Lead Generation Services

Lead Generation Services –
Drive Revenue Growth Through Qualified Prospects

Win more qualified leads with Toptal’s Lead Generation Services. We design data-driven campaigns that target the right audiences and deliver qualified leads directly to your sales team.

Get a Free Consultation Now

Clients Served

35,000+

Total Vetted Professionals

30,000+

Toptal Total Projects Delivered

85,000+

Years in Business

15+

TRUSTED BY LEADING BRANDS

Our Services

Toptal Lead Generation Services

Our lead generation offerings are designed to help you attract the right prospects, nurture engagement, and convert interest into loyal customers. From data-driven targeting to pipeline optimization, each service is designed to scale your sales efforts and maximize ROI.

Prospect Research

Identify high-value accounts and decision-makers to focus outreach and enable precise targeting.

Lead Qualification

Filter prospects using custom criteria to ensure only sales-ready leads reach your team.

Account-based Marketing

Align campaigns with high-value accounts to deliver personalized outreach and maximize ROI.

Email Campaign Management

Run optimized outreach sequences that improve deliverability and boost response rates.

Social Media Prospecting

Engage prospects across LinkedIn and other platforms to expand reach and generate warm leads.

CRM Integration

integrate lead data seamlessly into your tech stack for efficient tracking, nurturing, and reporting.

Sales Funnel Optimization

Refine and optimize funnel stages to boost conversion rates and accelerate revenue growth.

Lead Scoring System

Prioritize outreach with scoring models that improve pipeline visibility and sales efficiency.

Appointment Setting

Secure meetings with qualified prospects, streamlining your sales team’s path to closing deals.

Marketing Automation

Leverage automation to scale campaigns, nurture leads, and shorten sales cycles.

A/B Testing

Test and refine messaging, content, and sequences to optimize engagement and maximize qualified lead flow.

Pipeline Insights

Track, analyze, and report on key performance data to ensure transparency and measurable ROI.

Looking for guidance about the perfect lead generation service for your needs?

Get a Free Consultation Now

PARTNERSHIP THAT WORKS

How We Deliver Lead Generation Solutions

Our lead generation experts, with experience at leading companies, develop and deploy tailored solutions to meet your business needs and unique industry demands for sustainable results and long-term success.

Discover

A leader from our team works with you to understand your business challenges, pain points, and strategic goals to uncover new opportunities and identify the options to reach your objectives.

Define

Toptal leaders collaborate with your team to define your specific goals and service needs, evaluating multiple approaches and aligning requirements with your strategic objectives to define the best solution.

Develop

We will create your unique project timeline, process, and first drafts, whether you’re refining your outreach sequences or building a scalable pipeline.

Deploy

Toptal will get to work, tracking quality assurance, handling project management, and maintaining the delivery schedule.

Get a Free Consultation Now

Jeff Gangemi

Growth and Digital Marketing Practice Lead

Jeff is a renowned expert in data-driven growth strategies and content marketing, with more than 15 years of experience in developing comprehensive demand generation and digital growth programs. Previously at Accenture Song, he led the Cross-Channel Audience and Customer Growth division, focusing on innovative strategies in various sectors. As a Senior Growth Strategist, he enhances digital methodologies for enterprise clients and plays a key role in team development and optimizing digital performance. Jeff has a strong track record in executing successful international campaigns and continues to leverage this expertise in his current endeavors.Jeff is a renowned expert in data-driven growth strategies and content marketing, with more than 15 years of experience in developing comprehensive demand generation, including SEO, along with other paid, owned, and earned digital channels.

Previously At

CUSTOMIZED SOLUTIONS

Lead Generation Solutions That Deliver Value

Toptal delivers leading lead generation services through its diverse talent network and flexible delivery models. We implement the right skills at each project phase, blending expertise from various roles for seamless execution.

End-to-End Delivery by Toptal
On-demand Talent and Teams

End-to-End Delivery by Toptal

Comprehensive project delivery, tailored to your specific requirements.

