
Don’t let data-centric marketing overshadow creative innovation. Toptal’s Growth and Digital Marketing Practice Lead shares fresh—and refreshed—approaches for creative marketing in the digital age.
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Previously at

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Jeff is a renowned expert in data-driven growth strategies and content marketing, with more than 15 years of experience in developing comprehensive demand generation and digital growth programs. Previously at Accenture Song, he led the Cross-channel Audience and Customer Growth division, focusing on innovative strategies in various sectors. As a senior growth strategist, he enhances digital methodologies for enterprise clients and plays a key role in team development and optimizing digital performance. Jeff has a strong track record in executing successful international campaigns and continues to leverage this expertise in his current endeavors.Jeff is a renowned expert in data-driven growth strategies and content marketing, with more than 15 years of experience in developing comprehensive demand generation, including SEO, along with other paid, owned, and earned digital channels.
Previously At









Digital Marketing Practice Lead
Jeff is dedicated to helping clients of all sizes build digital marketing strategies that directly impact revenue. With a background in digital growth consulting with Accenture, Jeff brings expertise across demand generation strategies, content, campaigns, lead and funnel management, operating model design, cost optimization, martech and data, and digital transformation.
Previously at
Technology Experience
15+ Years

Delivery Manager
Rachael serves as a Delivery Manager at Toptal with a focus on leading diverse global teams in developing innovative solutions for our clients. She works across multiple disciplines, including technology, marketing, and management consulting. Rachael specializes in managing people and client relationships, process optimization, and driving teams toward optimal business outcomes.
Previously Managed Client
Experience
9+ Years

21+ Years
of Experience
Orly is a well-rounded, driven, inspirational executive and marketing leader with more than 21 years of dynamic consumer packaged goods experience in cosmetics, sports, eyewear, and book publishing. She is an expert in leading business and brand strategy, driving teams to develop and execute 360-degree brand marketing programs and campaigns while maintaining global brand equity and leveraging local market relevance.
Previously at

14+ Years
of Experience
Tala is a creative, performance-oriented digital marketing strategist and project manager with extensive experience and a comprehensive background in assessing client business and marketing situations. With more than 14 years of experience, three as a consultant, she has a proven track record of working with B2C, B2B, and B2G brands and startups across industries, like edtech, government, NGOs, healthcare, and food and beverages. Tala has had the opportunity to work in Jordan, Kuwait, India, Egypt, and the United Arab Emirates.
Previously at

10+ Years
of Experience
Rebecca is a multihyphenate marketer with a decade of experience working with brands across the health and wellness, fashion, beauty, luxury, and lifestyle sectors. Customer-obsessed and insight-driven, she thrives on of solving problems and bringing life-changing experiences to the customer. Rebecca brings positive energy to the table and has a strong ability to manage multiple stakeholders, form strategic partnerships, and work well in varied, fast-paced environments.
Previously at

13+ Years
of Experience
Margaret is a global marketing and communications leader with a strong track record of driving revenue growth and operational effectiveness for rapid-growth businesses. She has experience forging relationships with and developing marketing campaigns for Fortune 500 brands spanning industries (e.g., BlackRock, Samsung, Kia, Procter & Gamble, and Target). Margaret’s passion is working with brands to tap into the power of storytelling and communicate their value propositions through engaging multimedia programs.
Previously at

12+ Years
of Experience
Carly is a seasoned marketing professional, leveraging more than 12 years of experience in brand development, strategy, search engine optimization, and communications to drive growth for businesses of all sizes. She delivers innovative brand strategies for companies, prioritizing the customer experience and spanning various industries, including luxury and emerging markets.
Previously at

17+ Years
of Experience
Joe is a driven and highly accomplished senior consumer marketing executive with extensive experience in brand strategy; full-funnel marketing campaigns; earned, social, and paid media-mix management; budgeting; and event activation. He has provided leadership across a wide spectrum of marketing roles for world-class brands within the consumer packaged goods, retail, and hospitality sectors, and he’s an expert at developing bold and innovative solutions supported by data-driven analytics.
Previously at










12+ Years
of Experience
Kate has more than 12 years of experience in product marketing, management, and marketing strategy. She has worked with some of the world’s biggest brands, including American Express, Dyson, The Coca-Cola Company, and early-stage startups. Kate has grown organic audiences by 2,000% across social media, overseen successful product launches, and increased sales by over 400% within weeks of implementing insightful marketing strategies. She is passionate about creating products and solutions that delight customers.
Previously at

