Product People and Teams

Showing 1-8 of 10 results

Shipping Your Product in Iterations: A Guide to Hypothesis Testing

by Kumara Raghavendra

Glancing at the App Store on any phone will reveal that most installed apps have had updates released within the last week. Software products today are shipped in iterations to validate assumptions and hypotheses about what makes the product experience better for users.

7 minute readContinue Reading

Influencing the Influencers: Analyst Firms

by Pete Privateer

No technology company, whether early-stage or well-established, can escape noticing the immense impact analyst firms have on both customers and market. Influencing the influencers is part of a product management strategy.

12 minute readContinue Reading

Inside the Realm of Tech Influencers

by Pete Privateer

Tech influencers help buyers navigate the crowded landscape of IT vendors by analyzing the strengths and weaknesses of key industry players and selecting the market leaders.

9 minute readContinue Reading

Product Management Empowered by the Entrepreneurial Mindset

by Steve Pomroy

Successful product managers channel their inner entrepreneur to deliver outstanding products. Sometimes referred to as mini-CEOs, product managers can learn valuable lessons from entrepreneurship.

8 minute readContinue Reading

How to Effectively Quantify Product Value – A Guide for Product Managers

by Laurie Harvey

Many product managers will struggle to identify what makes an amazing product or service. The realities of running a successful business depend on the bottom-line financials. Product managers need to define and explain value in monetary terms to drive rapid adoption.

8 minute readContinue Reading

The Comprehensive List of Product Management Conferences

by Vytas Butkus

The only product management conference list you will ever need. It is arranged by month and includes information on location and ticket prices.

10 minute readContinue Reading

Creating Success – A Guide to Product Manager KPIs

by Laurie Harvey

For product managers, KPIs are a powerful tool. They quantify team progress, the progress of the product, and the overall business. Product manager KPIs include specific metrics associated with the product, customers, and the overall process in bringing a product to market.

12 minute readContinue Reading

Customer Journey Touchpoints for Product Managers

by Laurie Harvey

Product management leaders will view every discussion, planning session, and milestone with the customer journey touchpoints in mind. A well aligned corporate culture, emphasizing the customer at every interaction, will drive customer loyalty.

9 minute readContinue Reading