Growth and Digital Marketing Practice Lead

Delivery Manager

Lead Generation Expert

Customer Acquisition Expert

Performance Marketing Expert

Growth Marketing Strategist

Digital Marketing Strategist

Lead Generation Expert

Jeff Gangemi

Growth and Digital Marketing Practice Lead

Jeff is dedicated to helping clients of all sizes build digital marketing strategies that directly impact revenue. With a background in digital growth consulting with Accenture, Jeff brings expertise across demand generation strategies, content, campaigns, lead and funnel management, operating model design, cost optimization, martech and data, and digital transformation.

Previously at

Technology Experience

15+ Years

Rachael Karaffa

Delivery Manager

Rachael serves as a Delivery Manager at Toptal with a focus on leading diverse global teams in developing innovative solutions for our clients. She works across multiple disciplines, including technology, marketing, and management consulting. Rachael specializes in managing people and client relationships, process optimization, and driving teams toward optimal business outcomes.

Previously Managed Client

Experience

9+ Years

Felix Remennik

Verified Expert in Marketing

14+ Years

of Experience

Lead Generation Expert

Felix is a seasoned marketing lead with several years of experience at Google. A founder of two startups—one acquired by Toptal—and now spearheading a climate tech venture, his growth mindset revolves around customer-centric strategies. By deeply understanding clients' business models, target demographics, and industry dynamics, Felix crafts innovative growth blueprints. Notably, he has assisted 200+ firms in securing subsequent funding rounds.

Previously at

Jake McIntyre

Verified Expert in Marketing

9+ Years

of Experience

Customer Acquisition Expert

Jake is a marketing executive with a proven track record of driving profitable growth for businesses across diverse industries, including eCommerce, healthtech, CPG, disruptive technology, and lead generation. He spent five years at Meta, managing and optimizing over $50 million in annual ad spend. After Meta, Jake scaled a brand from zero members to 13,000 in three years as the VP of marketing.

Previously at

Fernando D'Annunzio

Verified Expert in Marketing

9+ Years

of Experience

Performance Marketing Expert

Fernando has experience in search engine marketing, PPC, e-commerce, cybersecurity firms, regional banks, and B2B and B2C companies. He has worked with the Ledgen Group, Caterpillar, Lending Tree, and NBA and NHL teams, and has managed budgets of up to $1 million per month. Additionally, Fernando is a quick learner who has deep knowledge of SEO, expertise with AI for digital media, and has worked in audits, content planning, and on-page optimization.

Previously at

Sarah Kaplan

Verified Expert in Marketing

6+ Years

of Experience

Growth Marketing Strategist

Sarah is a results-oriented marketing leader who crafts impactful brand and product strategies, go-to-market (GTM) strategies, and digital advertising. She excels in building teams and driving customer success. Sarah has led high-profile multimillion-dollar campaigns like the Bud Light Super Bowl and built a loyalty program that boosted lead conversion by 83%. Her GTM strategy for the US fastest-growing cannabis brand, Tyson 2.0, also won a 2023 Webby Awards nomination for viral video marketing.

Previously at

Brion Roberto

Verified Expert in Marketing

24+ Years

of Experience

Digital Marketing Strategist

A global marketing leader with years of experience bolstering startups and blue chip companies like Johnnie Walker, American Express, BCG, and The Washington Post, Brion has exceeded goals, expanded into new markets, and significantly increased profits. He has managed dispersed cross-functional teams to create campaigns with digital and global insight. Brion’s innovative strategy has garnered awards for exceptional marketing that delivers.

Previously at

Joe Reid

Verified Expert in Marketing

14+ Years

of Experience

Lead Generation Expert

Joe is a digital marketing consultant with more than 14 years of experience, primarily with B2B SaaS organizations. He specialized in multiple disciplines, including UX, CRO, SEO, content marketing, SEM, paid social, and globalization at a Fortune 500 company. He also owned digital marketing end to end at several startups while working agency-side. Joe leverages this experience to deliver integrated and impactful digital marketing strategies and help organizations scale their digital marketing activity.

