. He has provided leadership across a wide spectrum of marketing roles for world-class brands within CPG, retail, and hospitality, and he's an expert at developing bold and innovative solutions supported by data-driven analytics.
Previously at

9+ Years
of Experience
Fernando has experience in search engine marketing PPC, working with eCommerce and Ledgen Group for B2B and B2C companies like NBA and NHL teams, Caterpillar, Lending Tree, regional banks, and cybersecurity firms. He managed budgets of up to $1 million per month. Additionally, Fernando has deep knowledge of SEO, having worked in audits, content planning, and on-page optimization. Fernando is a quick learner with deep expertise working with AI for digital media and SEO.
Previously at

24+ Years
of Experience
A global marketing leader with years of experience bolstering startups and blue chip companies like Johnnie Walker, American Express, BCG, and The Washington Post, Brion has exceeded goals, expanded into new markets, and significantly increased profits. He has managed dispersed cross-functional teams to create campaigns with digital and global insight. Brion's innovative strategy has garnered awards for exceptional marketing that delivers.
Previously at

20+ Years
of Experience
Gustavo is a seasoned growth marketer with experience in the education, gaming, health, and travel sectors. With an impressive knack for copywriting, he creates effective copy whose focus is always to enhance conversion. Gustavo's expertise also extends to designing and optimizing sales funnels, landing pages, effective ads, and CRM. Finally, Gustavo has consistently demonstrated a user-centered approach to his work, enabling him to successfully navigate from solopreneurs to big enterprises.
Previously at

30+ Years
of Experience
Heather is a UX writer, communications strategist, copywriter, and brand storyteller with more than 30 years of experience serving Fortune 500 companies, global industry leaders, and successful small businesses. She loves developing world-class communications strategies and assets that support high-value lead generation and sales and create excellent customer experiences. Heather’ clients include TransUnion, Epicor, Lytx, Wells Fargo, Sony Pictures, The Walt Disney Company, The Bank of New York Mellon, Toshiba, Zapier, and News Corp.
Previously at

8+ Years
of Experience
Cheryl is a seasoned content manager with over eight years of expertise in content marketing, SEO, social media, PR, and communications. She has been successful in crafting compelling narratives that drive traffic, engagement, and revenue. With strong project management and storytelling skills, she delivers exciting copy for various channels, formats, and audiences. Discover how Cheryl can utilize her strategic abilities to elevate your brand and meet business objectives.
Previously at










13+ Years
of Experience
Chandler is an experienced digital strategist with a track record of creating and executing successful worldwide strategies for diverse global audiences at Google and IBM, as well as developing and executing GTM strategies from scratch on the startup and SMB levels. His expertise lies in bringing together integrated experiences across owned, earned, and paid media to increase engagement, leads, and sales.
Previously at

8+ Years
of Experience
Daniel is an experienced marketing manager in the tourism, technology, entertainment, and cultural industries. He has led successful marketing strategies for HBO Max, Electrolux, Skyscanner, and Platzi—driving substantial growth. Proficient in content marketing, SEO, lifecycle marketing, and advertising, Daniel is committed to forging meaningful customer connections through marketing and team leadership.
Previously at

14+ Years
of Experience
Blake is a dynamic strategist with 14+ years of digital marketing expertise, including roles at Google, an Inc. 5,000 fastest-growing startup, and the Small Business Administration. With a creative and entrepreneurial approach, he crafts impactful content and strategies, drawing on his experience founding successful online ventures. In 2018, Blake won the Rising Star of the Year award in Florida for pioneering Facebook Live training and providing social media algorithms and content updates.
Previously at

13+ Years
of Experience
Margaret is a global marketing and communications leader with a strong track record of driving revenue growth and operational effectiveness for rapid-growth businesses. She has experience forging relationships with and developing marketing campaigns for Fortune 500 brands spanning industries (e.g., BlackRock, Samsung, Kia, Procter & Gamble, and Target). Margaret’s passion is working with brands to tap into the power of storytelling and communicate their value propositions through engaging multimedia programs.
Previously at

13+ Years
of Experience
Joanna is a visionary brand and marketing leader with a strategic and detail-oriented approach to execution. She bridges a background in strategy, visual design, and marketing to devise and implement effective traditional and digital marketing campaigns for diverse industries. Joanna possesses a proven history of driving results across sales, lead generation, brand recognition, and audience engagement.
Previously at

18+ Years
of Experience
Frédéric has over 18 years of experience in the interactive design industry and has worked for world-class advertising agencies and leading global brands. His work has contributed to advertising, eCommerce, and performance marketing projects for clients such as Paper Tiger, Locomotive, Merrell, and Shutterstock.
Previously at

12+ Years
of Experience
Carly is a seasoned marketing professional, leveraging 12+ years of experience in brand development, strategy, search engine optimization (SEO), and communications to drive growth for businesses of all sizes. She delivers innovative brand strategies for companies prioritizing the customer experience, spanning various industries, including luxury and emerging markets. In her current role, Carly collaborates with global clients and teams to develop impactful integrated marketing solutions.
Previously at

13+ Years
of Experience
Giorgio is a design director with over 13 years of experience delivering value to businesses and people with digital experiences across scales, industries, and markets. He collaborates closely with key stakeholders to help define innovation, solve problems, and create meaningful, tangible solutions that meet user expectations and reach business success. Giorgio has worked as head of design at startups, design advisor at a Fortune 500 company, and led UI/UX design teams at Deloitte Digital.
Previously at

13+ Years
of Experience
Julio is a well-rounded marketer with 13+ years of experience designing brand identities across multiple markets, crafting transformative strategies, and empowering multifunctional teams to deliver outstanding results. He has launched over 50 SKUs while creating irresistible content, events, consumer promotions, and influencer campaigns that led to 120% and 140% revenue growth on globally known brands such as Oral-B, Gillette, Ariel, and Lenor.
Previously at
Accelerate Growth With Toptal’s Marketing Agency
Toptal in Action
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Toptal Marketing Announced at Cannes Lions
We announced the launch of Toptal Marketing at the Cannes Lions Festival, the world’s most prestigious marketing event. Watch the highlight video or visit the landing page to find out more about our participation in the festival and our world-class marketing talent and services.

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How to Work With Toptal for Your Marketing Needs
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Chris Krohn
GM, Marketing Agency
OUR THOUGHT LEADERSHIP
Explore Insights From the Marketing Field
Stay up to date on emerging trends in Digital Marketing, SEO Services, Content Marketing, and more.

Today’s marketing teams are expected to provide personalized experiences. Discover how to meet customer demand with the latest developments in AI content personalization from Toptal’s Growth Marketing Practice Lead Jeff Gangemi.
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Previously at
COMPANY SPOTLIGHT
Toptal in the Press
Explore features and highlights of Toptal’s successes and progress.
Accelerate Growth With Toptal’s Marketing Agency
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