Pricing Consulting

Pricing Consulting — Achieve Pivotal Growth

Increase revenue and optimize profit margins with Toptal’s Pricing Consulting. Our top-tier talent delivers tailor-made strategies to boost your market share while remaining adaptable in today’s unpredictable market conditions.

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Clients Served

25,000+

Vetted Professionals

20,000+

Toptal Total Projects Delivered

64,000+

Industries Served

300+

TRUSTED BY LEADING BRANDS AND STARTUPS

Our Services

Toptal Pricing Consulting Services

Empower your business with Toptal’s Pricing Consulting. Our highly skilled team of pricing strategists specializes in developing bespoke strategies that enhance your profit margins and significantly expand your market share and customer base.

Pricing Strategy

Develop a comprehensive strategy and plan to increase top-line revenue while maintaining profitability.

Pricing Model Selection

Work with Toptal's pricing experts to determine the best pricing model to optimize product and service monetization strategies.

Pricing Analytics

Leverage data for insights on pricing performance and customer behavior, driving profits.

Dynamic Pricing

Adapt prices in real-time to market demand, maximizing responsiveness and relevance.

Revenue Growth Management

Inform pricing and growth strategies with comprehensive financial operations data analysis.

Price Optimization

Maximize profitability by identifying optimal price points through analytics and experiments.

Price Monitoring and Maintenance

Optimize pricing tools and processes to swiftly and efficiently respond to market changes.

Price Sensitivity Analysis

Understand demand shifts from price changes to tailor customer pricing strategies effectively.

Competitor Pricing Analysis

Analyze competitors' strategies to enhance market positioning and maintain competitiveness.

Promotional Pricing

Plan and execute promotional pricing strategies to increase sales and accurately evaluate the impact.

Product and Portfolio Pricing

Strategically price product portfolios, considering bundling, discounts, and geographical variations.

Customer Segmentation Analysis

Segment target customers to tailor pricing, maximizing revenue across diverse segments.

Looking for guidance about the perfect pricing consulting solution for your needs?

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PARTNERSHIP THAT WORKS

How We Deliver Pricing Consulting Services

Members of our talent network, with experience at leading companies, develop and deploy tailored pricing consulting solutions to meet your business needs and unique industry demands for sustainable results and long-term success.

Discover

Define

Develop

Deploy

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Jack Barber

Pricing Consulting Practice Lead

With over a decade of experience in strategic consulting and pricing optimization, Jack Barber is the pricing consulting lead at Toptal. He leads the strategy consulting practice, focusing on corporate strategy, growth strategy, business transformation, and pricing. His background at leading startups and Fortune 500 companies, including Booz & Co., equips him with deep insights across sectors like healthcare, technology, and industrials. At Toptal, Jack spearheads flexible consulting models for SMBs, delivering scalable and impactful solutions and redefining traditional consulting frameworks to offer unparalleled value to clients worldwide.

Previously At

Pricing Consulting Solutions That Deliver Value

Toptal delivers leading pricing consulting services through its diverse talent network and flexible delivery models. We implement the right skills at each project phase, blending expertise from various roles for seamless execution.

Managed Delivery by Toptal
On-demand Talent and Teams

Managed Delivery by Toptal

End-to-end project delivery per your specific requirements

Pricing Consulting Lead

Delivery Manager

Pricing Strategist

Pricing Analyst

Market Research Expert

Data Visualization Expert

Product Manager

Pricing Project Manager

Jack Barber

Pricing Consulting Lead

Previously at

Technology Experience

10+ Years

Lauren Beam

Delivery Manager

Lauren serves as the Senior Director of Managed Delivery at Toptal with a focus in driving high-impact innovation and implementing cutting-edge technologies across diverse client portfolios, from global startups to Fortune 500 companies. Her expertise within product strategy, program development and performance optimization contributes to her success in crafting forward-thinking solutions that redefine success in the ever-evolving tech landscape.

Previously Managed Client

Technology Experience

10+ Years

Aishwarya Jayal

Verified Expert in Finance

10+ Years

of Experience

Pricing Strategist

Aishwarya is an SPJIMR and Cornell exchange MBA graduate in finance with 7+ years of experience in strategy, business planning, and financial services. She has collaboratively built an early-stage startup from scratch, worked with industry leaders like Deloitte, and is adept in financial modeling, asset optimization, and business transformations. Aishwarya appreciates the opportunity to work remotely with passionate entrepreneurs and management teams to unlock growth in their organizations.

