Toptal drives 40% increase in productivity and 35% increase in user satisfaction for CPG company.
A consumer goods company transformed its project delivery and digital sales platform through a strategic collaboration with Toptal, leading to significant productivity gains and operational efficiency.
Client
A Fortune 500 consumer goods company with a global portfolio of household and personal care brands.
Employees
Revenue
Industry
Consumer ProductsDelivered Services
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Schedule a CallChallenge
The company struggled with inefficient project delivery and limited control over third-party agency collaborations, resulting in missed deadlines, financial losses, and reduced operational visibility.
Solution
Direct Contractor Engagement
Toptal established a direct partnership model, allowing the company to replace agency collaboration with skilled individual contractors, improving visibility, control, and overall project efficiency.
Modern Technology Utilization
Toptal utilized the Atomic Design methodology for front-end development and implemented a scalable headless Shopify admin platform, streamlining the development process while enabling flexibility for future growth.
Outcome
Boost in Productivity
The transition to Toptal’s contractors resulted in a 40% increase in user productivity, optimizing project workflows and delivery timelines.
Increased User Engagement
User engagement and satisfaction improved by 35%, driven by the modernized platform and intuitive design that enhanced customer experiences across the company’s digital properties.
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