In the world of startup products, design resources are scarce. This four-step MVP process helps designers build and launch user-friendly products on time without blowing their budgets.
Calin is a product designer, lean UX practitioner, and branding specialist with experience at both startups and large companies. He’s worked on end-to-end product design from concept and strategy to usability testing to visual design. Calin works well with small teams and startup founders to iterate quickly, test early, and deliver on time.
Toptal designer Beatriz Garcia de Prado explains how she built a digital product to replace the outdated paper forms doctors were sending to insurance companies.
Beatriz Garcia de Prado is a UI/UX designer and branding expert who has worked for clients such as ABN AMRO, Ahold Delhaize, Dutch transport company Broshuis, and aperitif maker Haus. She is the former creative director of EMN & OLLA The Agency, and former managing director and art director of EMN in Bahrain. She is also the co-founder and art director of the luxury table linen brand Prado y Barrio.
User research is essential to product design, but it can be challenging to do alone. Explore how a solo designer can optimize time and resources to uncover important user insights.
Anna is a data-driven product designer who specializes in user research, analytics, and usability testing. She holds an MBA, a Certificate in User Experience Design from the Nielsen Norman Group, and a Professional Diploma in UX Design from UX Design Institute.
The next wave of UI design tools will fully integrate design and code to provide a seamless experience for designers and developers.
Damir is a digital designer who has created payments systems at Booking.com, open-data portals for Australian state governments, and the search experience at Envato Market. He has also facilitated design sprint workshops at Harvard University, been a lead UX instructor at General Assembly, and led AR/VR design at Archimedes Digital.
COVID-19 made telemedicine popular—and in some cases, necessary. But many platforms and apps are inaccessible to those who need them most. Designers can change that.
Amy is a digital design expert who specializes in analyzing big data and designing high-converting interfaces for applications, SaaS products, and websites. She focuses on the healthcare, finance, nonprofit, and government sectors.
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Master creative empathy techniques to help you understand what other people want and need, then apply these skills throughout the design process to create products that resonate with people.
Brian is a human-experience designer focused on healthcare, fintech, IoT, and sustainability. He has helped businesses such as Philips, ING Group, and Land Life Company develop innovation strategies and award-winning products and services. He is the author of The Creative Empathy Field Guide.
Apply this midcentury mathematical law to e-commerce UI design and convert visitors into customers.
Alexandre is a UX/UI designer and strategist with more than a dozen years of experience designing standout e-commerce experiences. He has worked with such companies as Asics, Deutsche Bank, Intel, KLM, Pernod Ricard, Philips, Toyota, and Vodafone.
Knowing the psychology of how and why we make certain decisions can help in creating more user-centric sites and apps.
Nataliia is a product design expert who specializes in conversion-rate optimization and holds the Nielsen Norman Group certification in UX design. She has a particular focus on research and analytics-based decision making. Her recent clients include education technology company Carnegie Learning; British National Health Service health app Now Patient; and business services company Office Automated.
Remote ideation workshops help companies address business-related problems through creative exercises that prioritize speed, teamwork, and innovative thinking.
Guoming is a UX designer who specializes in user research, digital strategy, and interaction design. He helps B2B and B2C startups build innovative web experiences and SaaS apps.
Why did one designer leave a prominent role in the advertising industry and travel halfway around the world to pursue a UX career in VR gaming?
Micah Bowers is a digital designer who has partnered with companies such as Google and Deloitte. His writing has been featured in Fast Company, TNW, and other notable publications. He is a Lead Editor at Toptal.
Building a design system for a multinational company means cataloging every component in meticulous detail. It’s a massive undertaking that calls for both a big-picture view and a focus on specifics. Here’s how one design system team leader accomplished it.
Abigail is a veteran of Pratt Institute and Columbia Business School, where she oversaw the design and production team for Columbia Business magazine. Her work has appeared in the New York Times and been heard on NPR.
In this logo case study, we explore how embracing skeuomorphic design and polishing 3D images in Photoshop helped one Toptal designer create standout marketing assets for the hit Apple Arcade game Lumen.
Micah is a digital designer who has worked with clients such as Google, Deloitte, and Autodesk. He is also the Lead Editor of Toptal’s Design Blog, and his design expertise has been featured in Fast Company, TNW, and other notable publications.
When delivered well, constructive design feedback improves the design process and boosts team culture. Four professional designers discuss how to handle design feedback and collaborate productively.
With experience working in UI/UX for IBM and various design studios, John is an expert at solving problems for enterprise and consumer apps.
Digital design routinely ignores neurological factors beyond sight. Sensory design principles emphasize the interconnection of human perception and prompt designers to explore non-visual solutions.
Micah helps businesses craft meaningful connections through branding, illustration, and design.
The principles that govern design are foreign to many business leaders but it takes more than shiny deliverables to span the knowledge gap. Designers must translate design value into business value.
Damola is an expert UX/UI designer with a passion for problem-solving and experience in finance, government, tech, and entertainment.
DesignOps is a mindset that frees designers to focus on problem-solving. The approach allows staff to optimize processes and ensure that design is an integral part of organizational strategy.
Micah helps businesses craft meaningful connections through branding, illustration, and design.
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