How can designers draw people into your product’s virtual, digital, or physical world? Take UX to a new level with these expert perspectives on immersive experience design.
Read MoreChris Krohn
GM, Marketing Agency
30 Years of Experience
Chris has decades of marketing experience. He has served as a president and general manager, CMO, Bain & Company strategist, board director, and Professor of Marketing at University of Chicago Booth School of Business.
Previously At
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Event Marketing Services – Produce Impactful Brand Experiences
Make a lasting brand impression with Toptal’s Event Marketing Services. Our team can create branding and visuals, manage sponsorships, coordinate event technology, or plan and execute your entire in-person or digital event from start to finish.
Get a Free Consultation NowClients Served
25,000+
Vetted Professionals
20,000+
Toptal Total Projects Delivered
64,000+
Industries Served
300+
TRUSTED BY LEADING BRANDS
Our Services
Toptal Event Marketing Services
Elevate your brand with Toptal’s Event Marketing Services. Our experienced team strategizes, publicizes, and executes noteworthy events that drive engagement, amplify your brand message, and deliver measurable results across a range of industries.
Event Marketing Strategy
Develop strategic event plans customized to your goals, delivering maximum impact and measurable ROI.
Event Branding
Create visually compelling branding that aligns with event objectives and enhances recognition.
In-person Events
Arrange in-person events that foster connection and inspire action among attendees, driving brand engagement and loyalty.
Virtual and Hybrid Events
Expand your audience and brand footprint through immersive virtual and hybrid events that captivate global audiences.
Product and Brand Launch Events
Generate excitement through memorable product launches that captivate audiences and amplify brand impact.
Pre-event Marketing Campaigns
Attract attendees with promotional campaigns across digital platforms that generate buzz and drive registrations
Post-event Follow-up Strategies
Convert prospects into leads with personalized post-event strategies that improve ROI and drive profitable growth.
Event ROI Analysis and Insights
Gather and analyze event data to assess performance, refine strategies, and achieve marketing objectives.
Social Media Event Promotion
Increase engagement with strategic social media campaigns tailored to your target audiences.
Sponsorship Acquisition and Management
Add value to your events by securing partnerships with major brands through strategic outreach and relationship-building efforts.
Event Technology Integration
Integrate cutting-edge event management tools for seamless registration, communication, and production.
Crisis and Contingency Planning
Prepare for unexpected challenges with strategies to minimize disruptions and ensure event success.
Looking for guidance about the perfect event marketing services for your needs?
Get a Free Consultation NowPARTNERSHIP THAT WORKS
How We Deliver Event Marketing Services
Our event marketing experts, with experience at leading companies, develop tailored solutions to meet your business needs and unique industry demands for sustainable results and long-term success.
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Discover
2
Define
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Develop
4
Deploy
Chris Krohn 
GM, Marketing Agency
GM, Marketing AgencyAs GM of Toptal’s Marketing Agency, Chris empowers clients with marketing talent, consulting, and agency services. Prior to joining Toptal, he served as CMO and General Manager at Restaurant.com, CarParts.com and Sears Holdings, where he managed a $700M multichannel P&L. Earlier in his career, Chris advised leading companies on business strategy, technology, and operations as a consultant with Accenture and Bain & Company. He holds a BA from Northwestern University, where he was also an instructor of computer science, and an MBA from the University of Chicago Booth School of Business, where he is currently an adjunct professor of marketing.
Previously At
CUSTOMIZED SOLUTIONS
End-to-End Event Marketing Services That Deliver Value
Toptal delivers leading event marketing services through its diverse talent network and flexible delivery models. We implement the right skills at each project phase, blending expertise from various roles for seamless execution.
- Managed Delivery by Toptal
- On-demand Talent & Teams
Managed Delivery by Toptal
End-to-end project delivery per your specific requirements
GM, Marketing Agency
Delivery Manager
Event Marketing Expert
Creative Director
Event Marketing Expert
Brand Strategy Expert
Event Planning Expert
Event PR Expert
Chris Krohn
GM, Marketing Agency
As GM of Toptal’s Marketing Agency, Chris empowers clients with marketing talent, consulting, and agency services. Prior to joining Toptal, he served as CMO and General Manager at Restaurant.com, CarParts.com and Sears Holdings, where he managed a $700M multichannel P&L. Earlier in his career, Chris advised leading companies on business strategy, technology, and operations as a consultant with Accenture and Bain & Company. He holds a BA from Northwestern University, where he was also an instructor of computer science, and an MBA from the University of Chicago Booth School of Business, where he is currently an adjunct professor of marketing.
Previously at
Experience
30+ Years
Brad DeFrank
Delivery Manager
Brad serves as a principal delivery manager at Toptal with a focus on implementing cutting-edge technology solutions for our clients. He works across our entire portfolio, driving impactful business outcomes for startups and Fortune 500 companies alike. Brad specializes in product and go-to-market strategy, management consulting, and process optimization.
