Digital Marketing Practice Lead

15 Years of Experience

With a background in digital growth consulting with Accenture, Jeff brings expertise across demand generation strategies, content, campaigns, lead and funnel management, operating model design, cost optimization, martech and data, and digital transformation.

Previously At

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Marketing Agency/

Digital Marketing/

SEO Services

SEO Services –
Rank No. 1 In Search Results

Get top-tier search engine optimization (SEO) and strategy services for enhanced search rankings and maximized visibility. Our team of SEO specialists will work with you to deliver a comprehensive suite of solutions tailored to meet your business needs and enhance your online presence.

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Clients Served

25,000+

Total Vetted Professionals

20,000+

Toptal Total Projects Completed

64,000+

Industries Served

300+

TRUSTED BY LEADING BRANDS

Our Services

Toptal Search Engine Optimization Services

Elevate your online presence with our comprehensive suite of SEO services. From strategic leadership to in-depth audits and cutting-edge content strategies, our SEO solutions are designed to enhance your visibility and drive measurable growth.

SEO Consulting

Elevate your business with strategic SEO leadership and advisory for unparalleled success.

SEO Audits

Refine your online presence with comprehensive SEO diagnostics for all key aspects.

SEO Strategy

Strategically increase quality organic traffic to your digital properties.

Keyword Research

Identify and implement strategic keyword sets to drive quality traffic and content alignment.

Technical SEO

Maximize visibility by meeting modern SEO technical standards on your website.

SEO Content

Create and strategize content to spearhead your climb in organic search rankings.

E-commerce SEO

Empower your e-commerce platform with SEO best practices for boosted conversion and revenue.

Link Building and Outreach

Enhance brand visibility and secure inbound links with targeted outreach programs.

Local and International SEO

Optimize your site for targeted local and global SEO success and market penetration.

On-page SEO

Craft and optimize web content to shine in search engine rankings and visibility.

Off-page SEO

Drive traffic and build domain authority with strategic backlinks and guest blogging.

Video SEO

Increase video rankings on key video sites through tagging and promotion.

Looking for guidance about the perfect search engine optimization solution for your needs?

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PARTNERSHIP THAT WORKS

How We Deliver SEO Services

Our SEO experts, with experience at leading companies, develop and deploy tailored SEO solutions to meet your business needs and unique industry demands for sustainable results and long-term success.

Discover

A leader from our team assesses your business challenges, identifies opportunities, and recommends the most suitable engagement model.

Define

A Toptal leader will work with you to define your goals and service needs – from full end-to-end delivery to consulting services.

Develop

We will create your unique project timeline, process, and first drafts, whether it’s optimizing your website’s on-page elements or defining your comprehensive SEO strategy.

Deploy

Toptal will get to work, tracking quality assurance, handling project management, and maintaining the delivery schedule.

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Jeff Gangemi

Digital Marketing Practice Lead

Jeff is a renowned expert in data-driven growth strategies and content marketing, with more than 15 years of experience in developing comprehensive demand generation and digital growth programs. Previously at Accenture Song, he led the Cross-channel Audience and Customer Growth division, focusing on innovative strategies in various sectors. As a senior growth strategist, he enhances digital methodologies for enterprise clients and plays a key role in team development and optimizing digital performance. Jeff has a strong track record in executing successful international campaigns and continues to leverage this expertise in his current endeavors.Jeff is a renowned expert in data-driven growth strategies and content marketing, with more than 15 years of experience in developing comprehensive demand generation, including SEO, along with other paid, owned, and earned digital channels.

Previously At

CUSTOMIZED SOLUTIONS

SEO Services That Deliver Value

Toptal delivers leading search engine optimization services through its diverse talent network and flexible delivery models. We implement the right skills at each project phase, blending expertise from various roles for seamless execution.

Managed Delivery by Toptal
On-demand Talent & Teams

Managed Delivery by Toptal

End-to-end project delivery per your specific requirements

Growth Marketing Practice Lead

Delivery Manager

Growth Strategist

SEO Project Manager

SEO Specialist

Content Strategist

SEO Data Analyst

Jeff Gangemi

Growth Marketing Practice Lead

Jeff is dedicated to helping clients of all sizes build digital marketing strategies that directly impact revenue. With a background in digital growth consulting with Accenture, Jeff brings expertise across demand generation strategies, content, campaigns, lead and funnel management, operating model design, cost optimization, martech and data, and digital transformation.

Previously at

Technology Experience

15+ Years

Rachael Karaffa

Delivery Manager

Rachael serves as a Delivery Manager at Toptal with a focus on leading diverse global teams in developing innovative solutions for our clients. She works across multiple disciplines, including technology, marketing, and management consulting. Rachael specializes in managing people and client relationships, process optimization, and driving teams toward optimal business outcomes.