Previously at

Michael Ang

Verified Expert in Finance

25+ Years

of Experience

Pricing Analyst

An MIT MBA graduate, Michael served large corporations at Bain and helped build new businesses at firms backed by top-tier venture capital firms like Kleiner Perkins, Mayfield, and Softbank. He's led pricing work at a Silicon Valley firm acquired for $185 million and joined Toptal to work on challenging business problems. His work has led to the discovery of multimillion-dollar business optimization opportunities and contributed to a client’s multi-fold revenue increase.

Previously at

Arvind Kumar

Verified Expert in Finance

10+ Years

of Experience

Market Research Expert

Arvind is a consultant with nine years of experience, including KPMG Global Strategy Group, Goldman Sachs, and EY across the Middle East, America, India, and Europe. He has delivered 30+ projects, including pricing strategy, growth strategies and business plans; M&A and financial analyses; pitch decks; and go-to-market, branding, and digital strategies. Arvind has a demonstrated track record in planning and delivering complex transformations ranging from $2 million to $1 billion. He holds an MBA from HEC Paris.

Previously at

Emilio Carnicero

Verified Expert in Engineering

20+ Years

of Experience

Data Visualization Expert

Emilio is a computer science engineer and MBA graduate with 10+ years of experience helping businesses define and analyze their KPIs across marketing, sales, operations, pricing and finance. He is skilled in SQL and has been working with Tableau since 2011, developing all data integration required to feed Tableau from any data source. As a Tableau consultant and trainer, Emilio can quickly interpret the business needs and build insightful dashboards.

Previously at

Justin MacLean

Verified Expert in Product Management

20+ Years

of Experience

Product Manager

Justin, a product manager with a deep and diverse background, including leading the implementation of a new pricing model for healthcare recruitment. He adeptly addresses strategic opportunities with a context-aware, data-driven approach, utilizing Agile product management, structured collaboration, and an in-depth analytics skill set to deliver tangible, positive outcomes.

Previously at

Pedro I Bustillo

Verified Expert in Finance

25+ Years

of Experience

Pricing Project Manager

Pedro is a senior manager with 20+ years of international business and finance experience. He has led finance operations for Fortune 500 companies (Gillette, P&G, and Ideal Standard) and private enterprises in the United States, Europe, Japan, and Latin America, and he has executed numerous business valuations, strategic plans, and end-to-end product pricing analyses. Pedro enjoys consulting and freelancing as a way to help each client take their business to a sustainable path of value creation.

Previously at

On-demand Talent & Teams

20,000+ vetted professionals, ready to deploy individually or in teams

Pricing Strategist

Pricing Analyst

Pricing Project Manager

Market Research Expert

Product Strategy Expert

SaaS Pricing Expert

Data Scientist

E-Commerce Pricing Expert

Growth Strategist

Verified Expert in Finance

20+ Years

of Experience

Pricing Strategist

As a former KPMG and PwC consultant and Fortune 1000 executive, Barbara has collaborated with CXOs in diverse industries for 20+ years. She has diversified industry expertise across consumer and industrial products and services, manufacturing, logistics, e-commerce, retail, and technology, which gives her a multidimensional approach to problem-solving. Functionally, her work has spanned core operations and front- and back-office processes. Barbara is a mechanical engineer and Kellogg MBA.

Previously at

Verified Expert in Finance

10+ Years

of Experience

Pricing Analyst

Alexandros is a highly committed and results-driven pricing professional with a track record of significant top and bottom-line impact across Tier 1 e-commerce, marketplaces, and consumer goods businesses (Samsung, Philips, and eBay). He now freelances to contribute his 10+ years of deep expertise in engaging and challenging pricing and financial modeling projects.

Previously at

Verified Expert in Engineering

5+ Years

of Experience

Pricing Project Manager

Asad has a doctorate in physics and specializes in nuclear fusion, theoretical fusion materials, and plasma fluid dynamics. He also holds a master's degree in engineering and a postgraduate diploma in mathematics and is a Chartered Financial Analyst (CFA). Asad has been applying his knowledge to developing models in automated pricing processes and statistical analysis of financial markets.

Previously at

Verified Expert in Finance

10+ Years

of Experience

Market Research Expert

Simone has 10+ years of expertise in strategy consulting and entrepreneurship, working with private equity and venture capital (VC) backed businesses to fundraise and support earlier-stage growth. A strategic problem solver, she enjoys providing structure to solve complex challenges. Simone quickly grasps the broader perspective, understands practical limitations, and executes for impact.

