Toptal resolves ad compliance for medical beauty brand and builds 14 new service pages.
A medical aesthetics company turned to Toptal after previous partnerships fell short, seeking expert guidance to fix ad compliance issues and rebuild its digital presence from the ground up.
Client
A beauty services business specializing in lash extensions, cosmetic treatments, and personalized client care.
Revenue
Industry
Consumer ServicesDelivered Services
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Schedule a CallChallenge
The client faced repeated Google Ads flags for promoting regulated treatments and had a fragmented digital infrastructure that hampered visibility and lead generation.
Solution
Updated Ad Compliance
Toptal removed existing policy violations, restructured Google Ads campaigns, and implemented a compliant ad strategy that enabled consistent visibility without risk of takedown.
Restructured Web Foundation
Toptal conducted in-depth SEO, UI/UX, and keyword audits, and redesigned core web elements including the homepage, header, and footer to improve search performance and usability.
Outcome
Paid Campaigns Enabled
With violations cleared and new policies in place, the client successfully relaunched campaigns that drove qualified inquiries without interruptions from platform enforcement.
Improved Organic Reach
Toptal created 14 SEO-optimized service pages and improved existing content, resulting in a more search-friendly website built to drive high-intent traffic and long-term visibility.
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