Previously at

On-demand Talent and Teams

30,000+ vetted professionals, ready to deploy individually or in teams.

Lead Generation Expert

Digital Marketing Strategist

Outreach Specialist

Sales Expert

Growth Marketing Strategist

Lead Generation Expert

Conversion Optimization Expert

CRM Manager

Marketing Automation Expert

Verified Expert in Sales

9+ Years

of Experience

Lead Generation Expert

Anastasia is a lead generation specialist with several years of experience creating cold outreach campaigns. Having worked with startups and global brands, she consistently achieves a 30% conversion rate by blending data, strategy, and authentic human connection. Anastasia brings grit, focus, and heart to every project, delivering results and efficient solutions.

Previously at

Verified Expert in Marketing

13+ Years

of Experience

Digital Marketing Strategist

Joanna is a visionary brand and marketing leader with a strategic and detail-oriented approach to execution. She bridges a background in strategy, visual design, and marketing to devise and implement effective traditional and digital marketing campaigns for diverse industries. Joanna possesses a proven history of driving results across sales, lead generation, brand recognition, and audience engagement.

Previously at

Verified Expert in Sales

17+ Years

of Experience

Outreach Specialist

Jeffrey is a business development and sales leader with 17+ years of experience in the tech industry, spanning SaaS, IT solutions, and fintech. He has worked with agile startups and global enterprises, consistently driving revenue growth, building strong client partnerships, and developing sales strategies that deliver real impact. Jeffrey connects innovative solutions with customer needs and thrives in fast-paced, collaborative environments where growth and creativity go hand in hand.

Previously at

Verified Expert in Sales

6+ Years

of Experience

Sales Expert

Sally is a B2B sales expert with eight years of experience driving revenue at leading companies such as Gartner, SAP, ServiceNow, and Blue Prism. Now a freelance consultant, she helps purpose-driven startups and founders develop clear, effective sales strategies that drive conversion. With deep expertise in enterprise sales and go-to-market execution, Sally delivers strategic insight and hands-on results to every engagement.

Previously at

Verified Expert in Marketing

25+ Years

of Experience

Growth Marketing Strategist

David has rich experience in diverse marketing and product roles. He led cross-functional teams in global organizations, including Apple and Samsung, and managed distributed teams in smaller startups and scale-ups. David is passionate about developing and executing strategies to deliver exceptional customer experiences.

Previously at

Verified Expert in Marketing

32+ Years

of Experience

Lead Generation Expert

Chad is a Fortune 500 executive with 32+ years of business experience leading world-class brands ranging from high-tech startups to Fortune 500 companies, including 20+ years in VP and CMO roles. He has launched, managed, and grown world-leading brands, including Procter & Gamble’s Olay, ADT Security Services, Squeeze.com, and Talkmap. Chad has an MBA with Honors from the University of Chicago Booth School of Business, with concentrations in marketing and finance.

Previously at

Verified Expert in Marketing

13+ Years

of Experience

Conversion Optimization Expert

Chandler is an experienced digital strategist with a track record of creating and executing successful worldwide strategies for diverse global audiences at Google and IBM, as well as developing and executing GTM strategies from scratch on the startup and SMB levels. His expertise lies in bringing together integrated experiences across owned, earned, and paid media to increase engagement, leads, and sales.

Previously at

Verified Expert in Marketing

16+ Years

of Experience

CRM Manager

Irshad is a curious, data-driven marketing leader with more than 16 years of experience. He loves connecting the dots between users, data, and technology and discovering the what and why. His expertise spans B2B SaaS and B2C, leading paid acquisition, GTM, CRM, SEO, content strategy, email marketing, and marketing analytics. Irshad has successfully executed marketing campaigns to drive revenue and acquire and retain users for audiences of 30+ million and for 0-1 startups to establish product-market fit.

