Toptal helps Zoetis align AI strategy, identifying four high-value AI opportunities and a clear path to automation.
Zoetis partnered with Toptal to accelerate its AI roadmap, bridging operations, technology and data governance to deliver an outcome-driven strategy.
Client
Zoetis is the world’s leading animal health company advancing vaccines, medicines, and diagnostics for pets and livestock.
Employees
Industry
Healthcare and Life SciencesDelivered Services
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As a global leader in animal health, Zoetis is aggressively pursuing AI to drive operational efficiency. However, competing organizational priorities made it challenging to identify high-impact opportunities and establish a robust, cohesive AI roadmap.
Solution
AI opportunity discovery and alignment
Toptal embedded an AI Product Consultant to lead structured discovery workshops across business, data, and IT teams. Using service design and AI framing methods, the team identified where AI and automation could deliver the greatest impact, along with the data and process foundations required.
From exploration to an actionable roadmap
The engagement translated business challenges into a prioritized roadmap of AI and non-AI initiatives. By aligning stakeholders around feasible, high-value opportunities, Zoetis gained a clear path from experimentation to execution.
Outcome
A clear, prioritized AI roadmap
Zoetis gained a structured roadmap outlining four high-value AI opportunities and two foundational non-AI initiatives, complete with dependencies, feasibility assessments, and expected benefits. Several use cases were identified as ready for immediate prototyping.
Stronger alignment and faster decision-making
The engagement created a shared language across business, data, and technology teams, shifting Zoetis from experimentation to outcome-driven execution. Clear priorities and next steps now support faster progress in data architecture, automation, and AI adoption.
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