Toptal helps B2B SaaS company build investor-ready pricing and growth strategy.
A B2B SaaS company with proven workforce optimization technology partnered with Toptal to develop the pricing, financial modeling, and go-to-market strategy needed to commercialize its product and strengthen its case for investment.
Client
A B2B SaaS company building value-based pricing and a financial model to commercialize and raise.
Industry
TechnologyDelivered Services
Get a free consultation now
Schedule a CallChallenge
The company had proven technology but lacked paid contracts, defensible pricing, market sizing, and an integrated financial model, weakening its commercialization and investor story. For an upcoming global startup competition, the company needed to demonstrate a credible path to commercialization, scalable growth, and investment.
Solution
Value-based Pricing and Financial Modeling
Toptal built a five-year financial model linking customer ROI, pricing, demand, hiring, costs, and cash requirements while replacing cost-plus assumptions with value-based pricing.
Investor-ready Commercial Strategy
Toptal developed market sizing, a staged expansion strategy, unit economics, and a competition-ready pitch deck to strengthen the company’s growth narrative.
Outcome
Transformative Financial Model
The company gained a value-anchored pricing strategy and an integrated model for evaluating how commercial decisions affect growth, margins, and cash.
Stronger Case for Investment
Toptal connected the company’s market opportunity and funding needs to a credible growth plan, creating tools that leadership continued using beyond the competition submission.
Get a free consultation now
Schedule a Call