Previously Managed Client
Experience
10+ Years
Joe Reske
Verified Expert in Marketing
17+ Years
of Experience
Event Marketing Expert
Joe is a seasoned senior marketing executive with extensive expertise in event marketing, recognized for crafting innovative, data-driven campaigns that deliver measurable impact. His leadership on 7-Eleven’s “Fuel Your Fandom” campaign highlights his ability to execute 360-degree activations, seamlessly integrating in-store promotions, digital content, influencer collaborations, and earned media. By conceptualizing and managing the selection of a Super Fan Influencer crew, Joe’s efforts yielded more than 100 high-quality content pieces at 60% lower costs than traditional methods, setting a new standard for influencer-driven event marketing. With a proven track record across the CPG, retail, and hospitality industries, Joe combines strategic insight and creative execution to enhance brand engagement and drive business growth.
Previously at
Lucía Merlo
Verified Expert in Design
13+ Years
of Experience
Creative Director
A visual designer, Lucía has spent the last ten years working with companies and museums like IKEA, LEGO, Munch Museum, and the Museum of the Future, helping them build experiences for their customers. She is a keen problem solver and can deliver visual guidelines, exhibition artwork, event design, interface design, illustrations, and animations. Lucía loves challenging herself to find a unique voice for each project and developing it further through innovative yet simple visual communication.
Previously at
Oluwadunni Olajumoke Aluko
Verified Expert in Marketing
10+ Years
of Experience
Event Marketing Expert
Jumi is a marketing expert with more than a decade of experience in strategic marketing and communications. She specializes in event planning and production for private and nonprofit organizations across industries such as health, technology, social impact, and entertainment. Jumi’s innovative marketing strategies and event expertise consistently deliver impactful results for organizations aiming to elevate their brand and engage their audiences.
Previously at
Julio Lacerda
Verified Expert in Marketing
13+ Years
of Experience
Brand Strategy Expert
Julio is a well-rounded marketer with 13+ years of experience designing brand identities across multiple markets, crafting transformative strategies, and empowering multifunctional teams to deliver outstanding results. He has launched over 50 SKUs while creating irresistible content, events, consumer promotions, and influencer campaigns that led to 120% and 140% revenue growth on globally known brands such as Oral-B, Gillette, Ariel, and Lenor.
Previously at
Astrid Tjahja
Verified Expert in Marketing
11+ Years
of Experience
Event Planning Expert
Astrid is a seasoned event-planning expert and digital and field marketer with more than a decade of experience delivering high-impact virtual and in-person initiatives across diverse industries. She excels in end-to-end planning, logistics management, stakeholder coordination, and executing events that achieve measurable success while leaving lasting impressions on attendees. Her achievements span various industries, exemplified by her work in higher education on events like the Micro-credential Symposium, which drew more than 600 registrants from the Australian and New Zealand sectors and fostered connections with local organizations and edtech partners.
Previously at
Jennifer Rustigian
Verified Expert in Marketing
21+ Years
of Experience
Event PR Expert
Jennifer is an accomplished public relations and communications expert with a proven track record of creating strategies that enhance brand presence and drive engagement. She has developed award-winning campaigns, including a crisis communication initiative for the Department of Veterans Affairs that earned two PRSA PRism Awards for branding and influencer outreach. Jennifer has secured high-profile media coverage for fintech product launches in outlets such as Forbes and TechCrunch and established strategic partnerships with brands like Uber and Salesforce. Her expertise in integrating PR strategies into broader marketing efforts ensures cohesive storytelling and measurable impact.
Previously at
On-demand Talent & Teams
20,000+ vetted professionals, ready to deploy individually or in teams
Event Marketing Strategist
Event Planning Expert
Event Marketing Expert
Creative Director
Virtual Event Expert
Brand Strategy Expert
Event Marketing Expert
Event PR Expert
Event Identity Designer
Verified Expert in Marketing
24+ Years
of Experience
Event Marketing Strategist
Brion is a global marketing leader with a history of creating high-impact campaigns that merge live activations with digital and social strategies to amplify brand presence. He led Smirnoff’s global cultural event series across 14 cities, integrating innovative digital and social activations to achieve 1.8 billion media impressions and solidify the brand as a social media leader. His expertise in crafting engaging event-driven campaigns has consistently delivered measurable success, positioning him as a go-to expert for brands seeking to captivate audiences and achieve lasting impact.
Previously at
Verified Expert in Marketing
9+ Years
of Experience
Event Planning Expert
Madison is an experienced event planning professional with a proven ability to orchestrate impactful events that engage diverse audiences. Her expertise spans end-to-end event logistics, including vendor coordination, communications, and budget management, ensuring seamless execution and measurable outcomes. A prime example of her strategic approach is the 2023 Autism Acceptance Day for MemorialCare, where she secured media coverage reaching more than 1,800 attendees while crafting meaningful and memorable experiences for participants.