22+ Years
of Experience
Anna is a well-rounded marketing expert. She has launched commercially successful products and has specialized in brand management and marketing communications for the last six years, including managing over $40 million in traditional and digital brand campaigns for a Fortune 500 company and digital marketing campaigns for a small startup. Anna’s ability to be a hands-on team member in a cross-functional environment has prepared her to be a valuable addition to any organization.
Previously at

13+ Years
of Experience
Julio is a well-rounded marketer with more than 13 years of experience designing brand identities across multiple markets, crafting transformative strategies, and empowering multifunctional teams to deliver outstanding results. He has launched over 50 SKUs while creating irresistible content, events, consumer promotions, and influencer campaigns leading in between 120% and 140% revenue growth on globally known brands such as Oral-B, Gillette, Ariel, and Lenor.
Previously at

20+ Years
of Experience
Ally is a marketing expert who works in editorial, social, strategy, and consulting for brands and businesses. With more than 20 years of industry experience, she has developed great teams, designed mechanisms to deliver results, and established the processes and collaborations necessary to create and curate successful content. Ally is comfortable taking a distant business objective and working creatively to find a way to reach it.
Previously at

12+ Years
of Experience
Hernán is a marketing expert with more than 12 years of international experience in digital marketing, communication, and social media management. Throughout his career, he has performed different roles, managing marketing campaigns and running creative and strategic projects for communication agencies and companies within the education and technology industries.
Previously at

11+ Years
of Experience
Katrina is an experienced marketing expert with a deep understanding of complex martech stacks. They led the overhaul of digital experiences, managed teams, and launched customer-focused marketplaces. With extensive agency and client-side experience, Katrina is a flexible marketer and an outstanding addition to any organization who excels in various roles, from content management to executive leadership. They teach digital marketing courses to MBA students and are passionate about protecting user data.
Previously at

6+ Years
of Experience
Francesco is a marketing expert who led the development and execution of go-to-market strategies for a variety of products, from B2B2C marketplaces to e-commerce and D2C. With experience primarily in the Danish startup ecosystem, he leverages his inbound, account-based, and product marketing expertise to drive growth and create strong brands.
Previously at

13+ Years
of Experience
Camila is a seasoned professional with more than 13 years of experience in marketing and analytics. She has worked for agencies like Omnicom Media Group and companies like Just Eat, managing budgets of over £7 million globally. With a master’s degree in advertising and multiple certifications, Camila excels in agency transitions and establishing in-house teams. She is an innovative thinker who thrives on pushing boundaries, leveraging analytics and digital strategies to drive outstanding performance.
Previously at

21+ Years
of Experience
Jennifer is a seasoned marketer and communications leader experienced in SaaS, technology, public relations, and the public sector. She worked in both the agency world and in-house, building impactful marketing campaigns and communication strategies for B2B and B2C businesses. Jennifer has a solid ability to thrive in fast-paced environments and proven expertise working with all-level executives and within global teams across product, customer success, and engineering in the US, the UK, Asia-Pacific, and Israel.
Previously at
Looking for guidance about the perfect influencer marketing service for your needs?
Looking for guidance about the perfect influencer marketing service for your needs?
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Having previously worked with these leading global companies, our talent brings valuable insights and expertise to deliver world-class outcomes.
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Challenge: Ginni Media needed a refreshed brand identity that matched its unique voice and showcased its inclusive values.
Solution: Combining artistry and technology, the Toptal team delivered a new brand identity that reflects the inclusive and diverse Ginni Media mindset.
Ginni Saraswati
Founder and CEO, Ginni Media
Newsweek and Statista’s rankings were based on an independent survey of more than 2,400 decision-makers at Fortune 500s.
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Highest ranked across all industries
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Methodology for the Rankings
How likely the respondent is to recommend the selected company to others.
Measures the convenience of interaction with the company and efficiency of processes.
Measures the company’s cost-effectiveness and quality relative to price.
Measures whether the company consistently meets or exceeds expectations in quality and timeliness of deliverables.
Measures the company’s ability to consistently fulfill commitments and maintain customer trust.
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Read the latest articles and resources to keep you current on emerging trends in influencer marketing, consumer behavior, branding strategies, and more.

Don’t let data-centric marketing overshadow creative innovation. Toptal’s Growth and Digital Marketing Practice Lead shares fresh—and refreshed—approaches for creative marketing in the digital age.
Read More
Previously at

Jeff is the Growth Marketing Practice Lead at Toptal. He holds a bachelor’s degree from Middlebury College and an MBA from Cornell University with an emphasis on leadership and innovation. Jeff has spent the past 15 years building demand generation, content marketing, and digital programs that drive meaningful transformation and growth for both internal teams and external clients. Before joining Toptal, he held senior management roles at Accenture Song, Material, and Telus International.
INFLUENCER MARKETING RELATED OFFERINGS
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