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Don’t let data-centric marketing overshadow creative innovation. Toptal’s Growth and Digital Marketing Practice Lead shares fresh—and refreshed—approaches for creative marketing in the digital age.
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Team Leader
Featured Full Team of Digital Marketing Experts
Digital Marketing Strategist
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Digital Marketing Experience
20+ Years
Digital Marketing Strategist
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Digital Marketing Experience
14+ Years
Digital Ads Strategist
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Digital Marketing Experience
12+ Years
TRUSTED BY LEADING BRANDS
Digital Marketing Practice Lead
With a background in digital growth consulting with Accenture, Jeff brings expertise across demand generation strategies, content, campaigns, lead and funnel management, operating model design, cost optimization, martech and data, and digital transformation.
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OUR SERVICES
Expand your market reach with our holistic digital marketing services, crafted for explosive growth. We offer a wide array of digital services—from SEO to dynamic growth strategies to creative social media campaigns—all customized to spotlight your brand.
Growth Marketing Practice Lead
Jeff is dedicated to helping clients of all sizes build digital marketing strategies that directly impact revenue. With a background in digital growth consulting with Accenture, Jeff brings expertise across demand generation strategies, content, campaigns, lead and funnel management, operating model design, cost optimization, martech and data, and digital transformation.
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Technology Experience
15+ Years
Delivery Manager
Rachael serves as a Delivery Manager at Toptal with a focus on leading diverse global teams in developing innovative solutions for our clients. She works across multiple disciplines, including technology, marketing, and management consulting. Rachael specializes in managing people and client relationships, process optimization, and driving teams toward optimal business outcomes.
Previously Managed Client
Experience
9+ Years
13+ Years
of Experience
Julio is a well-rounded marketer with 13+ years of experience designing brand identities across multiple markets, crafting transformative strategies, and empowering multifunctional teams to deliver outstanding results. He has launched over 50 SKUs while creating irresistible content, events, consumer promotions, and influencer campaigns that led to 120% and 140% revenue growth on globally known brands such as Oral-B, Gillette, Ariel, and Lenor.
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13+ Years
of Experience
Camila is a seasoned professional with 13+ years of experience in marketing and analytics. She has worked for agencies like Omnicom Media Group and companies like Just Eat, managing budgets of over £7 million globally. With a master's degree in advertising and multiple certifications, Camila excels in agency transitions and establishing in-house teams. She is an innovative thinker who thrives on pushing boundaries, leveraging analytics and digital strategies to drive outstanding performance.
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13+ Years
of Experience
Gabriel is an entrepreneurial expert-generalist with diverse experience and a reputation for getting things done. He has worked at global, regional, and C-suite levels as CEO and COO in four early-stage startups, two top global banks (RBC and Citi), and a multinational consumer packaged goods company (Nestlé). Gabriel is passionate about leveraging digital and account-based marketing, finance, entrepreneurship, and technology to make the world a better place for generations to come.
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21+ Years
of Experience
Felipe is a marketing and advertising professional with 21+ years of experience in service, general management, communication, marketing consulting, strategy design, creation of ad campaigns, and direct or relational marketing. Having worked on planning, statistics, research, public relations, and below-the-line advertising, Felipe is highly sensitive to consumers and brand management aptitudes and has a remarkable ability to design marketing plans according to the needs of a given brand.
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6+ Years
of Experience
Viktoriia is a creative marketing and project manager with 6+ years of experience delivering impactful campaigns, content, and collateral through a blend of established and innovative strategies. She is skilled in leading teams, managing vendor relationships, and driving community growth initiatives. Adept at driving revenue growth, enhancing brand engagement, and optimizing marketing performance, Viktoriia has a proven track record of achieving business objectives while exceeding expectations.
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13+ Years
of Experience
Rohan is a marketing expert with an outstanding track record of delivering top and bottom-line growth. He specializes in developing strategic narratives for leadership teams at technology-led companies across the eCommerce, banking, and healthcare industries. Rohan is keen on aligning product development, technology, sales, and marketing teams around a high-level story to prompt higher growth and improve customer engagement.
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10+ Years
of experience
Felipe is a marketing expert with a proven track record of creating powerful digital marketing campaigns for some of the world's leading companies in industries such as IT, retail, market research, and tobacco. Felipe has excelled in a range of global teams and works well with companies of all sizes.
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9+ Years
of Experience
Jake is a growth and performance marketing expert in paid social, paid search, SEO, and CRO. His paid media work spans Facebook, Instagram, TikTok, YouTube, Snapchat, LinkedIn, Reddit, Apple Search Ads, Google Search Ads, Google Shopping Ads, Bing Search Ads, and Pinterest marketing. Jake is proficient with programmatic display ads across Google Display, Criteo, and AdRoll. He also provides on and off-page SEO, CRO funnel optimization, ad creative strategy, and A/B testing as core offerings.