Previously at

Verified Expert in Marketing

25+ Years

of Experience

Marketing Automation Expert

Carla is a results-driven global marketing leader with expertise across B2B marketing disciplines. She builds high-performing teams and strategies, leveraging deep experience in product and growth marketing and marketing operations. Carla has led multiple companies from early-stage to successful exits—including acquisitions by Veritas, Atos, and Ingram Micro. She is an expert in marketing technology, including SEO, ABM, CRM, customer data platforms, AI, automation, project management, and SaaS.

Previously at

Looking for guidance about the perfect lead generation service for your needs?

Get a Free Consultation Now

Looking for guidance about the perfect lead generation service for your needs?

UNRIVALED EXPERTISE

Our Talent Has Worked With Top Companies

Having previously worked with these leading global companies, our talent brings valuable insights and expertise to deliver world-class outcomes.

Why organizations choose us

Toptal in Action

Discover the cutting-edge benefits our clients enjoy from the global Toptal network.

Toptal boosts lead generation by 35% for email marketing SaaS company.

Challenge: The company lacked a cohesive growth marketing strategy, stifling traffic, audience engagement, and lead conversion across digital channels.

Solution: Toptal conducted an in-depth content audit that identified critical gaps. Next, the Toptal team revitalized case studies to better connect with the target B2B audience, making the messaging more compelling and focused. Toptal also integrated HubSpot into the company’s systems, developing automated workflows and targeted email sequences to streamline the lead-nurturing process and enhance overall campaign effectiveness.

Impact: The new content strategy and automation efforts resulted in a 50% increase in website traffic and a 35% boost in lead generation, demonstrating the effectiveness of Toptal’s strategy. The integration of HubSpot and marketing automation laid the groundwork to continue nurturing leads and scale long-term business growth, positioning the company for sustained success.

Toptal Ranked #1 Most Reliable Professional Services Company in America

Newsweek and Statista’s rankings were based on an independent survey of more than 2,400 decision-makers at Fortune 500s.

IBM — Newsweek's Most Reliable Companies in America 2026 ranking. Toptal is ranked #11, the highest-ranked professional services firm.

See the Most Reliable Companies in America

Methodology for the Rankings

How likely the respondent is to recommend the selected company to others.

Measures the convenience of interaction with the company and efficiency of processes.

Measures the company’s cost-effectiveness and quality relative to price.

Measures whether the company consistently meets or exceeds expectations in quality and timeliness of deliverables.

Measures the company’s ability to consistently fulfill commitments and maintain customer trust.

See the Most Reliable Companies in America

OUR THOUGHT LEADERSHIP

Explore Insights From the Lead Generation Field

Read the latest articles and resources to keep you current on emerging trends in lead generation strategies, appointment setting, marketing automation, and more.

The Creative Advantage: How Leading Brands Drive Demand With Innovative Marketing Strategies

Don’t let data-centric marketing overshadow creative innovation. Toptal’s Growth and Digital Marketing Practice Lead shares fresh—and refreshed—approaches for creative marketing in the digital age.

Jeff Gangemi

Growth & Digital Marketing Practice Lead

15 Years of Experience

Jeff is the Growth & Digital Marketing Practice Lead at Toptal. He holds a bachelor's degree from Middlebury College and an MBA from Cornell University with an emphasis in leadership and innovation. Jeff has spent the past 15 years building demand generation, content marketing, and digital programs that drive meaningful transformation and growth for both internal teams and external clients. Before joining Toptal, he held senior management roles at Accenture Song, Material, and Telus International.

Previously at

Streamline Your Marketing Funnel With AI-powered Customer Outreach

Wasim Ullah

Verified Expert in Marketing

Digital Marketing Email Marketing Lead Generation

The Future of B2B Marketing: Consumerization and the Amazon Effect

Jeff Gangemi

Jeff is the Digital and Growth Marketing Practice Lead at Toptal. He holds a bachelor's degree from Middlebury College and an MBA from Cornell University with an emphasis in leadership and innovation. Jeff has spent the past 15 years building demand generation, content marketing, and digital programs that drive meaningful transformation and growth for both internal teams and external clients. Before joining Toptal, he held senior management roles at Accenture Song, Material, and Telus International.