Toptal helps HR SaaS provider enhance website performance and streamline internationalization.

Toptal improved an SaaS provider’s website performance, simplified internationalization, and developed custom SEO solutions, enhancing UX and supporting growth.

Client

A SaaS provider offering HR and talent assessment software to help companies screen and evaluate candidates.

Revenue

$3M

Industry

Financial Services

Delivered Services

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Challenge

The provider faced poor website performance, complex internationalization processes, and limited SEO reporting capabilities, hindering user satisfaction and growth.

Solution

WordPress Theme Refactoring

Toptal refactored the WordPress theme using optimization techniques and implemented a custom language, resulting in a faster, more scalable website.

Streamlined Internationalization

Toptal simplified the process for adding new languages and implemented a comprehensive deployment strategy with multiple testing environments.

Outcome

Improved UX

The custom language efficiently managed large data volumes, generating improved SEO reports, providing a faster browsing experience, and boosting user satisfaction.

Growth-ready Platform

The streamlined internationalization process supported the provider’s expansion into new markets, aligning with growth objectives.

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