Previously Managed Client

Experience

9+ Years

Anna Yelkina-Damman

Verified Expert in Marketing

20+ Years

of Experience

Growth Strategist

Anna is a well-rounded marketing expert. She has launched commercially successful products and has specialized in brand management and marketing communications for the last six years, including managing over $40 million in traditional and digital brand campaigns for a Fortune 500 company and digital marketing campaigns for a small startup. Anna's ability to be hands-on and a team member in a cross-functional environment have prepared her to be a valuable addition to any organization.

Previously at

Robert Franklin

Verified Expert in Marketing

15+ Years

of Experience

SEO Project Manager

Robert is a global digital marketing and e-commerce professional specializing in integrating analytical and creative solutions. He is Six Sigma Green Belt certified with an international MBA. Since running a small eBay eCommerce business at 14 years old, he has focused on digital and brand marketing for 20+ years. Robert has lived and worked in Asia for ten years, traveled to 35 countries, and is passionate about bridging successful communication and results across cultures.

Previously at

Daniel Restrepo

Verified Expert in Marketing

5+ Years

of Experience

SEO Specialist

Daniel is an experienced marketing manager in the tourism, technology, entertainment, and cultural industries. He has led successful marketing strategies for HBO Max, Electrolux, Skyscanner, and Platzi—driving substantial growth. Proficient in content marketing, SEO, life cycle marketing, and advertising, Daniel is committed to forging meaningful customer connections through marketing and team leadership.

Previously at

Carol Ferraz

Verified Expert in Marketing

10+ Years

of Experience

SEO Specialist

Carol is a search engine optimization specialist with eight years of industry experience. She has demonstrated her success in serving clients from diverse backgrounds, including B2B and B2C. Carol has overseen the creation of new websites, including website architecture, keyword research, content, on-page optimizations, backlinks, local rankings, listings, and off-page SEO. She also provides monthly reports to her clients with have-done, to-do's, and monthly metrics.

Previously at

Lynda Reinarz

Verified Expert in Marketing

20+ Years

of Experience

Content Strategist

Lynda is an enthusiastic, skilled marketer with more than 20 years of experience in all marketing facets at blue-chip companies like Dell, IBM, and Nokia. She thrives in a fast-paced environment, adapts and ramps quickly to changing priorities, and leads with a results-first mindset. Lynda's passion is in demand generation, content and social strategy, paid media, and partner marketing. She always seeks to deliver stellar, trackable results for her clients and stops at nothing to provide them.

Previously at

Daniel McKean

Verified Expert in Marketing

20+ Years

of Experience

SEO Data Analyst

Daniel is a digital marketing strategist and data analyst known for impacting business ROI. He is skilled in optimizing strategies using market research, data, and analytics, as well as delivering actionable insights aligned with business and marketing goals. His emphasis on omnichannel brand experiences across competitive markets makes him invaluable for businesses seeking market growth and enhanced brand reputations. Across the board, Daniel positively impacts every brand's digital presence.

Previously at

On-demand Talent & Teams

20,000+ vetted professionals, ready to deploy individually or in teams

Project Manager

SEO Strategist

Growth Strategist

Technical SEO Specialist

SEO Specialist

Growth Strategist

Content Strategist

Link-building Specialist

Digital Strategist

Verified Expert in Marketing

10+ Years

of Experience

Project Manager

Katrina is an experienced marketing expert with a deep understanding of complex martech stacks. They led the overhaul of digital experiences, managed teams, and launched customer-focused marketplaces. With extensive agency and client-side experience, this flexible marketer is an outstanding addition to any organization, excelling in various roles, from content management to executive leadership. They teach digital marketing courses to MBA students and are passionate about protecting user data.

Previously at

Verified Expert in Marketing

20+ Years

of Experience

SEO Strategist

Fernando has experience in search engine marketing PPC, working with e-commerce and Ledgen Group for B2B and B2C companies like NBA and NHL teams, Caterpillar, Lending Tree, regional banks, and cybersecurity firms. He managed budgets of up to $1 million per month. Additionally, Fernando has deep knowledge of SEO, having worked in audits, content planning, and on-page optimization. Fernando is a quick learner with deep expertise working with AI for digital media and SEO.

Previously at

Verified Expert in Marketing

10+ Years

of Experience

Growth Strategist

Paul is a senior marketing manager who has managed teams and stakeholders. He excels at strategy creation, growth marketing and implementation, marketing management, and specific channels such as CRO, SEO, and paid advertising. He uses a data-driven, growth, and experimentation approach to drive business value. He has worked for startups and established international brands. Paul is known for his never-ending drive in the marketing field and his strategic, creative, and critical thinking skills.