Previously at
Verified Expert in Marketing
13+ Years
of Experience
Event Marketing Expert
Joanna is a dynamic marketing expert renowned for delivering immersive brand experiences and events that drive impactful results. She led a three-day experiential event for Roger Dubuis in partnership with Automobili Lamborghini, generating more than 31 million social and PR impressions, 115,000 social engagements, and measurable sales conversions. Joanna’s expertise in merging event production with strategic paid media and influencer campaigns ensures every activation captivates audiences, fosters engagement, and enhances brand presence.
Previously at
Verified Expert in Design
20+ Years
of Experience
Creative Director
Amélie is a creative director, design and product strategist with more than two decades of experience in product design, helping startups audit and repair their underperforming products. Prior to consulting full time, Amélie led and collaborated on design initiatives at companies like The New York Times, Google, Facebook, Apple, eBay, Adobe, Travelers Insurance, Booz Allen Hamilton, VenueBook, and Lola.
Previously at
Verified Expert in Marketing
5+ Years
of Experience
Virtual Event Expert
Michael is a seasoned marketing and virtual event expert with a proven track record of hosting impactful online gatherings that foster global connections and engagement. As vice president of the International EdTech Association, he managed a network of more than 200 members across 45 countries and organized regular virtual events featuring industry leaders. His strategic approach includes meticulous planning, leveraging digital platforms for seamless execution, and creating meaningful content that resonates with diverse audiences.
Previously at
Verified Expert in Marketing
23+ Years
of Experience
Brand Strategy Expert
Lynda is an enthusiastic, skilled marketer with more than 23 years of experience in all marketing facets at blue-chip companies like Dell, IBM, and Nokia. She thrives in a fast-paced environment, adapts quickly to changing priorities, and leads with a results-first mindset. Lynda’s passion is in demand generation, content and social strategy, paid media, and partner marketing.
Previously at
Verified Expert in Marketing
6+ Years
of Experience
Event Marketing Expert
Francesco is an accomplished event marketing expert recognized for creating campaigns that enhance brand visibility and engagement. At Nordgreen, he managed two successful PR events with more than 500 attendees, strengthening the brand’s reputation and expanding its reach. His expertise includes developing influencer and affiliate marketing strategies, partnering with up to 50 influencers to maximize event impact. With a strategic approach that blends creative content, digital marketing, and meaningful partnerships, Francesco consistently delivers events that resonate with audiences and achieve measurable outcomes.
Previously at
Verified Expert in Marketing
9+ Years
of Experience
Event PR Expert
Nicole is a skilled event PR and digital marketing expert with more than 9 years of experience crafting and executing impactful communication strategies for global brands and startups. At Contents.com, she managed public relations for events, overseeing stakeholder communications, media outreach, and community engagement to strengthen brand visibility. Nicole’s ability to build relationships with opinion leaders, bloggers, and media outlets ensured meaningful coverage and enhanced audience connection. With expertise in integrating PR strategies across digital and offline channels, she delivers event-driven initiatives that align with brand objectives and resonate with target audiences.
Previously at
Verified Expert in Design
10+ Years
of Experience
Event Identity Designer
Charles is a versatile event identity expert with more than a decade of experience in branding, art direction, and identity design for global brands such as Netflix, Coca-Cola, and Unilever. He specializes in creating distinctive brand identities for events, translating strategic objectives into compelling visuals that engage audiences. From logo design and typography to cohesive visual systems, Charles ensures that every touchpoint reflects the brand's essence. With a focus on user-centered design and creative storytelling, he delivers immersive and memorable event identities that make a lasting impact.
Previously at
Looking for guidance about the perfect event marketing services for your needs?
UNRIVALED EXPERTISE
Our Talent Has Worked With Top Companies
Having previously worked with these leading global companies, our talent brings valuable insights and expertise to deliver world-class outcomes.
Why organizations choose us
Toptal in Action
Discover the cutting-edge benefits our global clients enjoy from the Toptal network.
Toptal drives £1M in revenue and 30% usage increase with a holiday event app for global media company.
Challenge: The client needed to transition from paper ticketing to a digital app to enhance the user experience and demonstrate digital transformation’s value.
Solution: Toptal built a custom, GPS-enabled amusement park map within Google Maps, seamlessly coordinating with stakeholders and providing a full roadmap. The initial four-week project expanded to include a full iteration of the app and the development of a mobile platform.
Impact: App users generated nearly double the revenue per event attendee compared to non-users, with 30% of users accessing the app more than 10 times. The app achieved over £1 million in revenue and saw a 30% usage increase, driving the average value per order to equal that of the browser application, while the conversion rate of 3.3% surpassed the web version.
OUR THOUGHT LEADERSHIP
Explore Insights From the Event Marketing Field
Read the latest articles and resources to keep you current on emerging trends in marketing, events, brand strategies, and more.
Jeff is the Growth & Digital Marketing Practice Lead at Toptal. He holds a bachelor's degree from Middlebury College and an MBA from Cornell University with an emphasis in leadership and innovation. Jeff has spent the past 15 years building demand generation, content marketing, and digital programs that drive meaningful transformation and growth for both internal teams and external clients. Before joining Toptal, he held senior management roles at Accenture Song, Material, and Telus International.
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