Toptal Product Management Expert
Proof in Numbers: Using Big Data to Drive Results
These case studies illustrate how data-driven product management can make a radical difference in how you solve large-scale product issues.
Lavinius Marcu
As a product manager specializing in data science, Lavinius helps clients improve product performance and scale their businesses. His portfolio includes the creation of an AI price prediction engine, which used machine learning to forecast optimal pricing for the cruise industry.
How to Reduce UX Friction in Secure Product Development
Prioritizing data security often comes at the expense of a good UX. To balance client needs with user preferences, product managers must use research, constant calibration, and a dose of creativity.
Leor Hurwitz
Leor is a veteran product manager specializing in fintech, fraud, and cybersecurity. He has led product development in both startups and large corporations, including IBM and Microsoft. Under his leadership, his teams nearly eliminated fraud for one client, protecting systems that process $230 million per year.
5 Considerations for a Strong E-commerce Product Strategy
E-commerce is a crowded sector. Build a better product strategy and increase your chances of success with these expert insights.
Jonathan Lau
Jonathan is an expert in e-commerce product management who has developed and launched successful products for brands such as PepsiCo eCommerce, Dawn Foods, Instacart, and Loblaw Digital.
The 3 Essential Elements of a Streamlined Product Strategy
Sometimes the simplest approaches are the most effective. Use this product strategy framework, comprising just three key elements, to streamline and focus your next product journey.
Douglas L. Ringer
Doug is a product expert and executive coach who has led teams at Fortune 500 companies, including General Electric, Honeywell, and Ericsson. He has a demonstrated track record of improving profit and revenue at businesses spanning myriad industries.
Gain a Competitive Edge With an App Review Analysis
An analysis of your competitors’ app store reviews can provide valuable insight into what your potential customers value, enabling you to define your positioning and strengthen your product offering.
Daniel Lipton
Daniel is a strategic product manager with 20 years of experience working with clients such as JPMorgan Chase and Fox Corp. Originally a software engineer, Daniel has led product development in various industries, including media, gaming, marketing, and finance.
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Healthcare Product Development: Addressing Two Unique User Groups
Engaging with patients and clinicians in the healthcare product development process is vital to creating truly useful products. Finding the balance between these two user groups can be tricky, however, as each has unique needs and considerations.
Jessica Brim
Jessica Brim is an experienced product manager specializing in healthcare software development. She has spent more than 15 years guiding product design and development at both startups and major organizations, including UnitedHealth Group and Anthem.
Running a Successful North Star Metric Workshop for Product Teams
A North Star metric is a useful tool that can align and motivate your product team. This guide will help you facilitate a productive, creative workshop that results in a strong metric.
Katie Shevlin
Katie has more than a decade of experience reporting on innovations in business and technology. She has worked on content for brands including McDonald’s, Telstra, and Hewlett Packard, and is Senior Editor of the Toptal Projects and Product Blogs.
World-class articles, delivered weekly.
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