Design Process

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For Your Health: 5 Tips and Strategies for Wellness Branding

The health and wellness industry is booming, creating opportunity—and a competitive market. Wellness businesses can apply these branding best practices to stand out and connect with customers.

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Pilar Rios Niño

Pilar Rios Niño

Pilar is a UX/UI designer and illustrator with deep expertise building brand design and strategy for yoga, health food, and fitness companies. She holds a postgraduate degree in UX/UI design and bachelor’s degrees in fine arts and advertising and public relations.

Necessary Friction: The Theatrics of UX Security

Contrary to conventional wisdom, there are times when making products harder to use can be beneficial. Here’s how to use positive friction to enhance UX security and user trust.

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Nenad Ivanovic

Nenad Ivanovic

Nenad is a digital product designer and security expert who specializes in identity verification, e-commerce marketplaces, and fintech platforms. He has led design teams at creative agencies, IT firms, and startups, and has presented at conferences and events, such as UX Belgrade.

Life in Motion: A Guide to Animating Mobile Data Visualizations

Animation can make data more comprehensible, engaging, and useful, especially on mobile. When animating data visualizations, designers should use motion design principles—and avoid common pitfalls.

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Daniel Nisttahuz

Daniel Nisttahuz

Daniel is a senior product designer with expertise in UI/UX, mobile, and motion design. Previously, he was the Principal Product Designer for the animation platform LottieFiles. His background as both a designer and an engineer gives him a unique perspective on technology and creativity.

NFTs for Designers: An Introduction

The global NFT market relies on designers to support artists, Web3 platforms and marketplaces, and major global brands. Toptal designer Gabor Molnar offers insights from his experience breaking into this emerging field.

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Gabor Molnar

Gabor Molnar

Gabor is a 3D generalist and designer in the fast-paced world of crypto and NFTs. He is a creator of the NFT collection Omnimorphs and a consultant for other NFT brands. He is also a product designer with a background in business economics, user experience design, user interface design, and branding.

Designing GitHub’s Octoverse: A Data Visualization Case Study

Designer Gemma Busquets shares how she created a responsive website and 20+ engaging charts and graphs for the software development platform’s annual report.

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Gemma Busquets

Gemma Busquets

Gemma is a designer and creative director with over 15 years of experience in UX, data visualization, and branding. She has taught data visualization for 7+ years at the university level and has directed a master’s degree program on the subject. Gemma’s portfolio includes collaborations with GitHub, Coca-Cola, Nike, Visa, and Seat.

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Own Your Health: The State of Connected Medical Devices

At-home medical monitoring is on the rise, thanks to the growing ranks of IoT devices and the promise of fewer doctor visits. How can designers ensure that at-home products meet patients’ needs?

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Lauren Song

Lauren Song

Lauren is a UX designer with over nine years of experience helping businesses build compelling products. In 2015, her team received an International Design Excellence Award for the Interactive Surgical Manager, a dashboard software system that helps hospitals manage surgical supplies. Lauren has also created interaction guidelines for Samsung Electronics and provides augmented reality solutions for an internationally renowned construction tech company.

4 Steps to Mastering the MVP Development Process

In the world of startup products, design resources are scarce. This four-step MVP process helps designers build and launch user-friendly products on time without blowing their budgets.

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Calin Balea

Calin Balea

Calin is a product designer, lean UX practitioner, and branding specialist with experience at both startups and large companies. He’s worked on end-to-end product design from concept and strategy to usability testing to visual design. Calin works well with small teams and startup founders to iterate quickly, test early, and deliver on time.

Toptal Design Expert

Paula Barcante

Paula is an award-winning UX/UI designer, advisor, and illustrator with more than six years of hands-on experience in making complex interfaces delightful and user friendly. She has made a significant impact in large corporations, such as Amazon, Zillow, Google, as well as startups. Her mission is to create efficient, beautiful, innovative, and high-quality experiences for the greater good of society.
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