Previously at

Verified Expert in Marketing

10+ Years

of Experience

Technical SEO Specialist

Vadym is an SEO expert with 8+ years of experience specializing in lead generation for local services and POS software and hardware in the US market. He has expertise in sports betting, gambling, and trading and investment industries for European, US, and UK markets. With skills in technical SEO, on-page optimization, and coding, Vadym has developed his own SEO app and has gained global experience working on SaaS projects, which showcases his versatility and proficiency as an SEO professional.

Previously at

Verified Expert in Marketing

20+ Years

of Experience

SEO Specialist

Jason brings more than 20 years of expertise in growing companies as a growth and SEO specialist. He excels in implementing innovative, data-driven digital marketing initiatives that effectively reach target groups and achieve corporate goals. With a strong background in data analysis, A/B testing, and customer insights, Jason drives campaigns, engagement, and ROI to new heights. He consistently implements strategies to expand brand reach, retain customers, and stay ahead of industry and technology changes and trends, ultimately improving overall marketing efforts.

Previously at

Verified Expert in Marketing

10+ Years

of Experience

Growth Strategist

Camila is a seasoned professional with 13+ years of experience in marketing and analytics. She has worked for agencies like Omnicom Media Group and companies like Just Eat, managing budgets of over £7 million globally. With a master's degree in advertising, as well as multiple certifications, Camila excels in agency transitions and establishing in-house teams. She is an innovative thinker who thrives on pushing boundaries, leveraging analytics and digital strategies to drive outstanding performance.

Previously at

Verified Expert in Marketing

5+ Years

of Experience

Content Strategist

Francesco is a marketing expert who led the development and execution of go-to-market strategies for a variety of products, from B2B2C marketplaces to eCommerce and D2C. With experience primarily in the Danish startup ecosystem, he leverages his inbound, ABM, and product marketing expertise to drive growth and create strong brands.

Previously at

Verified Expert in Marketing

5+ Years

of Experience

Link-building Specialist

Viktoriia is a creative marketing and project manager with 5+ years of experience delivering impactful campaigns, content, and collateral through a blend of established and innovative strategies. She is skilled in leading teams, managing vendor relationships, and driving community growth initiatives. Adept at driving revenue growth, enhancing brand engagement, and optimizing marketing performance, Viktoriia has a proven track record of achieving business objectives while exceeding expectations.

Previously at

Verified Expert in Marketing

20+ Years

of Experience

Digital Strategist

A global marketing leader with years of experience bolstering startups and blue chip companies like Johnnie Walker, American Express, BCG, and The Washington Post, Brion has exceeded goals, expanded into new markets, and significantly increased profits. He has managed dispersed cross-functional teams to create campaigns with digital and global insight. Brion's innovative strategy has garnered awards for exceptional marketing that delivers.

Previously at

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UNRIVALED EXPERTISE

Our Talent Has Worked With Top Companies

Having previously worked with these leading global companies, our talent brings valuable insights and expertise to deliver world-class outcomes.

WHY ORGANIZATIONS CHOOSE US

Toptal in Action

Discover the cutting-edge benefits our clients enjoy from the global Toptal network.

Toptal delivers a strategic SEO plan to help Edible recover from a 40% drop in organic site traffic.

Challenge: Edible experienced a 40% drop in organic site traffic after migrating its front end to React, and needed an innovative SEO solution to recover and boost site performance.

Solution: Toptal quickly diagnosed the significant drop in organic traffic by conducting an in-depth SEO audit that assessed keyword strategy, technical elements, and other impacts of the React migration.

Outcome: Toptal’s strategic guidance positioned Edible to effectively address any upcoming SEO issues, including retiring zombie pages, improving page render times, removing duplicate content, enhancing website speed and mobile usability, and optimizing title tags and meta descriptions.

Toptal was the perfect partner, quickly assembling an SEO team that delivered a prioritized roadmap with precision. This has been key to resolving our traffic challenges and paving the way for digital success.

Erica Randerson

Vice President, E-commerce

OUR THOUGHT LEADERSHIP

Explore Insights From the SEO Services Field

Read the latest articles and resources to keep you current on emerging trends in digital innovation, customer experience, product design, UX best practices, and more.

The Financial Implications of Using AI in Marketing

Scarce funding is squeezing startup budgets, leading to smaller allocations for essential marketing functions such as web analytics, SEO, and email outreach. Discover how AI can enable companies to perform these tasks at significantly lower costs.

Asset Mendesh

Verified Expert in Marketing

8 Years of Experience

Asset is a digital performance marketer who specializes in B2B lead generation and digital strategy. He has led successful marketing campaigns for Fortune 500 companies and a range of startups, and has managed budgets of more than $600,000. He holds a bachelor’s degree in economics and business, and a master’s degree in strategic marketing from Imperial College Business School in London, UK.

Expertise

Digital Marketing Marketing Strategy

Previously at