Startups

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C Corp, S Corp, LLC? Finding the Best Fit for Your New Business

Figuring out what type of business entity matches your new company’s needs is challenging. Choose wrong, and you could find yourself unable to grow your company the way you want to. Toptal finance expert Scott Hoover, a seasoned CPA and interim CFO, shows how to make the right decision.

20 minute readContinue Reading
Scott Hoover

Scott Hoover

What Is a Down Round and How to Avoid One

Anyone vaguely familiar with the venture capital industry knows that down rounds are bad news. But what exactly are they, and why do they occur? What alternatives do founders have to avoid a down round?

9 minute readContinue Reading
Natasha Ketabchi

Natasha Ketabchi

LTV and CAC: What Are They and Why Do They Matter?

LTV:CAC analysis is one of the most important exercises startup founders must go through to evaluate their business’ prospects and raise external funding. It is, however, frequently misunderstood and misinterpreted.

In this article, Toptal Finance Expert Ryan Downie runs through a practical tutorial of how to perform LTV:CAC analysis correctly, and how it should be adapted and interpreted depending on the business model or sector in question.

12 minute readContinue Reading
Ryan Downie

Ryan Downie

Why More Entrepreneurs are Choosing To Build Search Funds over Startups

Search funds, though once an esoteric asset class and model for entrepreneurship, have seen a substantial rise in popularity in recent years. They can often represent a superior alternative to the venture-backed startup route especially for a select cohort of formally trained entrepreneurs, most of all those who deeply understand their motives, risk appetites, and contextual/financial encumbrances.

14 minute readContinue Reading
Orinola Gbadebo-Smith

Orinola Gbadebo-Smith

The Importance of Customer Retention: An Empirical Study

Startups nowadays are hyper focused on growth at all costs, a practice which often undermines the fundamental health of the business. This article takes an in-depth look at the importance of focusing on customer retention from day one and the practical benefits it can provide in the medium to long term.

14 minute readContinue Reading
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