Previously at

Verified Expert in Product Management

20+ Years

of Experience

Product Strategy Expert

Amleto is a seasoned product and strategy manager with extensive experience building B2B software. His work with PayPal, JP Morgan, his own startup, and Worldsensing saw him build a deep understanding of purchase mechanisms in the B2B software and SaaS space. He has successfully launched countless products that proved to be profit-driving and resource-saving. Amleto launched software that won several international awards.

Previously at

Verified Expert in Finance

18+ Years

of Experience

SaaS Pricing Expert

John is a highly commercial, entrepreneurial leader who speaks six languages. His proudest achievement was founding his own travel technology startup, CultureMee, which won global awards in business and leisure travel. He is also proud to have led a Europe-wide, cross-functional supply chain project, which drove a €40 million reduction in working capital in CRH Plc, one of the largest construction companies in the world.

Previously at

Verified Expert in Engineering

10+ Years

of Experience

Data Scientist

Dubreu is a Kaggle competition expert and senior data scientist with extensive experience in his field and a proven track record of adding business value to all the projects he's involved in. In addition, he also teaches data science and Python at various schools and universities. Dubreu enjoys deriving all sorts of insights from all kinds of data.

Previously at

Verified Expert in Finance

10+ Years

of Experience

E-Commerce Pricing Expert

Fabian is a seasoned consultant who has been building growth strategies for SaaS, FMCG, and service companies, as well as for his own ventures for 10+ years. His fields of expertise include market research, financial analysis, omnichannel marketing, and outbound and inbound sales strategy. Fabian combines his full-stack programming skills with his entrepreneurial acumen to drive results as he enjoys helping businesses plan, analyze, and expand their operations.

Previously at

Verified Expert in Finance

30+ Years

of Experience

Growth Strategist

Peer is a strategy and growth consultant with 20+ years of experience. He has worked with leading corporations, private equity firms, and top-tier consulting firms, such as McKinsey, PwC, and Capgemini, across strategy, growth, GTM, opportunity and market potential assessment, change management, digital and technology transformation, and operational improvement. Peer advises clients in technology, telecommunications, financial services, insurance, retail, healthcare, and energy.

Previously at

Get a Free Consultation Now Explore Managed Delivery

Reach your full pricing consulting services potential

CUSTOMIZED SOLUTIONS

Price Consulting Expertise Tailored to Your Industry

Leverage Toptal's specialized price consulting expertise to navigate the evolving landscape across key industries. Our price consulting solutions are designed to enable businesses to not just adapt, but thrive in a data-driven future.

Technology

Financial Services

Communications, Media & Entertainment

Consumer Products & Services

Healthcare

Industrials

Automotive

Connect With Our Technology Team

Mario Merlano

Technology Industry Leader

Mario is an expert in account leadership, executive leadership, delivery, and project management/business analysis.

Previously Managed Client

Schedule a Call

AI-Driven Pricing Strategy for Technology Firms

Boost tech revenue with AI pricing strategies to drive revenue, growth, and profitability and meet market demands and behaviors.

SaaS Pricing Model Optimization

Transform SaaS pricing with dynamic, value-based models to enhance customer acquisition and monetization and increase profitability.

TRUSTED BY LEADING INDUSTRY PARTNERS:

Connect With Our Financial Services Team

Trace Johannesen

Financial Services Industry Leader

With 25+ years in professional services, Trace excels in understanding client goals, aligning talent resources, and bringing a solution-oriented mindset to create excellent outcomes.

Years of experience

25+

Schedule a Call

Dynamic Pricing Strategy for Financial Services

Enhance financial services pricing with dynamic strategies for segmentation and competitive advantage and defend against low-cost competitors.

Holistic Financial Services Pricing Transformation

Optimize financial services pricing with AI for increased efficiency and customer engagement across all customer interactions.

A FEW OF OUR FINANCIAL SERVICES CLIENTS:

Connect With Our Communications, Media & Entertainment Team

Bryan Henderson

Media & Entertainment Industry Leader

Bryan brings deep Agile delivery experience in product development, complex systems integration (custom and SaaS), project/program management, data analytics, and quality engineering.

Previously Managed Client

Schedule a Call

Data-Driven Pricing Strategy for Media and Entertainment

Adapt media pricing with data-driven strategies for subscription management, enhanced customer acquisition, and loyalty.

Streaming Service Pricing Optimization

Optimize pricing tiers for retention, growth, and increased profitability and address challenges like ad-supported tiers and password sharing.

