Toptal brings cross-functional alignment to global retailer’s innovation strategy.
A leading footwear company partnered with Toptal to unify siloed teams and accelerate product innovation with a custom-designed workshop.
Client
Publicly traded footwear company with an estimated market value of approximately $4.2 billion.
Employees
Revenue
Industry
Retail TradeDelivered Services
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Schedule a CallChallenge
Despite innovation goals and a strong product pipeline, the company’s R&D, Product, Marketing, and Innovation teams lacked a shared roadmap and struggled to collaborate. Without a clear product model or unified approach, progress toward new product development was stalling.
Solution
Stakeholder interviews and workshop design
Toptal began with 15 stakeholder interviews across the organization to surface pain points, identify misalignments, and shape a workshop agenda tailored to the client’s challenges.
Collaborative product model development
Toptal facilitated a hands-on innovation workshop that brought together siloed teams—some of which had historically experienced tension. Through structured sessions, teams were able to “air things out,” align on a definition of innovation, and co-create the foundation of a new product operating model.
Outcome
A unified vision for product innovation
The workshop established alignment across departments and defined a shared product innovation process. This laid the groundwork for faster collaboration and clearer ownership in future product development cycles.
Accelerated time to market
With a new, collaborative foundation in place, the company was positioned to bring innovative products to market more efficiently—directly supporting its broader goals around speed and sustainability.
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