UserResearch

Showing 1-9 of 32 results
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Understanding Cognitive Bias in Product Design, the Good and Bad (With Infographic)

by Nataliia Pylypchuk

Knowing the psychology of how and why we make certain decisions can help in creating more user-centric sites and apps.

< 5 minute readContinue Reading
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Using Microsoft Clarity to Better Understand Users

by Ahmed Osman

Microsoft Clarity enables you to analyze how users interact with your website. What are Clarity’s unique features, and how can they improve your website’s user experience?

5 minute readContinue Reading
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COVID-19: The Ultimate Design Thinking Use Case

by Miklos Philips

We are living in extraordinary times as COVID-19 continues to cause crises across the world. Could designers make use of design thinking to solve urgent problems and come up with innovative solutions?

10 minute readContinue Reading
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The Importance of UX and Design Thinking

by Igor Dinuzzi

There’s significant overlap between UX and Design Thinking. Like UX, Design Thinking is an iterative process where ideas breathe life based on the needs, thoughts, and behaviors of real users.

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Hotjar: UX and Conversion Tips

by Laura Geley

Unfortunately, it’s not possible to get every site visitor to convert. Eventually, businesses will need to turn to behavioral analytics and figure out why visitors aren’t turning into customers.

8 minute readContinue Reading
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The Higher Ground – A Guide to Design Ethics

by Micah Bowers

An ethical approach to design is built on questions, not preconceived notions of right and wrong. But what questions should we ask, and how do we classify our answers?

9 minute readContinue Reading
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Don’t Listen To Customers – Why User Research Matters

by Shane Ketterman

We shouldn’t listen to what customers say. Instead, we should focus on what they do. Deeper user research will allow us to find out the true needs, wants, and motivations of our customers.

9 minute readContinue Reading
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How to Recruit UX Research Participants

by James Tucker

Finding the right UX research participants can result in valuable insights even from a mediocre UX testing plan. UX researchers should spend the time to identify and find the right participants.

9 minute readContinue Reading
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The Complete Guide to UX Research Methods

by Miklos Philips

UX research provides invaluable insight into product users and what they need and value. Not only will research reduce the risk of a miscalculated guess, it will uncover new opportunities for innovation.

7 minute readContinue Reading

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