A FEW OF OUR COMMUNICATIONS, MEDIA & ENTERTAINMENT CLIENTS:

Connect With Our Consumer Products Team

Trace Johannesen

Consumer Products Industry Leader

With 25+ years in professional services, Trace excels in understanding client goals, aligning talent resources, and bringing a solution-oriented mindset to create excellent outcomes.

Years of experience

25+

Schedule a Call

AI-Powered Price Optimization for Consumer Products

Strategically optimize consumer product pricing with AI, based on customer willingness to pay, for market demand responsiveness and profitability.

Competitive Pricing Intelligence for CPG

Deploy dynamic CPG pricing with continuous competitor price monitoring for dynamic, responsive pricing optimized for competitive growth.

A FEW OF OUR CONSUMER PRODUCTS CLIENTS:

Connect With Our Healthcare Team

Raj Vishnu

Healthcare Industry Leader

Raj is an expert in US healthcare, strategic sales, product development, digital delivery, Agile transformation, and technology leadership.

Previously Managed Client

Schedule a Call

Healthcare Pricing Strategy Optimization

Optimize healthcare pricing, balancing accessibility and profitability, and leverage innovative financial models for sustainable and ethical solutions.

Healthcare Retail Pricing Analytics

Drive ethical sales and market share in healthcare retail with analytics-based pricing to maximize sales and market share while maintaining service quality.

A FEW OF OUR HEALTHCARE CLIENTS:

Connect With Our Industrials Team

Jordan Fulk

Industrials Leader

Jordan has a history of working in the talent industry across sales, market research, management, interviewing, and business relationship management.

Previously Managed Client

Schedule a Call

Data-Driven Pricing Strategy for Industrials

Elevate your pricing strategy with AI, utilize data to define pricing strategies, and enable dynamic and personalized pricing per audience segment.

Manufacturing Industry Pricing Transformation

Capitalize on manufacturing pricing transformations and identify growth opportunities to boost market share and ROI.

A FEW OF OUR INDUSTRIALS CLIENTS:

Connect with Our Automotive Team

Jordan Fulk

Automotive Industry Leader

Jordan has a history of working in the talent industry across sales, market research, management, interviewing, and business relationship management.

Previously Managed Client

Schedule a Call

Comprehensive Automotive Pricing Strategy

Revamp your pricing strategy, achieve market adaptability and customer satisfaction, and deploy pricing strategies across all channels.

Dynamic Pricing for Mobility Services

Implement adaptive pricing strategies for increased satisfaction across sales channels, address fluctuating supply and demand, and enhance profitability.

A FEW OF OUR AUTOMOTIVE CLIENTS:

Connect With Our Technology Team

Mario Merlano

Technology Industry Leader

Mario is an expert in account leadership, executive leadership, delivery, and project management/business analysis.

Previously Managed Client

Schedule a Call

AI-Driven Pricing Strategy for Technology Firms

Boost tech revenue with AI pricing strategies to drive revenue, growth, and profitability and meet market demands and behaviors.

SaaS Pricing Model Optimization

Transform SaaS pricing with dynamic, value-based models to enhance customer acquisition and monetization and increase profitability.

TRUSTED BY LEADING INDUSTRY PARTNERS:

Connect With Our Financial Services Team

Trace Johannesen

Financial Services Industry Leader

With 25+ years in professional services, Trace excels in understanding client goals, aligning talent resources, and bringing a solution-oriented mindset to create excellent outcomes.

Years of experience

25+

Schedule a Call

Dynamic Pricing Strategy for Financial Services

Enhance financial services pricing with dynamic strategies for segmentation and competitive advantage and defend against low-cost competitors.

Holistic Financial Services Pricing Transformation

Optimize financial services pricing with AI for increased efficiency and customer engagement across all customer interactions.

A FEW OF OUR FINANCIAL SERVICES CLIENTS:

Connect With Our Communications, Media & Entertainment Team

Bryan Henderson

Media & Entertainment Industry Leader

Bryan brings deep Agile delivery experience in product development, complex systems integration (custom and SaaS), project/program management, data analytics, and quality engineering.

Previously Managed Client

Schedule a Call

Data-Driven Pricing Strategy for Media and Entertainment

Adapt media pricing with data-driven strategies for subscription management, enhanced customer acquisition, and loyalty.

Streaming Service Pricing Optimization

Optimize pricing tiers for retention, growth, and increased profitability and address challenges like ad-supported tiers and password sharing.

