Pricing Analyst Job Description Template

Pricing analysts inform their businesses with analytics around the profitability of their products and services, in addition to building strategies on how to correctly price them.
How to Hire Pricing Consultants

Pricing is the subtlest of financial decisions. In a world where online options have empowered customers more than ever, companies wrestle with how a slight rise or drop could translate into real growth or devastating losses. Hiring pricing consultants with the right understanding of your company, your product, and your customers can make all the difference. Here's how to find them.

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Jason SeldonUnited States
Jason is an operational leader with 20+ years of experience working at both large enterprises (PwC, Disney) and startups (Business.com, Coin-In). His experience includes raising ~$50 million in funding for various startups with multiple successful exits. He has a top-tier education as a Wharton undergraduate, a UCLA MBA, and as a CPA. He enjoys freelancing as it helps him to continue to develop his various skills as he works with new clients.
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Pricing ConsultantFundraisingPricing AnalysisFinancial Planning & Analysis (FP&A)Financial ModelingThree Statement Operating ModelMergers & Acquisitions (M&A)
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Kelly SicklesUnited States
After an eighteen year financial career working with and advising some of NYC's most well-respected startups (Boxed, S'well) and on Wall Street (Lazard), Kelly moved to Boulder, CO and relaunched her consulting practice. She enjoys freelancing because it provides her the opportunity to meet so many fascinating entrepreneurs, investors, and lenders and allows her to leverage her experiences to help them maximize value from the mountains.
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Pricing ConsultantFundraisingValuationFinancial ModelingThree Statement Operating ModelFinancial Planning & Analysis (FP&A)
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Alexandros SiormpasNetherlands
Alexandros is a highly motivated and committed business professional with exceptional analytical and problem-solving skills. His international MBA and analytical roles in tier 1 firms (Samsung, Philips) have equipped him with superior business and commercial acumen. Now he freelances in order to contribute his expertise in engaging projects related to pricing, profitability and financial planning.
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Pricing ConsultantFinancial ModelingMarket ResearchPricing AnalysisFinancial Planning & Analysis (FP&A)
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Kapil KalokheUnited States
Kapil has 13+ years of finance experience through investment banking and corporate finance roles. He has managed P&Ls of $250mm+ revenue companies and is proficient with using data analytics to make strategic decisions. Kapil joined the Toptal network to work on interesting projects and interact with cross-functional teams in a variety of industries such as consumer products, e-commerce, and technology (SAAS).
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Pricing ConsultantThree Statement Operating ModelFinancial Planning & Analysis (FP&A)
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Philip BonardelliCanada
Philip is an experienced financial consultant with keen quantitative and analytical skills. At BellSouth Peru, he developed the first strategic plan with scorecard indicators and implemented the first instance of competitive fixed telephony. At The News Group, he set up a deal governance process, bringing together the Sales and Finance organizations to present and approve profitable deals while the company doubled in sales from $500M to $1B.
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Pricing ConsultantFinancial ModelingValuationPricing AnalysisFinancial Planning & Analysis (FP&A)Three Statement Operating Model
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Sergio de Fuccio OliveiraUnited States
Sergio works primarily for portfolio companies of private equity firms. He is a former Bain & Company consultant and enjoys freelancing since the exit of his last startup. He holds a MBA from Kellogg at Northwestern University with majors in strategy, finance, analytical consulting, decision sciences, and marketing. Sergio is fluent in English, Spanish, and Portuguese and has worked on projects in various industries and geographies.
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Pricing ConsultantFinancial Planning & Analysis (FP&A)Pricing AnalysisMarket Segmentation
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Tayfun UsluTurkey
Tayfun is an entrepreneur/finance professional who co-founded a software application development company and an online retail shop, which achieved $10M+ in revenues in three years. He has provided financial and strategic expertise to founders and senior management in the eCommerce, SaaS, indoor navigation, renewable energy, and telecom sectors. He freelances to gain exposure to companies in a variety of industries and maturities.
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Pricing ConsultantFinancial ModelingMergers & Acquisitions (M&A)Three Statement Operating ModelValuationFinancial Planning & Analysis (FP&A)
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Charlene LeeSingapore
Charlene has extensive experience in startups—growing MNCs and multibillion US Fortune 500 companies, holding senior positions as the vice president of finance and finance director. A Kellogg-HKUST EMBA, a chartered accountant, and a business psychologist, she has managed a $550 million dollar business, carried out successful profitability & business improvement projects, financial management, FP&A, and has led a $850 million M&A engagement.
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Pricing ConsultantPricing AnalysisFinancial Planning & Analysis (FP&A)Financial ModelingRevenue & Expense Projections
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Dan ZavorotnyUnited States
Dan saved $1.2 million dollars for his client by outsourcing packaging to a third-party. He now freelances to diversify his knowledge and to experience new challenges. He has a successful history working directly with CFOs of large multi-national organizations across several industries to drive financial and operational improvements.
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Pricing ConsultantRevenue & Expense ProjectionsFinancial Planning & Analysis (FP&A)
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Michael AngSingapore
In Silicon Valley, Michael created pricing & cost models at a Mayfield/USVP-backed venture that sold for $185 million. He joined the Toptal network to work on challenging projects (pricing, performance analysis, etc.) alongside his other endeavors. He has worked with both large corporations at Bain and early stage firms in Silicon Valley & New York. While earning his MBA at MIT, he worked on banking deals at DLJ (Credit Suisse) worth $1 billion+.
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Pricing ConsultantFinancial Planning & Analysis (FP&A)Financial ModelingValuationMarket ResearchPricing Analysis
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Ever wondered why:

  1. Products are priced with a 0.99 denomination instead of rounded up?
  2. Supermarkets stock their own-brand goods on the bottom shelf?
  3. An incredibly expensive item will be shown at the top of a menu, followed by more “reasonably” priced ones?

That will have been a decision made by a pricing analyst, a role in a company that manages the delicate art of balancing economics and psychology. They will have a complete understanding of all the inputs needed to cost and mark up a product and how to marry them with the company’s desired margins and consumers’ willingness to pay. Within B2B and/or service-selling positions, the pricing analyst may also be deployed dynamically within the negotiation of contracts. As such, they can often be a direct member of the sales team.

In competitive and segmented markets, there are many demographics and psychographics of customers that exist. As a result, uniform and static pricing can be both uncompetitive and unprofitable. There will exist opportunities for price discrimination and seasonal flux to boost margins. The pricing analyst must monitor all facets of this market and understand the implication of pricing on both the customers and competition.

Pricing Analyst - Job Description and Ad Template

Company Introduction

{{Write a short and catchy paragraph about your company. Provide information about the company’s culture, perks, and benefits. Mention office hours, remote working possibilities, and anything else that makes your company interesting.}}

Job Description

The pricing analyst is a key resource to provide pricing solutions to {{company name’s}} customers through the sales and account management channels. The pricing analyst uses information resources regarding customer needs, historical data, market conditions, and internal margin/revenue targets to {{prepare pricing quotes and/or internal proposals regarding pricing strategies for future campaigns/seasons/segments}}.

Responsibilities

  • Develop and maintain pricing tools {{for example: elasticity of demand calculators}} and profitability models

  • Grow total gross margin dollars by identifying pricing actions that encourage higher sale values, conversion rates, inelasticity, margin rates, and customer satisfaction

  • Forecast margins to help the business understand the impact of promotional and seasonal pricing

  • Monitor input costing changes and develop sensitivity analysis thresholds to provide reporting on potential changes to finished {{product/service}} prices

  • Present pricing analysis at a monthly strategy meeting, with insights, trends, and suggestions

  • Communicate and help implement pricing changes bi-directionally through the command chain

  • Lead pricing-related projects including establishing timelines, defining deliverables, and drafting communications or presentations

  • Maintain knowledge and stay abreast of developments in the industry via information obtained from financial publications and services, government agencies, company sources, and personal interviews

  • Assist R&D efforts with market views and feedback

  • {{Add other relevant responsibilities here}}

Skills and Requirements

  • Bachelor’s degree in finance, operations, research, statistics, math, economics, or related analytical discipline preferred

  • Financial management experience with planning, forecasting, and business analysis

  • Experience within {{preferred industry}}

  • Work cross-functionally throughout the organization to drive analysis-driven change

  • Demonstrates complex problem resolution proficiency and the ability to identify/implement process and system enhancements

  • Proficiency with analytical and presentation tools {{(Excel pivot tables, SQL queries, graphing, PowerPoint)}}

  • In-depth knowledge of BI tools {{(Tableau, Cognos, Business Objects or SPSS)}} and practical experience analyzing data, program metrics, and performance

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