Toptal transforms online appointment scheduling for healthcare provider.

A healthcare provider improved its online appointment scheduling system with Toptal’s expertise, reducing complexity and errors and increasing patient satisfaction.

Client

A U.S.-based nonprofit regional health system providing hospital, urgent care, and specialty medical services.

Employees

8,000+

Industry

Healthcare and Life Sciences

Delivered Services

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Challenge

The company’s online scheduling system was complex, causing patient confusion and booking errors, leading to increased reliance on telephone services.

Solution

User Research and Analysis

Toptal conducted user interviews and analyzed screen recordings to identify specific pain points and areas of improvement in the existing system.

UI Redesign

Toptal redesigned the UI based on insights from user research, streamlining appointment scheduling steps and implementing error-reduction measures.

Outcome

Higher Booking Rates

The new interface significantly increased online booking rates by simplifying navigation and improving the UX.

Reduced Telephone Dependency

The improved system reduced reliance on telephone bookings, freeing up resources and enhancing operational efficiency.

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