A FEW OF OUR COMMUNICATIONS, MEDIA & ENTERTAINMENT CLIENTS:

Connect With Our Consumer Products Team

Trace Johannesen

Consumer Products Industry Leader

With 25+ years in professional services, Trace excels in understanding client goals, aligning talent resources, and bringing a solution-oriented mindset to create excellent outcomes.

Years of experience

25+

Schedule a Call

AI-Powered Price Optimization for Consumer Products

Strategically optimize consumer product pricing with AI, based on customer willingness to pay, for market demand responsiveness and profitability.

Competitive Pricing Intelligence for CPG

Deploy dynamic CPG pricing with continuous competitor price monitoring for dynamic, responsive pricing optimized for competitive growth.

A FEW OF OUR CONSUMER PRODUCTS CLIENTS:

Connect With Our Healthcare Team

Raj Vishnu

Healthcare Industry Leader

Raj is an expert in US healthcare, strategic sales, product development, digital delivery, Agile transformation, and technology leadership.

Previously Managed Client

Schedule a Call

Healthcare Pricing Strategy Optimization

Optimize healthcare pricing, balancing accessibility and profitability, and leverage innovative financial models for sustainable and ethical solutions.

Healthcare Retail Pricing Analytics

Drive ethical sales and market share in healthcare retail with analytics-based pricing to maximize sales and market share while maintaining service quality.

A FEW OF OUR HEALTHCARE CLIENTS:

Connect With Our Industrials Team

Jordan Fulk

Industrials Leader

Jordan has a history of working in the talent industry across sales, market research, management, interviewing, and business relationship management.

Previously Managed Client

Schedule a Call

Data-Driven Pricing Strategy for Industrials

Elevate your pricing strategy with AI, utilize data to define pricing strategies, and enable dynamic and personalized pricing per audience segment.

Manufacturing Industry Pricing Transformation

Capitalize on manufacturing pricing transformations and identify growth opportunities to boost market share and ROI.

A FEW OF OUR INDUSTRIALS CLIENTS:

Connect with Our Automotive Team

Jordan Fulk

Automotive Industry Leader

Jordan has a history of working in the talent industry across sales, market research, management, interviewing, and business relationship management.

Previously Managed Client

Schedule a Call

Comprehensive Automotive Pricing Strategy

Revamp your pricing strategy, achieve market adaptability and customer satisfaction, and deploy pricing strategies across all channels.

Dynamic Pricing for Mobility Services

Implement adaptive pricing strategies for increased satisfaction across sales channels, address fluctuating supply and demand, and enhance profitability.

A FEW OF OUR AUTOMOTIVE CLIENTS:

UNRIVALED EXPERTISE

Our Talent Has Worked With Top Companies

With experience at the world’s leading companies, our talent brings valuable insights and expertise to deliver world-class outcomes.

WHY ORGANIZATIONS CHOOSE US

Toptal in Action

Discover the cutting-edge benefits our clients enjoy with the global Toptal network.

Toptal consultant unlocks 250% revenue growth for UK-based edtech company with breakthrough go-to-market strategy.

Challenge: Expanding into international markets unlocks new opportunities—and just as many challenges. Although a UK-based edtech company had successfully launched its day care administration platform in certain markets, the brand struggled to find footing in the Americas.
Impact: Toptal’s strategy consulting services enabled the company to expand throughout the Americas, unlocking 250% revenue growth within a year. The company now operates in over 1,000 global facilities, with Latin America now representing the client’s largest market by revenue.

Anuar [Toptal's strategy consultant] was instrumental in our growth as a company. His robust analysis gave us the insight and confidence we needed to successfully launch in the Americas, leading to significant customer and revenue growth.

CEO

Edtech Company

OUR THOUGHT LEADERSHIP

Explore Insights From the Pricing Consulting Field

Read the latest articles and resources to keep you current on emerging trends in digital innovation, customer experience, product design, UX best practices, and more.

Name Your Price: 4 Counterintuitive Pricing Strategy Tips

High inflation means it’s crucial for managers to pay closer attention to pricing. Toptal finance expert Kalil Rodrigues shares four outside-the-box tips for optimizing your pricing strategy.

Kalil Gebrim Rodrigues

Verified Expert in Finance

Kalil is a corporate strategist, finance expert, and business consultant. An alum of Bain & Company and global aerospace firm Embraer, he has also led strategic initiatives at Nubank, a Latin American fintech leader with more than 50 million customers across Brazil, Mexico, and Colombia. Kalil is an expert in pricing models, revenue and expense projections, forecasting, financial modeling, and mergers and acquisitions.

Expertise

Pricing Analysis Pricing

Previously at