How has the beauty industry become extremely innovative? How did Glossier and The Ordinary approach (and crack) the problem of enticing consumers, building brand loyalty and creating unique experiences? The lessons are relevant for all DTC companies.
For many years, the IPO market appeared dormant. 2019, however, is bucking the trend with a large number of high-profile tech companies going live on stock exchanges. Not all of these IPOs have been successes. What is the process and what determines success (or lack thereof)?
One of the most notable developments of recent years has been the boom in veganism. The Beyond Meat Company’s IPO in May 2019 captured this zeitgeist and is one of the stand-out financial events of the year. Can the company live up to the hype and satisfy its investors?
As a founder, how should you decide how to fund your start up and think about bootstrapping vs. venture capital? Each comes with advantages and limitations. A framework can help compare the two and decide how to get funding for a startup.
Anyone vaguely familiar with the venture capital industry knows that down rounds are bad news. But what exactly are they, and why do they occur? What alternatives do founders have to avoid a down round?
Toptal Finance Expert Bechara Kara runs through the crowdfunding market’s recent milestones, highlighting some of the shortcomings that can potentially threaten crowdfunding as a tool for democratizing finance, concluding with suggestions for a balanced approach in promoting its evolution.
Revenue-based financing allows an entrepreneur to repay an investment over time, to retake ownership of their business, and give a capped return to investors. With founders increasingly rejecting the scale-at-all-costs mentality, this article investigates the math of revenue-based investing and whether in VC it is possible to play averages over home runs.
Startup investors are not benevolent creatures, they’re looking for certain signals that help to persuade them to part with their money. This guide, written from an investor’s perspective, intends to help startups understand the key areas to focus on and emphasize when raising money.