Product Life Cycle

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How to Define an MVP Scope in 3 Hours

Scoping an MVP doesn’t have to take days. Product manager Phillip Wood explains how he gathers product specialists, designers, and engineers to brainstorm features, pare them down, and create wireframes—all in a few hours.

10-minute readContinue Reading
Phillip Wood

Phillip Wood

Phil is a senior product leader with 17 years of fintech experience. He has led consulting engagements with Visa, Mastercard, and TD Bank, and built successful payment and business loan products with fintech startups. Phil has a record of driving increased user engagement through better product and UX design.

How to Reduce UX Friction in Secure Product Development

Prioritizing data security often comes at the expense of a good UX. To balance client needs with user preferences, product managers must use research, constant calibration, and a dose of creativity.

10-minute readContinue Reading
Leor Hurwitz

Leor Hurwitz

Leor is a veteran product manager specializing in fintech, fraud, and cybersecurity. He has led product development in both startups and large corporations, including IBM and Microsoft. Under his leadership, his teams nearly eliminated fraud for one client, protecting systems that process $230 million per year.

5 Considerations for a Strong E-commerce Product Strategy

E-commerce is a crowded sector. Build a better product strategy and increase your chances of success with these expert insights.

7-minute readContinue Reading
Jonathan Lau

Jonathan Lau

Jonathan is an expert in e-commerce product management who has developed and launched successful products for brands such as PepsiCo eCommerce, Dawn Foods, Instacart, and Loblaw Digital.

Embracing an “Aha!” Moment: Building Trust to Effect Change

What happens when you have a big idea but not the authority to make it happen? Earning trust is the key to influencing without authority.

7-minute readContinue Reading
Jerry Gutierrez

Jerry Gutierrez

Jerry has extensive experience working in organizational governance, digital and IT asset management, marketing analysis, and e-commerce.

The Platform Mindset in API Product Management

A successful API strategy isn’t about building products; it’s about building potential. Good API product managers recognize this and prioritize the factors that smooth adoption for potential partners.

7-minute readContinue Reading
Rohan Lulla

Rohan Lulla

Rohan has 10+ years of experience in product and engineering management for enterprises like Vodafone, Unilever, McDonald’s, and Domino’s.

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Every Product Has a Thesis

Every successful product has a central thesis—a reason for existence. Let’s analyze the foundations of the iPhone, Alexa, and other widespread products to highlight their core theses.

8-minute readContinue Reading
Alex Cox

Alex Cox

Alex is a product manager at the intersection of design and commerce, helping clients convert leads into sales.

The Product Backlog: A Step-by-Step Guide

Product backlog management is the most impactful work area for any product manager. Learn how to create a healthy backlog and apply a data-driven approach to prioritization.

8-minute readContinue Reading
Omer Shechter

Omer Shechter

Omer is an innovative product manager with the ability to listen to customers and drive product strategy.

How to Conduct Remote User Interviews

Remote user interviews can be more informative than face-to-face meetings. Follow this four-step method to conduct effective remote user interviews that lead to valuable user research insights.

8-minute readContinue Reading
Tom Uhlhorn

Tom Uhlhorn

Tom has experience in building products and brands from ideation through market launch and leadership.

Suddenly Remote: Product Managers in Transition

There are numerous product manager challenges in the shift to remote. Experienced remote product managers share their best practices on how leaders make the most of remote working.

12-minute readContinue Reading
Egle Merkyte

Egle Merkyte

Egle is a professional product manager with a background in international media.

Mastering Disruption: The Art of Agile Complexity

Incremental improvement is no longer enough to deal with the complex problems facing the world today. Companies that master Agile complexity will unleash a new wave of disruptive innovation.

9-minute readContinue Reading
Dan McClure

Dan McClure

Dan has advised global commercial firms, public sector agencies, and international nonprofits to imagine and execute Agile systems-level innovation. For over three decades, he’s worked with organizational leaders who boldly respond to disruptive threats and high-impact opportunities, specializing in programs that merge advanced tech with an original business strategy.

Beyond “Faster, Better, Cheaper”: Vertical Integration Strategy for Startups

Startups need to think about vertical integration and identify the areas to focus on in-house versus partnering or outsourcing.

10-minute readContinue Reading
Harish Natarahjan

Harish Natarahjan

With two decades of technology expertise, Harish specializes in product-market fit, new business models, product strategy, and ROI-driven roadmaps.

Why Market Share Is Important: Because Bigger Is Better Than Better

Product leaders have been force-fed the notion that market leadership is a function of delivering the best client experience. And yet, overperforming product managers focus first on being bigger, not better.

8-minute readContinue Reading
Eric Nowak

Eric Nowak

A former software engineer and analytics expert, Eric built a $1.2 billion network and security business from scratch.

Shipping Your Product in Iterations: A Guide to Hypothesis Testing

Glancing at the App Store on any phone will reveal that most installed apps have had updates released within the last week. Software products today are shipped in iterations to validate assumptions and hypotheses about what makes the product experience better for users.

7-minute readContinue Reading
Kumara Raghavendra

Kumara Raghavendra

Kumara has successfully delivered high-impact products in various industries ranging from eCommerce, healthcare, travel, and ride-hailing.

Agile Hardware With Embedded Software Development

Agile has taken the world of software development by storm and has now started to creep into the hardware space. However, less flexibility, more certification requirements, longer development times, and other challenges require a managed agility approach to being successful in managing hardware products.

9-minute readContinue Reading
Cristian Ureche

Cristian Ureche

Cristian holds a BSc in electronics and telecommunications and has worked in senior positions on hardware products for the last 10 years.

Product Management Empowered by the Entrepreneurial Mindset

Successful product managers channel their inner entrepreneur to deliver outstanding products. Sometimes referred to as mini-CEOs, product managers can learn valuable lessons from entrepreneurship.

8-minute readContinue Reading
Steve Pomroy

Steve Pomroy

With 22+ years as an entrepreneur, Steve combines business & technical excellence to create winning solutions for pressing customer problems.

The Comprehensive List of Product Management Conferences

The only product management conference list you will ever need. It is arranged by month and includes information on location and ticket prices.

10-minute readContinue Reading
Vytas Butkus

Vytas Butkus

Vytas is a professional project and product manager leading products and projects in education, 3D graphics, eCommerce, and adtech.

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