Toptal boosts event attendance and increases revenue forecast from $1.9M to $3M for mental health provider.

A mental health services provider needed to improve ticket sales and modernize its digital experience ahead of a key event. Toptal optimized marketing workflows and upgraded the website to drive engagement and conversions.

Client

A Canada-based mental health services provider improving its marketing funnels and event attendance.

Revenue

$1M

Industry

Healthcare and Life Sciences

Delivered Services

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Challenge

Ineffective promotions led to weak ticket sales, while an outdated website limited the client’s ability to support marketing efforts and scale operations.

Solution

Optimized Workflows

Toptal audited existing marketing efforts and developed targeted messaging to improve audience engagement and campaign performance.

Streamlined Website Migration

Toptal migrated the site to a more scalable platform and implemented optimized sales funnels to improve user experience and conversions.

Outcome

Increased Event Attendance

Targeted messaging resulted in a significant increase in event attendance, leading to a near sell-out event.

Stronger Revenue Growth

Enhanced digital infrastructure and funnels led to the client projecting a revenue increase from $1.9M to $3M.

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