UX Design

When dealing with data sets that include hundreds of thousands or millions of data points, automating the process of data visualization makes a designer’s job significantly easier.

74% of businesses believe that UX is important for improving sales, yet billions are lost due to shopping cart and checkout abandonment—when it comes to e-commerce UX, shoppers still tend to be considered last.

Data-driven and generative design are two important design processes that can be exploited at the same time to create better product designs and user experiences.

The fundamental purpose of user testing is to better understand and empathize with people who are the core users of a digital product.

This week’s guest on Toptal Design Talks is Nick Disabato who discusses value-based design, an expansion of the design process that focuses on specific business needs.

Intuition and experience without UX data lead to a dangerous assumption: Designer knows best. We’re drawing a line in the sand: If it’s not based on user research, it’s not UX design.

While infinite scroll has become a popular and common design pattern, there are some potential pitfalls UI designers should watch out for when designing a site that uses long scrolling.