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20+ Years
of Experience
Robert is a global digital marketing and eCommerce professional specializing in integrating analytical and creative solutions. He is Six Sigma Green Belt certified with an international MBA. Since running a small eBay eCommerce business at 14 years old, he has focused on digital and brand marketing for 20+ years. Robert has lived and worked in Asia for ten years, traveled to 35 countries, and is passionate about bridging successful communication and results across cultures.
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29+ Years
of Experience
Steve is a seasoned marketer with more than 29 years of experience. He has a proven track record in developing and executing successful marketing programs. Whether it’s creating lead gen campaigns using pay-per-click (PPC) advertising on Google or Facebook, building sales funnels that automatically segment leads, or working as a product marketing manager doing deep competitor research and building a go-to-market strategy, he has the skills to get the job done.
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23+ Years
of Experience
Lynda is an enthusiastic, skilled marketer with more than 23 years of experience in all marketing facets at blue-chip companies like Dell, IBM, and Nokia. She thrives in a fast-paced environment, adapts quickly to changing priorities, and leads with a results-first mindset. Lynda’s passion is in demand generation, content and social strategy, paid media, and partner marketing.
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10+ Years
of Experience
Carol is a search engine optimization specialist with over 10 years of industry experience. She has demonstrated her success in serving clients from diverse backgrounds, including B2B and B2C. Carol has overseen the creation of new websites, including website architecture, keyword research, content, on-page optimizations, backlinks, local rankings, listings, and off-page SEO. She also provides monthly reports to her clients with have-done, to-do's, and monthly metrics.
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18+ Years
of Experience
Veronica is an award-winning content marketing expert with 18+ years of experience creating narratives for brands, subject matter experts, campaigns, and sales teams. She delivers quality work in all forms to drive demand, cultivate customer advocacy, and strengthen brand equity. With a wide range of client and agency experience, she leverages her product marketing background to capture customer insights, define value propositions, build strong brands, and develop integrated marketing programs.
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14+ Years
of Experience
Jason has over 14 years of expertise in growing companies as an executive digital marketing strategist. He leads cross-functional teams and innovative data-driven digital marketing initiatives that reach target groups and accomplish corporate goals. An expert in data analysis, A/B testing, and customer insights that boost campaigns, engagement, and ROI, Jason implements strategies to expand, brand, and retain customers and improves marketing by following industry and technology changes and trends.
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6+ Years
of Experience
Francesco is a marketing expert who led the development and execution of go-to-market strategies for a variety of products, from B2B2C marketplaces to e-commerce and D2C. With experience primarily in the Danish startup ecosystem, he leverages his inbound, account-based, and product marketing expertise to drive growth and create strong brands.
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About the host
Jeff Gangemi
This episode’s host, Jeff Gangemi, holds an MBA from Cornell University. He has spent the past 15 years building demand generation, content marketing, and digital programs that drive meaningful transformation and growth for both internal teams and external clients.
To get attention in this noisy world, you can't just make noise for noise's sake. You connect people with outcomes, with great leadership, and hopefully a great product.
Andrew Racine
VP of Demand Generation & Growth at Writer
Join Toptal’s Growth Marketing Practice Lead, Jeff Gangemi, and Writer’s Vice President of Demand Generation & Growth, Andrew Racine, in an insightful chat about driving innovation and growth in B2B SaaS marketing.
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About the host
Jeff Gangemi
This episode’s host, Jeff Gangemi, holds an MBA from Cornell University. He has spent the past 15 years building demand generation, content marketing, and digital programs that drive meaningful transformation and growth for both internal teams and external clients.
About the guest
Andrew Racine
WHY ORGANIZATIONS CHOOSE US
Discover the cutting-edge benefits our clients enjoy with Toptal’s global network.
Top marketing agency hires 10 Toptal developers to automate critical process, grows revenue 3x.
Challenge: Adcrush Media needed to automate its media-buying process and scale the company faster without relying on external capital.
Solution: Using Toptal’s flexible, on-demand hiring model, Adcrush worked with 10 developers to automate its ad-buying process and rapidly release critical features.
Impact: Without raising external capital or hiring a full-time engineering team, Adcrush expanded its client base by 500% and tripled revenue year over year.
When we have a very specific need, Toptal can find us a specialist in just a few days. Toptal lets us launch features at a ferocious pace.
David Sanghera
Adcrush Co-founder
We announced the launch of Toptal Marketing at the Cannes Lions Festival, the world’s most prestigious marketing event. Watch the highlight video or visit the landing page to find out more about our participation in the festival and our world-class marketing talent and services.
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Jeff Gangemi
Digital Marketing Practice Lead
OUR THOUGHT LEADERSHIP
Read the latest articles and resources to keep you current on emerging trends in CRO, digital marketing, SEO/SEM, and more.
Don’t let data-centric marketing overshadow creative innovation. Toptal’s Growth and Digital Marketing Practice Lead shares fresh—and refreshed—approaches for creative marketing in the digital age.
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