#DesignCommunication Posts

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Kent Mundle
What Is Strategic Design Thinking and How Can It Empower Designers?

Freelance designers often work on a project-to-project, short-term basis, a reality that sometimes limits the extent to which they can design products that have a major effect on the big picture. How can designers leverage their abilities to have a maximum impact on more significant projects?

Strategic Design Thinking questions the role of design as a discipline, suggesting that it can offer more than the crafting of products and artifacts. In this article, freelance designer Kent Mundle shows us how designers can better communicate their abilities and establish a vocabulary to increase the potential value of their projects for themselves and their clients.

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